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    Bundesliga2010The economic state ofprofessional football

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    Dear reader,

    The Budesliga is re tha just

    a busiess. Its fasciati giesillis f peple fr all walks f

    life sethig t talk abut. This is

    ea feat ad ideed sethig

    t be prud f. Hweer, there ust

    be a sud ecic fudati fr

    it t ctiue it the future. This is

    precisely why Gera prfessial

    ftball, ulike ther Eurpea tp

    leagues ad disciplies, csciusly

    ais fr sustaiability ad stability

    with its cseratie licesig syste.

    Ad the League Assciati ad DFL

    set great stre by sethig else, t:

    the greatest pssible trasparecy.

    It is agaist this backgrud that we

    preset detailed cslidated balace

    sheets fr the 36 clubs ad jit

    stck cpaies f the Budesliga

    ad Budesliga 2, ad this year we are

    publishig the figures ee earlier tha

    usual i iew f the geeral ecic

    dwtur. The custary league

    aageet reprt with idiidualreprts fr all DFL busiess uits

    will be published t cicide with

    the League Assciatis Geeral

    Assebly i August f this year.

    We ake bes abut the fact

    that prfessial ftball cat

    cpletely detach itself fr this

    glbal ecic crisis f histric

    prprtis, r hae we eer de s.

    But the clubs ca csider their actis

    edrsed i ay respects, as their

    ecic situati here i Gerayis uch suder tha that f leagues

    i cutries such as Spai r Eglad.

    Whilst clubs i ther tp leagues see

    t hae t file fr bakruptcy, the

    Budesliga ca fall back up a sud

    equity base. Hw the glbal ecy

    will deelp er the cig ths is

    ayes guess. It is pssible that the

    Budesliga will feel the effects t se

    extet, but fr the league as whle we

    ca safely say that we hae sigificat

    reseres t fall back up. What is

    re, the balaced ix f ice fr

    edia rights, spsrships ad ticket

    receipts gies the Gera prfessial

    clubs greater idepedece frspecific ice shrtfalls.

    The iese pullig pwer f the

    Budesliga ctiues uabated: 17.6

    illi spectatrs watched Budesliga

    ad Budesliga 2 ftball atches lie

    i the stadiu last year. This arks a

    ew recrd fr the seeth csecutie

    year. The retur iestet it

    der areas ad stadius has bee

    erus, with spectatrs ejyig

    the greatest pssible cfrt ad at

    the sae tie the lwest ticket prices

    iteratially.

    But the ftball itself is what draws

    the crwds: grippig atches, stars,

    ad clse calls fr the title f Gera

    Chapi, qualificati fr UEFA

    cpetitis ad the aidace f

    relegati hae triggered a eritable

    b. Iteratially the Budesliga

    is als its way t the tp. It has

    aaged t ust Italy fr third place i

    UEFAs fie-year rakig, which decidesthe uber f clubs f a sigle cutry

    peritted t take part i Eurpea

    cpetitis. This akes a furth

    cteder i the Chapis League

    a decided pssibility. I a therefre

    ciced that the sustaiable path we

    are treadig will pay ff i the lg ru.

    With best wishes fr a thrillig seas,

    Dr Reihard Rauball

    Presidet f the League Assciati

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    Budesliga 2010 The ecic state f prfessial ftball

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    The balanced mix of

    income from media rights,

    sponsorships and ticket

    receipts gives the Germanprofessional clubs greater

    independence from specific

    income shortfalls.

    Dr Reinhard RauballPresident of the League Association

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    WeatheringThe crisis7

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    W o of o d pa-tla ta? 16 ot aft tfall of La Bot t rpoto t eoo stat of Pof-oal Football pod a owof t ft ya akd by t global, t 2008-09 ao. Wat w

    a dftly ay tat lgt of tlog-t otat td to ada od ta, t fftw adly flt t ao d -w. To fw otd w of a ot-t at oly.

    Over 2 BiLLiOn FOr The FirsT TimeAd wat o, t Lag Ao-ato ad DFL Dt Fball LgaGbh a a poto to pot otpotly, wt od fg oaga t 2008-09 ao. i tof total to, t 36 lb ad jottok opa of t Bdlga adBdlga 2 atally dd ttwo-bllo o ll fo t ft t.notl, t Bdlga ot ablto opltly dta tlf fo tdfflt oall oo tato.Oly l of t 18 Bdlga lba ow t blak aft ta, wlt t

    O 15 sptb 2008nw Yok Wall sttwtd dbl. Odd to lat dk, taff w

    ltally flg t wok pla, -ag tad tad at a ot

    a t of ok ad dblf adt w wa doatd by o top:La Bot, o of t woldlagt tt bak, ad fld fobakpty, t dg faal a-kt woldwd to ltdow. Globala flow wa gdg to a alt, go-t w ag to bal ot tot bak, t po oglo to t ow lt, ad all o twold akt w tow off bala.O tg alady la: 15 spt-b 2008 akd t ot of a globalfaal , t oo o-q of w a tll bg flt byot, dt ad wokfoalk. idd, t pat o a- tll ot pdtabl.how a pofoal pot, ad aboall t Bdlga, watd t -to oo ? Dd t lagff a ajo otfall ?

    a a b ad of oly f Bdl-ga 2 lb. T t ao alo awo o two lgt dop t apoop o, tog taa a a wol pd a ap t pod d w.A fal dt o t pat of t f-

    ft of t global o t B-dlga tfo pobl at t

    jt. not tl t t aofg a aalabl wll t ptbo la. rt ttfog o t taablty of tBdlga bad ad t oa-t lg yt, w g-atd o oddg l at tt, gt jt g a opttdg aft all.T all t o potat ad -oagg a t Bdlga battlwt o odabl opttdadatag opad to ottop eopa lag. not oly dot opat o of t wold otopl da akt wt t otof f-to-a Tv al ad a b-pto Tv ladap tat tll aop fo ft dlopt, tatglato agly bog aallg fo pofoal football. B

    t tto fo t tal akt-g of da gt bad o atl law,opla do w t oto llg b bo o t otlydbatd adtg ba: t lb ad

    jot tok opa of t LagAoato dpd o a tady flowof o to fd at opato, toopat yot aad - t bdokof ft pofoal football ad all atoal ta -, ad to tat Ga football a a fo

    to b kod wt o t ta-toal football tag. Ad at t d oft day, tt o t ya od ad tad adaa wll alo a to b fad.

    FiFTh cOnsecuTive recOrDrevenueT of a t fo aktlad, a ooly ld w wold oo. Wt t Bd-lga, ly o of t lad tGa pot da dty, wll babl to plot t ad o oto top a to b . T gowt

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    dty tat pofoal footballdd pog t pfoaaga t 2008-09 ao. T lbad jot tok opa of t LagAoato gatd t oaotg to 2.04 bllo; a aof 5% ao-o-ao ad t fft

    ya of od to. All oft a t w t Fdal stattalOff Gay potd a gatgo dot podt.T w od to ll o-t to boo Ga pofoalfootball, wt gowt of o td o

    t 2005-06 ao t ya ago.A ptd, t Bdlga lb o-tbt t lo a of total at 84%, t ptag pot g- ta lat ya. Total to t18 Bdlga lb t aotd too 1.72 bllo.

