Alles erst der Anfang - Ausblick und Szenarien für den Games-Markt
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Prof. Tim Bruysten | Mediadesign Hochschule Die Welt als Spiel Szenarien für den Gamesmarkt Bild: Brendan Dolan-Gavitt
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Mein Vortrag vom 17.07. in der MD.H Düsseldorf über Szenarien des Gamesmarktes.
Transcript of Alles erst der Anfang - Ausblick und Szenarien für den Games-Markt
Prof. Tim Bruysten | Mediadesign Hochschule
Die Welt als Spiel Szenarien für den Gamesmarkt
Bild: Brendan Dolan-Gavitt
Aufbruch
321Landschaften Neue Welt
Aufbruch
1
Magnavox Odyssey, 1972
Exabyte
1018 Byte1 Trillion Byte555.555.555.555.556 Normseitenca. 1.388.888.888.889 gedruckte BücherDeren Stapel würde 185x zum Mond reichen!Die Gesamtheit aller gedruckten Werke wird auf 0,2 EB geschätzt*
„640kb should be enough for anybody…“
„640kb should be enough for anybody…“
Bill Gates, 1981
Loading Digitalization…
1% Finished
Loading Digitalization…
0,1% Finished
http://www.mpg.de/5917127/ferenc_krausz
Landschaften
2
Augmented Reality Augmented Environments Augmented Platforms
Trend of Augmentation
Szenario: The World is not enough
Neue Kooperationen für die Games Industrie Automobilindustrie, (Innen)Architektur, Krankenkassen, …
digital-augmented LARP & Cosplay digital cultural driven identities
Gamification als Universalkleber gestaltete Heldenreisen im Alltag
https://www.youtube.com/watch?v=4yT2zrIUDjM
Smart Tables
Trend of Convenience
Smart TV Smart WatchesTablets
Szenario: Transparent Technology
Second Screens dynamic-, social-, mobile- Controller
Convergent Games Digital-Table-Top
Meta-Development Platform-independent Programming & Design Patterns
macrumors.com: "Wild Rumor of Apple EarPods with Biometric Sensors Has Roots in Apple's Research"
http://www.cs.rochester.edu/hci/pubs/pdfs/FoodMood.pdf
Trend of Embodiment
Device Integrated Hidden
Szenario: Harry Potter World
There’s an App for that Everything is a Device with Apps. And App-Stores.
Augmented Humans Invisible Devices augments the capabilities of humans.
Wearables as magical Artifacts, Weapons or Keys While everything is digital and connected…
Everybody is a fakir Controll your body and play against others
Trend of Platformication
Wallet Garden Platforms Open Web Platforms Everything as a Platform
Szenario: Finite and Infinite Games
Plattform War Who will establish the next Standards?
Blue Ocean! Do not think, something is too weird…
Autonomous Systems Robust Robots Humanoid Robots
Trend of Automation
Szenario: Meatspace NPCs
Tamagotchis on Steroids toy-level intelligent robot design
Love & Sex with Robots changing ethics and society
Headshot! Ego-Shooter meets Paintball
http://www-05.ibm.com/de/pov/watson/index.html http://www.youtube.com/watch?v=Qv5JVRfYGnU
Social Enterprise Technologien, Trends und Berichte aus der Praxis
Prof. Tim Bruysten | richtwert GmbH | Mediadesign Hochschule
http://apstatsmonkey.com/
Artificial Intelligence
Trend of Intelligence
Predictive Analytics Artificial Poetry
Szenario: Everything Intelligent
Artificial Intelligence on Gamedesign-Level Artificial rendered Mechanics, Strategies, Stories and Maps
Artificial Intelligence for Dialogues NPCs are talking, not playing an audio file or following a script
Brain Reading
Trend of Singularity
Brain Writing
Szenario: Deep Brain Immersion
Ultra-Realistic Game Experiences Computer to Brain Interfaces
Inception as MMORPG Games as Brain to Brain Platforms
Alice in Wonderland as MMORPG Going beyond Physics
Multisensoric Engines Playing with every Sense
Neue Welt
3
WAS IST DAS GEGENTEIL VON SPIEL?
Foto: (c) Sabrina Nicke
LETHARGIE
LETHARGIE
Spiel1
Arb
eit?
Lern
en
?
Gallup Engagement Index
»What if we decided to use everything we know about game design to fix what‘s wrong with reality?«Jane McGonigal, reality is broken, 2011
http://enterprise-gamification.com/index.php/en/education-a-training/71-roadwarrior-how-sap-trains-its-sales-people-on-mobility
http://enterprise-gamification.com/index.php/en/education-a-training/71-roadwarrior-how-sap-trains-its-sales-people-on-mobility
Siehe auch: Wirtschaftswoche 7/2014 vom 10.02.2014, Seite 64ff
Abschlussrate ist zweistellig gestiegen
watermarkconsult.net
Digitales Geld
Vernetzung
3D Printing
Dronen
Beacons Bitcoin
Fast Delivery
Home Retail
Arts & Crafts
Bildquelle
Szenario: Gamified Customer Journeys
Neue Komplexität im GamedesignMotivations- & Entwicklungspsychologie
Neue Märkte für GamedesignerVom E-Commerce bis zum Employer-Branding
Neue Akzeptanz für die BrancheBrutto-Sozial-Glück
Fazit
!
Everything is Context Everything is a GameEverything is a Device
Trend of Digitalization
Szenario: Life as a Game
Intercultural Gamedesign Languages, Gestures, Symbols, Story, Monetarization
Interoperable Gamedevelopment More platforms & devices than ever
Integrated Games Complexer Mechanics, Deeper Integration in Social Situations
Alles erst der Anfangdo not play dominated strategies
Prof. Tim Bruysten [email protected] !www.bruysten.com xing.com/profile/Tim_Bruysten facebook.com/bruysten de.linkedin.com/in/bruysten twitter.com/timbruysten !richtwert GmbH www.richtwert.eu !Mediadesign Hochschule www.mediadesign.de Bild: Brendan Dolan-Gavitt
Danke!