    1,287,285

    1,456,783

    1,566,931

    1,715,165

    233,648

    291,032

    367,508

    320,939

    DeveLOPmenT OF revenue in '000

    Budsl Budsl 2

    2,000,000

    1,750,000

    1,500,000

    1,250,000

    1,000,000

    400,000

    350,000

    300,000

    250,000

    200,000

    2005/2006 2005/20062006/2007 2006/20072007/2008 2007/20082008/2009 2008/2009

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    Budesliga 2010 The ecic state f prfessial ftball

    +9.5% season-on-season

    -12.7% season-on-season

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    O t pat ya, t Bdlgaad t gt gowt dapt. Ad altog t td alowd lgtly, t tll o a oll. To gatd t 2008-09ao t gt (aod 594llo) ak a w od g ad

    t lt of akabl dlop-t. 594 llo a a of3.35% ya-o-ya ad 48.45%g ta t ya ago t2005-06 ao.

    meDiA receiPTs hiT recOrD hiGhT a otbto o foda pt fo t Bdlga adBdlga 2. T t agttplat tat t da opoatopay a aag of 412 llo p yatl t 2012-13 ao. T doot ld pt fo t GaFA cp ad t eopa lb op-tto, o t pt fo t talaktg of da gt aboad, tpltato of w a b t ad of DFL bday DFL spotetp Gbh at 2008.Wt a aal o of 573 l-

    T Bdlga balad ta q eop. Wltot of t ot pot lag, adot jt football, a latally d-pdt o t o fo ag-t wt t da, t bodl of Ga pofoal foot-

    ball bad o t o gt:da, poop ad gat -pt. T t-pogd appoaabld t lb ad jot tok o-pa to lay a boad faal foda-to w, patlaly w t atog, pod potto fo o-dd p. Wt a a of 28.2%,o fo adtg alot oa pa wt tat fo da aktg(29.2%), followd loly by atday (20.9%), otg of tal of atday tkt ad aotkt. T fot ajo gt -ld o fo taf (8.2%),adg (3.7%) ad lla-o (9.9%). i ayg dg, aof t al plla ad o-pad to t 2007-08 ao; ow- t ft btw t dfftgt wgtg glgbl.

    lo t Bdlga a eopaapo, gatg t gtgowt adtg fo t 2008-09ao. T gg 17.8% aao-o-ao wt to tfat tat t global oo aot yt afftd t gt, pat-

    laly f w look at t gowt at of t18 Bdlga lb w o at21.39%. ntl, lgt of too tato, t lkly tat fg wll b potd t g-t ft.By way of opao, aodg to at y by Gay taladtg dty aoato (Z-talbad d dt Wbwt-aft - ZAW), t Ga adtgakt lpd 5% to 29.14 bllo 2009, a dop of 1.53 bllo ya-o-ya. Oall, adtg pdtdd to 1997 ll. Agat tbakdop t tog gowt of ad-tg t Bdlga lb all t o akabl.At pt, lb a bftg fot fat tat patp a tdto o log pod. T o-

    424,512

    DEvELoPmEnT ADvERTISInG, Tv AnDmATCH REvEnUE In '000

    600,000

    500,000

    400,000

    300,000

    2005/2006 2006/2007 2007/2008 2008/2009

    advs Md cps Mcdy ks

    342,055

    365,402

    407,554

    573,160

    593,998

    417,711

    574,743

    429,589486,774

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    Budesliga 2010 The ecic state f prfessial ftball

    580,077

    400,127

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    pa aktg bak o po-op a a od plla ad t alfo oy pd a labl. Olyy fw oato platfoot ta pofoal football allow l, otoal ad abo allfft o tagtg.T of o o gaat agatpoo optg ot o bdgt bgt, bt ag ad tat, addtoalgowt aa a b dtfd.Football o log doatd by .O t pat ya t a bo aagly attat t fo twol faly. T la td a ld togowg apta of t Bdlgaaogt t pbl, opg p wadtg akt wt pt towo ad fal. T a adt-

    g d at pt t aod typ-ally al podt a a, bad DiY to. how, t ag ofpodt ow wll a, at t lat-t w t adtg dty -og jt ow t Bdlgaa agd.

    unABATeD ATTenDAnce BOOmW od attda a o-d, t Bdlga alld eop ad ot to pll t

    owd. A aag of 41,904 pta-to flokd to t o at oft 18 top-flgt lb - 7.5% ota t 2007-08 ao ad 36%o ta t ya ago. idd, tot t toy of t Bdlga. Atotal of 12.8 bllo ptato watdBdlga ato dg t pat a-o wt tad old to alot 90%of t apaty. T 2008-09 aoaw t t attda od a ow. Aod 17.6 llo ptatoflokd to t at of t Bd-lga ad Bdlga 2, lokg p aaag attda of 28,727 pta-

    revenue sTreAm PercenTAGe shAre OF incOme (in '000)

    Md cps 593,998

    advs 573,160

    O com 201,39229

    .17%

    tsfs 167,702

    Mcds 75,342

    9.89%

    Mcdy ks 424,512

    8.24%

    3.70%

    20.85

    %

    28.15%

    tol2,036,105

    ADverTisinGchAmPiOn

    g 573 mllo spososp com

    mks gm pofssol foobll

    cmpo mos euop lus.

    LicenseD FOOTBALL

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    of affodabl tkt alo play apotat ol boltg t fg.sppot pay a aag of 20.79 to a Bdlga at t tad;

    ow l top eopa footballdo attdg a at ot o lttl.T lb a ad a oo d-o to kp p at a opaatlylow ll. Fo t DFL pot of w,t t gt (ad a potat) ta-tg tp to tak. it follow t Bd-lga ploopy ot to qz yag pobl t ot t, bt toopat a poly tat wll tad t ttof t. it alway a att of bggto l t tt of lb, adt-g pat, da ad ppot.Aot apl dl t pl-oopy: 59% of all tkt old a a-

    Wold cp fal w ld 1974,tad tt wa alot t -l p of t got. iotat, pofoal football dd a lot

    tlf 2006.T tly attat ad glytg Bdlga optto aloplay a ajo ol adag t at-tda od. O t pat tya, t dfft lb a wot ttl of Ga capo. s abalad optto q tajo eopa lag ad t toa lag tt fo t fa dtb-to of aogt t lb, woa o ttd t good agof t Bdlga ta t ddalpfoa t eopa ott.it old ot b fogott tat t

    to p at. T ap otatto t 1998-99 ao, w aod11.8 llo ptato aw t ftof bot lag. i ot wod, pta-

    to b ad by alot 50%o a pod of jt t ya.T pot td atally a aoo pat: ad toaod 425 llo, alot a qato ta t wa t ya ago. Ta ay ao fo t oaggdlopt. O tat tada pod t fatt,bog o aly abl wtbtt falt d t aa ad a pod w of t pt. T a dt lt of g tt byt lb o t ya ad qtdfft to a al ag. W t

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    17.6 miLLiOn FAnst 36 clubs d jo sock comps cvd cod dc fus

    fo sv m succsso. W v of 41,904 spcos

    p mc Budsl lds euop dc bl. ad

    fs lf of cu sso v sw cs s v o

    42,779.

    at a tad. it a dabl fattat t P Lag gato 400 llo o a ya fogat pt ta t Bdlga. Bt

    at t a t, t a of aotkt oall al o 90% o a ad t tkt a o p, o aag otg

    o tkt. no dobt t wold b po-bl to a t a btatally,bt t Bdlga lb a ad tfagtd do to ll oly a ltd

    b of ao tkt, t atalb of w at t dto.T abl t lagt pobl ol- of fa to a football at l

    tw a . T a tat a lot offootball fa ply aot affod towat a at at a tad. Altogt ow tat t Bdlga o-

    t to a pwad pottal wpg od, Ga pof-oal football a ddd to tk tot faly-fdly pg poly.

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    hiGh revenue FrOm TrAnsFersif t w to at o t-t ad b ooally abl, tBdlga alo d t ow ta.T tat a to b pad a tpodt of a akt w pply addad dtat t p. copad to

    ot top lag, ad alo tak tot tt lg yt, G-a lb td to agat a o ofodato.i t 2007-08 ad 2008-09 ao,t a of taf of totalto ld football llldot at 8%. O t pat ao aod168 llo wa gatd wlt twoya al t fg tood at jtd 94 llo. T fat tat olb a oad two-dgt llotaf f fo top play lk Dgo,ngl d Jog o mao Goz do-tat t g qalty of football adt ta pottal tat t Bdlgaoff.Fo a oo pot of w, ta-f a at olatl fato at dpd aly o otat tad t palg akt tato. Ot ot ad, t Bdlga pto lat ao o taf ta

    po ya, tg o tot potg qalty of t play.clb pt aod 278 llo g-g w play, 21% o ta t2007-08 ao. O pot pat:t lb play at o t balat a o ta dobld o tpat t ya to 347 llo.At t a t, tt toyot aad a talatg topotg qalty ad a alty rOi. D-g t pat ao, t lb of bot

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    pofoal lag pt aod76.5 llo o 29% o ta tydd t ya ago to pod ota 5,000 yog play wt odqalfato. it ot wtot a-o tat t atoal yot ad jota of t Ga Football Ao-

    ato (DFB) a b o -fl tly. it pat ad pal of tg ott ad ll of wok att yot aad togt wt tDFB pod yot wok dt ladp of spot Dto mat-ta sa.

    PLAYers WAGe BiLLs remAinsTABLeTotal pdt at t lb ad l wt ad alot to t att a gatd. sao-o-ao, lat pdt byall 36 lb ad jot tok opao lgtly by 6% 2008-09 to2.02 bllo. At 821 llo, payoll /at opato ot, .. t wagad bo fo play, oa adppot taff, ak p t by fa tlagt t. Fo al ya ow tt a aotd fo 40% of totalpdt.

    T a b o dobt: T a bo dobt tat t ta of t Bd-lga ad Bdlga 2 oowag opad to to offd oal job. copad to ot eo-pa top lag, w pa o 60%to 70% of t o to t play,Ga pofoal football wold a-tally to b qt dow-to-at.Ad tat a good tg. T Bd-lga , wtot a dobt, bad o a alt oo fodato.

    Wag a pad o t t Bd-lga. Doz of atoal play foaod t glob play t lag. Alook at t top t eopa lb otodg otat aal lo ttwo to t-dgt llo al tatt ajoty a fo Gay.Alway aodg ky bdgtg, tBdlga fo att ad d-

    lopt pofoal football otaablty. i ot wod: t watto a abto wtot otp-pg t ow boda.To ak t tay t way, t lbot to t a pofoal fa-tt ad aagt. epfo oal ad adtat taffa ad by 25% fo two y -potat ao: ftly, w job ab atd ad odly, pofoalfootball agly gagg a-

    agt pt wo op p addto-al oppott, bt wo alo qappopat ato.T total b of ploy l-d football fll lgtly fo 37,684to 36,944 t pod d w.Wl t w 635 o job tBdlga ao-o-ao, tb fll by 1,100 t Bdlga

    2. T aly d to t pootoof opaatly lag lb a 1.Fc Kl ad Boa mgladba,a wll a 1899 hoff, to t B-dlga. Alo, t pofoal lb aa lttl o ato t of ,ad t od a td to o-at pol plag.10,135 ploy wokd dtlyfo t pofoal lb lat ao,aod alf of wo w tpoay,ad 3,574 wokd fo t bda

    PrOFessiOnAL cLuBs' invesTmenTs inTO OWn YOuTh AcADemies in

    60,900,000

    61,600,000

    69,200,000

    78,200,000empss o you

    l s gm

    lcsd foobll d

    you cdmy

    mus, w ul

    vsms cs

    d sc 2003. 2005/2006

    2006/2007

    2007/2008

    2008/2009

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    Budesliga 2010 The ecic state f prfessial ftball

    +13%season-on-

    season

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    BunDesLiGA JOB exchAnGePrOFessiOnAL FOOTBALL emPLOYees 2008-09

    Full-m sff 3,770

    Full-m sff 561

    Scuy comps 9,390

    ts 6

    Cs 9,398

    ts 83

    tol10,135

    tol3,574

    tol23,235

    P-m sff 1,189

    P-m sff 248

    Mdcl svcs 1,467

    Csul woks 5,093

    Csul woks 2,759

    Os 2,980

    Licensees

    suBsiDiAries

    cOnTrAcTOrs

    t 2008-09 ao alo fltd t lt. T 36 lb ad jot tokopa of t Lag Aoatogatd aod 11 llo - a dop ofaod 13.5 llo ao-o-ao.T fg ay odably fo tBdlga ad Bdlga 2. Wlt t

    lb ad jot tok opa of ttop flgt w abl to gt aod30 llo aft ta (wt a aag of1.7 llo p lb), t Bdlga 2 t d. T lb ad jot tok o-pa of t Bdlga 2 otd pa dft of 19 llo aft ta (1.1 llo o aag) t 2008-09ao.T a la dato tat t agttg ad , too. Wlt 30 oft 36 lb w abl to gat apot lt t 2006-07 ao,oly 16 aagd t a fat tt od. how, t Ga lbad jot tok opa a tll wllaad of t eopa otpat.ept a dg wt aaag yld of 0 old b dda pofoal football g-

    BunDesLiGA GenerATes30 miLLiOn AFTer TAxPdt bdgtg ad t fat tatpofoal football odd oqz o ag wot tog

    (aal wok: 2,759). T bof dt ploy, .. b ofty ad atg opa, d-al ad la, aotd to ap 23,235.

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    t fat tat oo gadd a l potat taal potg pow top eo-pa pot.A a ladg b of t potad da dty, t Bdlga

    o of Gay ajo tapay.Ld football pad aod 683llo ta ad oal ty t 2008-09 ao, a 2.7% o lat ao ad o ta t a pad bfo. T ol

    of ddtbl pt ta (185 lloaft 156 llo lat ya) wotyof ot, ad tlf a datoof t oo pota of tBdlga lb, wo ak od-abl tt a ya.

    DeveLOPmenT OF eQuiTYrATiO in %

    30.06.2006 30.06.2007 30.06.2008 30.06.2009

    40

    35

    30

    25

    287,970

    433,089

    505,307531,365

    DeveLOPmenT OF eQuiTYcAPiTAL in '000

    600,000

    400,000

    200,000

    0

    30.06.2006 30.06.2007 30.06.2008 30.06.2009

    Lcsd Foobll Budsl

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    Budesliga 2010 The ecic state f prfessial ftball

    +1.3 percentage points season-on-season

    27.4

    36.2

    34.2

    35.5

    +52% season-on-season

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    ALL mODcOns FOrFAnsPfc comfo, pspcv fom

    vy s d dy vw v

    vs : Budsl smply s

    mos mod s euop. UeFas clssfd lv of 18 Budsl

    sdums s l. i c dly y

    b. t ws sdum follow s

    covso s Bya Lvkus

    (s), d Su d Bm lso

    mods s.

    568,413,386

    683,676,380

    115,262,994

    TAxes AnD DuTies in

    750,000,000

    500,000,000

    250,000,000

    0

    2005/2006 2006/2007 2007/2008 2008/2009

    Budsl Budsl 2 Lcsd Foobll

    390,584,262

    75,671,360104,318,427

    140,805,469

    445,617,990

    549,936,417

    524,729,179

    665,534,648

    lb to lb, patly d to ddallgato o pooto. A ,Bdlga lablt fo t 2008-09 ao ad odably to610 llo, wlt t Bdlga2 btatally dd t labltfo 163 to 99 llo.

    i olo, w a ay tat Gapofoal football a otdt boo t pat ao, albtat a low pa. i o aa t gowt to b a-g t lt d to tad apatyad tat glato, fo apl.T Bdlga lb patlaa podd a old fodato foft dlopt, o apt ofw a od qty ba. it-t by t DFL to t Bdlga

    bad (.g. tog -o Tv po-dto), t pooto of potgoptt (.g. tog yotaad) ad t all fo a t ofoo l fo lg wll alla a tablg fft dffltt. A obd at t bgg:Ga pofoal football aot,ad wll ot, dta tlf fo tto oo , t o-q of w ot pta abl to fo. O tg w aay, ow, tat t lag a awol good alt ad a dot owok.

    eQuiTY cAPiTAL reAches recOrDhiGhsT gly pod o poto oft lb ad jot tok opa ot ya ag a pot pato bala t. T qty ato at ad o aga to tad at

    a t 32.5% - a y ptablfg opad wt t qty baof ay Ga opoato. how-, t a ajo dff tpt btw t Bdlga adBdlga 2. Wlt t top flgt q-ty ato 35.5%, t od doa ad oly 6.1%.O t wol, qty aptal tLag Aoato lb a adby 84.5% t 2005-06 ao.itt w tad play a

    ajo ol t ott. Bdlgaqty aptal ad fo 54 l-lo 1999 to 531 llo at pt,ptg battakg gowt of883% o l ya.it old ot b olookd tat bo-owg a alo , albt at a low at, fo 350 llo 1999 to 831 llo at pt, aa of 137%.Altog lablt ad b ddo t pat two ya, t ya awa w od ll of 709 llo l-d football, a a of 12.2%ao-o-ao. T a fo

    18

    Budesliga 2010 The ecic state f prfessial ftball

    The economics of professional footballThe 36 clubs and joint stock companies paidalmost 700 million in taxes and duties.

    466,255,621

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    Spectator Report

    German professional football con-

    tinues to draw ever greater crowds,achieving the seventh consecutive new

    record in the 2008-09 season with17,580,821 spectators in total. The

    already high achievement of the pre-

    vious season was beaten by 147,868spectators, an increase of almost 1%.

    This improvement is powered by theBundesliga, which has already scraped

    the threshold to 13 million spectators.

    73% of these attended Bundesligamatches, for which 12,822,484 tickets

    were sold. This represents an increase

    of 7.5% as against the previous sea-son, putting the Bundesliga in first

    place with a healthy margin over theother European football leagues. This

    means that on average, 6,500 more

    spectators come to Bundesliga match-

    es than to the fixtures of Englands Pre-

    mier League.Just how fast this development hasbeen is illustrated by a comparison

    with the first season this millennium:

    while the 2000-01 Bundesliga seasonwas attended by 8,696,712 specta-

    tors, or 28,421 people per match, lastseason saw 12,822,484 spectators, an

    average of 41,904 visitors go to each

    match. Ticket sales have thus risen byaround 47% in just eight years.

    The proportion of season tickets sold

    rose again slightly over previous yearsto 58.9%. The demand is overwhelm-

    ing, and a large number of clubs closedadvanced sales earlier than usual to en-

    sure that enough day tickets were avail-

    able and as many football fans as pos-sible could visit a stadium. 5,269,738

    day tickets - 17,221 per match - were

    sold, 4.6% more than in the previousseason.

    The Bundesliga 2 clubs also have loyal

    audiences: season tickets made up52.5% of all ticket sales, a massive rise

    over a mere 36.2% just three yearsago (2005-06). 4,758,337 spectators

    watched a second division match in the

    stadium; thats 15,550 spectators perfixture, the second best result ever.

    The fact that at the same time 13.6%fewer tickets were sold is accounted

    for by the promotion to the Bundesliga

    of 1. FC Kln and Borussia Mnchen-gladbach with their large stadiums and

    high attendance levels, leaving a hole in

    the Bundesliga 2 which is difficult to fill.

    20

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    Licensed footbaLL PayinG sPectators

    bundesLiga PayinG sPectators

    bundesLiga 2 PayinG sPectators

    2005/2006 2006/2007 2007/2008 2008/2009

    tl p m * 15,364,696 16,186,221 17,432,953 17,580,821 w () 7,838,139 7,887,740 9,683,298 10,048,680pp (v) 51.01% 48.73% 55.55% 57.16%

    w () 7,526,557 8,298,481 7,749,655 7,532,141

    pp (v) 48.99% 51.27% 44.45% 42.84%

    P m, p mh* 25,106 26,448 28,485 28,727 w p m 12,425 13,213 14,530 13,999

    w p m 12,681 13,235 13,955 14,728

    gross ticket Price (in ) 16.88 17.03 17.52 18.78

    2005/2006 2006/2007 2007/2008 2008/2009

    tl p m * 11,686,554 11,518,923 11,926,395 12,822,484 w () 6,508,059 6,140,765 6,887,844 7,552,746

    pp (v) 55.69% 53.31% 57.75% 58.90% w () 5,178,495 5,378,158 5,038,551 5,269,738pp (v) 44.31% 46.69% 42.25% 41.10%

    P m, p mh* 38,191 37,644 38,975 41,904 w p m 21,268 20,068 22,509 24,682

    w p m 16,923 17,576 16,466 17,221

    gross ticket Price (in ) 18.63 18.91 19.47 20.79

    2005/2006 2006/2007 2007/2008 2008/2009

    tl p m * 3,678,142 4,667,298 5,506,558 4,758,337 w () 1,330,080 1,746,975 2,795,454 2,495,934pp (v) 36.16% 37.43% 50.77% 52.45%

    w () 2,348,062 2,920,323 2,711,104 2,262,403

    pp (v) 63.84% 62.57% 49.23% 47.55%P m, p mh* 12,020 15,253 17,995 15,550 w p m 4,347 5,709 9,135 8,157 w p m 7,673 9,544 8,860 7,393

    gross ticket Price (in ) 11.30 12.38 13.30 13.35

    *up to 2006-07 only paid admissions

    *up to 2006-07 only paid admissions

    *up to 2006-07 only paid admissions

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    sPectator fiGures since the 1963-64 season

    20,000,000

    15,000,000

    10,000,000

    5,000,000

    1968/1969 1978/1979 1988/1989 1998/1999 2008/2009

    bl bl 2 ( 197475) L ll

    17,580,821

    5,909,776

    11,775,583

    5,037,280

    12,822,484

    4,758,337

    t l

    Attendance comparison

    no other football league draws the

    crowds as the Bundesliga does. Ina global comparison drawn up by man-

    agement consultancy Deloitte, Ger-man professional football heads the

    field for the sixth time. With an aver-

    age of 41,904 spectators per match,the Bundesliga draws almost 6,500

    more spectators into the stadium eachweek than the English Premier League,

    Europes number two league. Com-

    pared to Frances Ligue 1 almost twiceas many spectators watch football live

    in Germanys stadiums. One of the main

    reasons for this is that the Bundesliga

    has never allowed its matches to turn

    into elite, overpriced events, but haskept ticket prices affordable for fansand families. Tickets for Bundesliga

    matches in the 2008-09 season cost

    an average of 20.79, while spectatorsat Bundesliga 2 matches paid an aver-

    age of 13.35 for their tickets. A lookat other European leagues is illuminat-

    ing: ticket prices in Italy are 25% higher

    than they are here, a match in the Span-ish Primera Divisin costs almost twice

    as much, and Premier League fans pay

    over twice what they would for theBundesliga.

    22

    Bundesliga 2010 The economic state of professional football

    Unabated attendance boomProfessional football breaks the recordfor the seventh time in succession:132% more spectators in the stadiumthan in the 198889 season.

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    Price coMParison aVeraGe Pricefor tickets in the toP fiVe euroPean leaGues

    aVeraGe attendance in the toP fiVeeuroPean leaGues in the 2008-09 season

    40.00 28,478

    43.00 35,592

    27.00 25,304

    26.00 21,034

    20.79 41,904

    Pm dv (sp) Pm dv (sp)

    Pm L (el) Pm L (el)

    s a (ily) s a (ily)

    L 1 (f) L 1 (f)

    bl bl

    Source: DFL/Simon-Kucher&Partners Source: DFL/weltfussball.de

    23

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    Bundesliga balance sheet

    total Bundesliga assets increased

    once again in the 2008-09 seasonto 1.466 billion, a rise of 16.6% as

    against the previous season and a huge36.4% higher than in the 2005-06

    season. Long-term financial assets are

    the largest single item here at 454.5million, 31% of total assets. One of

    the main reasons for this is that a large

    number of Bundesliga clubs have trans-ferred rights to subsidiaries.

    Financial assets are followed by playerassets at 347 million, almost 24%

    of total assets. This is another slightincrease of almost 2% and more than

    double the level three years ago after

    much lower investment in new players

    in the years before.The strongest growth was recorded intangible assets, with a 76.5% rise from

    118.7 to 209.4 million. This is mainly

    due to the promotion of one club withits own stadium.

    bundesLiga assets in '000

    BundesliGa deVeloPMent of tanGiBle fixed assets in '000

    186,483

    191,163

    118,692

    209,435

    2006

    2007

    2008

    2009

    30.06.2006 30.06.2007 30.06.2008 30.06.2009

    il 10,333 11,728 4,584 7,307Ply 162,470 203,114 340,570 346,960tl x 186,483 191,163 118,692 209,435fl 331,079 348,432 419,563 454,463rvl, , 215,867 228,637 215,387 270,165ch h/ 152,369 164,379 128,401 146,125al 15,855 23,222 30,400 31,345

    totaL 1,074,455 1,170,677 1,257,597 1,465,801

    Mj lp

    tl x

    76.5% j 91

    mll --,

    hpm l wh

    w m.

    24

    Bundesliga 2010 The economic state of professional football

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    equity capital increased consider-

    ably to 521 million, 21% morethan in the previous season. The eq-

    uity ratio thus amounts to 35.5%. Thisratio, which describes the contribution

    of equity capital to total assets and en-

    ables an evaluation of financial stabil-ity, is high compared to many other sec-

    tors. At the same time, Bundesliga club

    liabilities increased 30% to 610.4million. This is partly due to the promo-

    tion back to the top flight of BorussiaMnchengladbach, whose stadium has

    not yet been fully paid for.

    bundesLiga liaBilities in '00030.06.2006 30.06.2007 30.06.2008 30.06.2009

    eqy pl 294,824 423,950 430,155 520,955spl m wh l h 36 7,376 487 432Pv 93,181 89,533 102,115 102,722Ll 569,341 510,323 469,453 610,422 w 94,123 80,790 82,062 80,483

    w b 157,813 103,087 43,333 102,836

    m pb 79,443 69,978 93,783 96,576 w pb 237,963 256,468 250,274 330,526

    a xp 117,073 139,495 255,387 231,270

    totaL 1,074,455 1,170,677 1,257,597 1,465,801

    BundesliGa deVeloPMent of eQuity caPital in '000

    294,824

    423,950

    430,155

    520,955

    2006

    2007

    2008

    2009rva w h pv

    y, h bl

    l

    h qypl 2008-09 y 77%

    v 2006.

    25

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    +21.1%season-on-

    season

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    up w

    Ply pp y hl

    h pv vl

    mly h pm

    lly l.Hwv, h lm

    h m hh 2006.

    Bundesliga 2 balance sheet

    after a record high of 304.5 million

    last season, total assets settledat 169.6 million. As a result, although

    player assets are almost three timeshigher than they were three years ago,

    they have more than halved compared

    to the previous season and now lieat 17.9 million. Tangible assets also

    dropped to 50 million, a third of their

    value in the prior year, and at the sametime liabilities fell considerably from

    162.7 to 98.9 million. These devel-opments are mainly due to the promo-

    tion to the top flight of a club whichowns its stadium. The equity ratio of

    6.1% is lower than that of the Bundes-

    bundesLiga 2 assets in '00030.06.2006 30.06.2007 30.06.2008 30.06.2009

    il 1,271 1,335 8,545 3,419Ply 6,377 10,338 38,810 17,887tl x 52,438 38,823 151,203 50,066fl 3,739 8,268 10,408 13,919rvl, , 28,032 40,317 57,433 46,992ch h/ 13,348 33,324 35,844 33,106al 1,174 1,145 2,258 4,190

    totaL 106,379 133,550 304,501 169,579

    BundesliGa 2 deVeloPMent of Player assets in '000

    6,377

    10,338

    38,810

    17,887

    2006

    2007

    2008

    2009

    liga. Promotions and relegations and

    the resulting composition of the sec-ond division can alter the balance sheet

    situation considerably from year toyear. This should always be borne in

    mind when considering the value ofBundesliga 2 balance sheet items.

    26

    Bundesliga 2010 The economic state of professional football

    -53.9%season-on-

    season

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    g w

    th bl 2 h

    ll y

    64 mll pmly

    l wh w, y lly p , m

    pm.

    bundesLiga 2 liaBilities in '00030.06.2006 30.06.2007 30.06.2008 30.06.2009

    eqy pl -6,854 9,139 75,152 10,410spl m wh l h 12,653 154 7,121 6,107Pv 11,539 16,200 21,945 19,260Ll 77,255 88,727 162,747 98,947 w 0 4,988 6,616 4,117

    w b 29,269 14,537 48,898 28,752

    m pb 10,183 13,079 16,456 13,487 w pb 37,803 56,123 90,776 52,592

    a xp 11,788 19,330 37,536 34,854

    totaL 106,379 133,550 304,501 169,579

    BundesliGa 2 deVeloPMent of liaBilities in '000

    77,255

    88,727

    162,747

    98,947

    2006

    2007

    2008

    2009

    27

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    Financial Mix

    German licensed football saw an

    increase in borrowed capital of9.9% to 831.4 million, 85% of which

    is related to liabilities and the rest toprovisions. In the previous three years,

    the total of these two items lay be-

    tween 705 and 751 million.In the 2008-09 season liabilities

    alone rose to 709.4 million, a 12.2%increase as against the previous sea-

    son. After falling to a remarkably low

    92.2 million in 2007-08, receivablesto licensed football from banks now lie

    at 131.6 million. These fluctuations

    are partly due to the varying owner-ship and balance sheet structures of

    professional clubs. Investments in newstadiums or refurbishments have a

    particularly high impact on the results.

    Some clubs and joint stock companiesown their stadiums, while others are

    only tenants and these measures af-

    fect the capital structure. Relegationsand promotions and resulting changes

    in membership of the Bundesliga orBundesliga 2 can significantly alter or-

    ders of magnitude.

    In a review of the last four seasons, theBundesliga had the highest borrowed

    capital in 2008-09 at 713.1 million.This is a rise of 141.6 million or 25%

    season-on-season. Other liabilities ac-

    count for 80 million, and liabilities tobanks for almost 60 million. In con-

    trast, borrowed capital fell 36% within

    a one-year period in the Bundesliga 2

    to 118.2 million. As in the Bundesliga,

    other liabilities account for the highestproportion of total borrowed capital in

    the Bundesliga 2: 44.5% or 52.6 mil-

    lion.On balance, it is gratifying to note that

    net assets in German licensed foot-ball have once again increased. Equity

    capital amounts to a total of 531.4

    million, 85% more than just threeyears ago. The Bundesliga clubs dom-

    inate here with almost 521 million,

    a contribution of 98%. Equity capitalin the Bundesliga increased 21% over

    the 2007-08 season alone. By way ofcomparison, player assets in all profes-

    sional clubs amount to 364.8 million.

    In other words, if this balance sheetitem were deducted, 166.5 million of

    adjusted equity capital would still be

    available.

    Licensed footbaLL total net assets in '00030.06.2006 30.06.2007 30.06.2008 30.06.2009

    eqy pl bl 294,824 423,950 430,155 520,955eqy pl bl 2 -6,854 9,139 75,152 10,410

    totaL 287,970 433,089 505,307 531,365

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    bundesLiga total BorroWed caPital in '000

    bundesLiga 2 total BorroWed caPital in '000

    Licensed footbaLL total BorroWed caPital in '000

    30.06.2006 30.06.2007 30.06.2008 30.06.2009

    Pv 93,181 89,533 102,115 102,722Ll 569,341 510,323 469,453 610,422 w 94,123 80,790 82,062 80,483

    w b 157,813 103,087 43,333 102,836

    m pb 79,443 69,978 93,783 96,576 w pb 237,963 256,468 250,274 330,526

    totaL 662,523 599,856 571,568 713,144

    30.06.2006 30.06.2007 30.06.2008 30.06.2009

    Pv 11,539 16,200 21,945 19,260Ll 77,255 88,727 162,747 98,947 w 0 4,988 6,616 4,117

    w b 29,269 14,537 48,898 28,752m pb 10,183 13,079 16,456 13,487

    w pb 37,803 56,123 90,776 52,592

    totaL 88,794 104,927 184,692 118,207

    30.06.2006 30.06.2007 30.06.2008 30.06.2009

    Pv 104,720 105,734 124,060 121,982Ll 646,597 599,050 632,200 709,369

    w 94,123 85,778 88,678 84,600 w b 187,081 117,624 92,232 131,588

    m pb 89,627 83,057 110,240 110,063

    w pb 275,766 312,591 341,050 383,118

    totaL 751,317 704,784 756,260 831,350

    29

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    Income Statement Licensed Football

    reVenue

    German licensed football achievedrevenue of over 2 billion in the2008-09 season. The 36 professionalclubs registered a joint turnover of2,036,105,000 - 5.3% more than in

    the previous season, and a rise of a third

    (33.9%) over the 2005-06 season injust three years. Licensed football is a

    branch of the national and global econ-

    omy in its own right, but has withstoodgeneral developments most success-

    fully, and in part very positively. By wayof comparison, economic growth in the

    Federal Republic of Germany amounted

    to 1.3% in 2008 against the prior year,and to 0.9% in the European Union. Re-

    Licensed footbaLL total reVenue in '0002005/2006 2006/2007 2007/2008 2008/2009

    Mh v 342,055 365,402 407,554 424,512cb v 22.49% 20.91% 21.07% 20.85%

    av 417,711 429,589 486,774 573,160cb v 27.46% 24.58% 25.16% 28.15%

    M p 400,127 580,077 574,743 593,998cb v 26.31% 33.19% 29.71% 29.17%

    t 101,015 93,819 165,722 167,702cb v 6.64% 5.37% 8.57% 8.24%

    Mh 62,993 71,046 81,727 75,342cb v 4.14% 4.06% 4.22% 3.70%

    oh 197,033 207,882 217,919 201,392cb v 12.95% 11.89% 11.27% 9.89%

    totaL 1,520,934 1,747,815 1,934,439 2,036,105

    1,520,934

    1,747,815

    1,934,439

    2,036,105

    deVeloPMent of totalreVenue in '000

    2,000,000

    1,500,000

    1,000,000

    2005/2006 2006/2007 2007/2008 2008/2009

    total reVenue distriBution in '000

    2005/2006 2006/2007 2007/2008 2008/2009

    bl 1,287,285 1,456,783 1,566,931 1,715,165P 84.64 83.35 81.00 84.24

    bl 2 233,648 291,032 367,508 320,939P 15.36 16.65 19.00 15.76

    totaL 1,520,934 1,747,815 1,934,439 2,036,105

    30

    Bundesliga 2010 The economic state of professional football

    +5.3% season-on-season

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    slh

    th l pyll

    mhy p

    lhly y

    4.4% 35

    mll, whl l

    y 5.3%.

    Licensed footbaLL total exPenditure in '0002005/2006 2006/2007 2007/2008 2008/2009

    Pyll mh p 612,046 651,188 785,978 820,861cb p 40.03% 39.69% 41.16% 40.54%

    cmml/mv 78,284 73,371 82,008 102,727cb p 5.12% 4.47% 4.29% 5.07%

    t 155,729 185,113 229,191 278,258cb p 10.19% 11.28% 12.00% 13.74%

    Mh p 266,429 276,480 306,223 329,834cb p 17.43% 16.85% 16.04% 16.29%

    Yh, m, m 60,865 61,629 69,232 78,247cb p 3.98% 3.76% 3.63% 3.86%

    oh 355,575 393,073 437,067 414,884cb p 23.26% 23.96% 22.89% 20.49%

    totaL 1,528,930 1,640,854 1,909,699 2,024,812

    cent projections from Eurostat predict

    a fall for Germany of 5% in 2009 and of

    around 4% in the EU 27.As expected, the Bundesliga made the

    largest contribution to total revenue forlicensed football, with a disproportion-

    ately high increase of 9.5%. Total rev-

    enue from the 36 clubs is spread evenlyacross four segments: media receipts

    account for 29.2% and represent thestrongest single item, closely followed

    by advertising at 28.2%. Match revenue,

    which mainly comes from gate receipts,contributed 20.9% and the rest was gen-

    erated by transfers (8.2%), merchandis-ing (3.7%) and other income (9.9%).

    exPenditure

    this increase in revenue is offset bya similar increase in expenditure,which amounted to 2.025 billion in the2008-09 season. This is 6% more thanin the previous year. Payroll costs for

    match operations continue to represent

    the largest single item, accounting for40.5% of expenditure (previous season:

    41.2%). Although payroll costs for match

    operations in licensed football increased4.4% season-on-season, this increase is

    below average compared to the other ex-pense items. A good third of total expendi-

    ture was generated by match operations

    (16.3%), transfers (13.7%) and commer-cial / administration payroll (5.1%).

    Payroll costs Match oPerations in '000

    612,046

    651,188

    785,978

    820,861

    2005/2006

    2006/2007

    2007/2008

    2008/2009

    31

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    Income Statement Bundesliga

    reVenue

    Bundesliga revenue in the 2008-09season amounted to 1.715 bil-lion, an average of 95.3 million perclub. This represents an increase of9.5% over 2007-08, with the highest

    contribution coming from advertising,

    which rose 21.4% and now contrib-utes 28.5% to total revenue. It is thus

    the largest contributor to Bundesliga

    revenue for the first time since 2005-06. Advertising is closely followed by

    media receipts with a slight increaseof 2.7%. Matchday takings again regis-

    tered a healthy rise (+7.5%), and gatereceipts now provide the Bundesligaclubs with every fifth euro (21.2%) of

    their takings. The three core segments

    of advertising, media and match rev-enue, whose joint contribution to total

    revenue amounted to 1.341 billion or78.2%, provide the Bundesliga with a

    healthy and above all solid broad base.

    Transfers brought in 8.8% more rev-enue than in the previous year, and

    52% more than in the 2005-06 sea-son. At 8.2%, the contribution of this

    item is comparatively small, but re-

    mains constant.

    bundesLiga total reVenue in '0002005/2006 2006/2007 2007/2008 2008/2009

    Mh v 302,018 309,750 338,054 363,401cb v 23.46% 21.26% 21.57% 21.19%

    av 360,477 357,220 402,642 488,770cb v 28.00% 24.52% 25.70% 28.50%

    M p 324,508 480,045 475,775 488,538cb v 25.21% 32.95% 30.36% 28.48%

    t 92,489 77,463 128,993 140,305cb v 7.18% 5.32% 8.23% 8.18%

    Mh 56,809 65,654 69,164 69,910cb v 4.41% 4.51% 4.41% 4.08%

    oh 150,985 166,652 152,303 164,241cb v 11.73% 11.44% 9.72% 9.58%

    totaL 1,287,285 1,456,783 1,566,931 1,715,165

    bundesLiga reVenuecontributions in %

    tl1,287,285

    tl1,456,783

    tl1,566,931

    tl1,715,165

    2005/2006 2006/2007 2007/2008 2008/2009

    25.21%

    7.18%

    4.41%

    11.73%

    11.44%

    30.36

    %

    9.58%

    28.00%

    23.46%

    24.52%25.70%

    28.50%

    4.51%5.32%

    32.95%

    21.26%

    9.72% 4.08%

    4.41%8.18%8.23%

    28.48%

    21.57%

    21.19%

    Mhy av M p t Mh oh m

    32

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    bundesLiga total exPenditure in '0002005/2006 2006/2007 2007/2008 2008/2009

    Pyll mh p 510,658 530,092 627,001 678,226cb p 39.40% 39.33% 40.96% 40.27%

    cmml/mv 67,266 58,455 62,456 87,106cb p 5.19% 4.34% 4.08% 5.17%

    t 143,805 164,480 192,359 250,717cb p 11.10% 12.20% 12.57% 14.89%

    Mh p 224,781 217,510 241,670 263,588cb p 17.34% 16.14% 15.79% 15.65%

    Yh, m, m 43,040 43,958 48,953 55,012cb p 3.32% 3.26% 3.20% 3.27%

    oh 306,425 333,379 358,396 349,564cb p 23.64% 24.73% 23.41% 20.76%

    totaL 1,295,974 1,347,873 1,530,835 1,684,212

    exPenditure

    the 18 Bundesliga clubs spent al-most 1.7 billion in 2008-09,10% more than in the previous sea-son. As a result expenditure increasedslightly more strongly than revenue

    (+9.5%), and amounted to an average

    per club of 93.6 million. Payroll costsfor match operations, i.e. the cost of

    players, coaches and support staff,

    dominate expenditure with a share of40.3% (previous season: 41%). They

    accounted for 8.2% more expenditurethan in 2007-08 and 32.8% more than

    in 2005-06.The greatest fluctuation was regis-tered in the cost of transfers: after

    expenditure of 143.8 million per club

    three years ago and 8 million a yearlater, 250.7 million were spent in

    the 2008-09 season. This representsgrowth of 74.4% and an average of

    13.9 million per club. Investment in

    the grass roots of professional foot-ball is also on the rise: the Bundesliga

    increased spending on youth, amateursand youth academies 12.4% season-

    on-season to 55 million in 2008-09.

    This is 3.3% of total expenditure.

    143,805

    67,266164,480

    58,455192,359

    62,456

    250,717 87,106

    transfer exPenditure in '000

    300,000

    200,000

    100,000

    100,000

    75,000

    50,000

    2005/2006 2005/20062006/2007 2006/20072007/2008 2007/20082008/2009 2008/2009

    Payroll cost coMMercial/adMinistratiVe staff in '000

    33

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    Income Statement Bundesliga 2

    bundesLiga 2 total reVenue in '0002005/2006 2006/2007 2007/2008 2008/2009

    Mh v 40,038 55,652 69,500 61,111cb v 17.14% 19.12% 18.91% 19.04%

    av 57,234 72,369 84,132 84,390cb v 24.50% 24.87% 22.89% 26.29%

    M p 75,618 100,033 98,968 105,460cb v 32.36% 34.37% 26.93% 32.86%

    t 8,526 16,357 36,729 27,396cb v 3.65% 5.62% 9.99% 8.54%

    Mh 6,184 5,393 12,563 5,431cb v 2.65% 1.85% 3.42% 1.69%

    oh 46,048 41,230 65,616 37,150cb v 19.71% 14.17% 17.85% 11.58%

    totaL 233,648 291,032 367,508 320,939

    reVenue

    the Bundesliga 2 rose to new heightsin the 2007-08 season, when eachof the 18 clubs achieved average rev-enue of over 20 million for the firsttime ever. They were thus not quite

    able to maintain this record level in the

    2008-09 season, but despite a 12.7%fall the Bundesliga 2 still registered the

    second highest total revenue of the last

    four seasons at almost 321 million.Media receipts are the most important

    financial mainstay, contributing onethird (32.9%) of revenue. Advertising

    is the second-largest source of income,and this item remained stable with anincrease of just 0.3%. Together, media

    and advertising contribute 59.2% to

    Bundesliga 2 revenue, followed by thethird-largest item, matchday takings

    at 19%. A considerable downturn wasexperienced by income from transfers

    (-25.4%), merchandising (-56.8%) and

    other income (-43.4%) in the 2008-09season, but together these items only

    contributed just over one fifth of totalrevenue.

    bundesLiga 2 reVenuecontributions in %

    tl233,648

    tl291,032

    tl367,508

    tl320,939

    2005/2006 2006/2007 2007/2008 2008/2009

    32.36%

    3.65%

    2.65%

    19.71%

    14.17%

    26

    .93%

    11.58%

    24.50%

    17.14%

    24.87%22.89% 26.29%

    1.85%5.62%

    34.37%

    19.12%

    17.85%1.69%

    3.42%

    8.54%

    9.99%

    32.86%

    18.91%

    19.04%

    Mhy av M p t Mh oh m

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    bundesLiga 2 total exPenditure in '0002005/2006 2006/2007 2007/2008 2008/2009

    Pyll mh p 101,388 121,096 158,977 142,635cb p 43.52% 41.33% 41.96% 41.88%

    cmml/mv 11,018 14,916 19,551 15,621cb p 4.73% 5.09% 5.16% 4.59%

    t 11,925 20,633 36,832 27,542cb p 5.12% 7.04% 9.72% 8.09%

    Mh p 41,648 58,970 64,553 66,246cb p 17.88% 20.13% 17.04% 19.45%

    Yh, m, m 17,826 17,671 20,279 23,235cb p 7.65% 6.03% 5.35% 6.82%

    oh 49,151 59,694 78,671 65,321cb p 21.10% 20.37% 20.77% 19.18%

    totaL 232,956 292,981 378,863 340,600

    exPenditure

    although Bundesliga 2 revenue fell12.7% season-on-season in 2008-09, expenditure was only 10.1% lower.A loss of 19.7 million was thereforerecorded in the income statement, an

    average loss per club of 1.1 million.

    However, almost all expense itemswere reduced in the 2008-09 season,

    including payroll costs for match op-

    erations which were reduced by 10.3%.As in the Bundesliga, these are the larg-

    est single item, accounting for 41.9%of expenditure. The Bundesliga 2 clubs

    also spent much less on transfer fees,with investment falling from 36.8million last season to 27.5 million in

    2008-09. The commercial / adminis-

    tration payroll fell 20.1% and otherexpenditure 17%. A slight increase

    of 2.6% was registered in the cost ofmatch operations, which is the second-

    largest expense item, accounting for

    19.5% of expenditure. Spending onyouth, amateurs and youth academies,

    reaching an average of 1.3 million perclub, should be considered an invest-

    ment into the future.

    11,925 11,018

    20,633

    14,916

    19,551

    27,542

    15,621

    40,000

    30,000

    20,000

    10,000

    20,000

    15,000

    10,000

    2005/2006 2005/20062006/2007 2006/20072007/2008 2007/20082008/2009 2008/2009

    transfer exPenditure in '000Payroll cost coMMercial/adMinistratiVe staff in '000

    35

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    Results and Indicators

    German licensed football achievedafter-tax earnings of 11.3 mil-lion in the 2008-09 season. The

    Bundesliga clubs registered an aver-age profit of 1.72 million, 14.2% lessthan in the previous season. While all

    18 top-flight clubs recorded positiveafter-tax earnings in the 2006-07

    season - the profit of almost 109 mil-

    lion was the highest ever - the samecould only be said of 15 clubs a year

    later, and of eleven this year.

    EBITDA, which stands for earnings be-fore interest, taxes, depreciation and

    amortization, and is the performance

    indicator commonly used in financialanalyses, stood at an average of 14.6

    million per club. This is 15% higher

    than in 2007-08, and almost at therecord level registered two years ago

    (15.7 million).Average EBITDA for all 36 professional

    German football clubs amounted to

    7.4 million, the second highest resultin the last four seasons. The 18 second-

    division clubs had to content them-

    selves with an average of 255,000each, and after-tax earnings were

    negative: a loss of 19.7 million wasrecorded by the Bundesliga 2 after a

    deficit a year earlier of 11.4 million.

    This resulted in an average loss for the

    clubs of 1.1 million each. Only five of

    the second-division teams closed withpositive after-tax earnings.

    Licensed FootbaLL RESULT AFTER TAX AVERAGE in '000

    Licensed FootbaLL RESULT AFTER TAX AbSoLUTE in '000

    Licensed FootbaLL EbiTDA AVERAGE in '000

    2005/2006 2006/2007 2007/2008 2008/2009

    bl -483 6,051 2,005 1,720bl 2 38 -108 -631 -1,092

    Licensed FootbaLL -222 2,971 687 314

    2005/2006 2006/2007 2007/2008 2008/2009

    bl -8,689 108,909 36,096 30,953bl 2 693 -1,948 -11,355 -19,660

    Licensed FootbaLL -7,996 106,961 24,740 11,293

    2005/2006 2006/2007 2007/2008 2008/2009

    bl 7,357 15,732 12,658 14,553bl 2 795 785 1,854 255

    Licensed FootbaLL 4,076 8,259 7,256 7,404

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    nUmbER oF cLUbS wiTh poSiTiVE AFTER-TAX RESULT11

    15

    18

    12

    5

    9

    12

    9

    16

    24

    30

    212005/2006

    2006/2007

    2007/2008

    2008/2009

    bl bl 2 L Fll

    37

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    Bundesliga: Groups by payroll costs

    what is the financial correlation

    between the amount spent onpayroll for match operations and rev-

    enue and expenditure in the licensedfootball clubs? An answer to this

    question is made easier if we divide

    the clubs into three groups of six clubseach. These are grouped in descending

    order according to payroll costs forplayers, coaches and other match op-

    eration staff. The revenue and expend-

    iture of the clubs in each of the groupsis then compared. This helps the clubs

    to compare their performance with

    direct competitors who are placed ona similar economic footing, as instead

    of measuring themselves against all18 clubs, they are now placed in a field

    of six peers. The results can be sum-

    marised as follows: the higher the pay-roll costs for match operations, the

    higher are revenue and expenditure.

    The analysis reveals clear trends. Theupper third (ranked 1 to 6 according

    to payroll costs for match operations= Group I) achieves 71% higher rev-

    enue than the Bundesliga average,

    while the lower third (ranking 13 to18 = Group III) only achieves 46% of

    the average for all clubs under review.The middle group (ranked 7 to 12 =

    Group II) is slightly below average at

    83%. The most obvious differencescan be found in the transfers: the clubs

    in the upper third earned an aver-

    age of 18.4 million with an index of237 compared to a Bundesliga aver-

    age of 100 while the lower third only

    achieved just under 1 million (indexof 14). There is also a big gap between

    the results for merchandising. Thetop six clubs earn nine times what the

    clubs ranked 13 to 18 earn with fan

    articles.In contrast, the differences in the im-

    portant revenue item of advertising

    are not as marked. The top six earnabout five times more than the lower

    six, and the middle group (Group II) hasan index of 109 and thus lies above the

    Bundesliga average.

    The highest expenditure for transfersis found in the Bundesliga clubs rank-

    ing 1 to 6 (an index of 190), who spend

    about five times more than the lowerthird (index of 37) and a good two-

    and-a-half times more than the middlethird on players.

    The fact that the six clubs with thelowest payroll costs for match oper-ations achieved after-tax earnings of

    1.2 million in the 2008-09 season,while the middle third (Group II) re-

    corded a loss per club of 2.9 million

    is particularly worthy of note. The sixclubs with the highest payroll costs

    also make the highest profit, with an

    average of 6.9 million per club.

    STATiSTicALGRoUpStk pyll f m

    p , l k p

    2008-09

    p f :

    GRoUp it l pyll

    f m p: m 41

    mll 63.3 mll .

    GRoUp iit l pyll

    f m p: 25 mll

    41 mll, 31.7 mll .

    GRoUp iiit l l pyll f

    m p: l 25 mll

    f 18 mll.

    bundesLiga RESULTAFTER TAXAVERAGE pER LicEnSEE in '000

    2008/2009 Result

    gp i 6,854gp ii -2,898gp iii 1,202

    average bundesLiga 1,720

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    bundesLiga REVEnUE AVERAGE pER LicEnSEE

    bundesLiga EXpEnDiTUREAVERAGE pER LicEnSEE

    '000 % '000 % '000 % '000 % '000 % '000 % '000 %

    gp i 34,564 171 42,991 158 43,230 159 18,477 237 8,871 228 14,991 164 163,124 171gp ii 14,926 74 29,515 109 20,909 77 3,789 49 1,819 47 7,680 84 78,637 83gp iii 11,077 55 8,956 33 17,284 64 1,118 14 962 25 4,702 52 44,099 46

    average bL 20,189 100 27,154 100 27,141 100 7,795 100 3,884 100 9,125 100 95,287 100

    '000 % '000 % '000 % '000 % '000 % '000 % '000 %

    gp i 63,345 168 8,245 170 26,479 190 22,310 152 4,824 158 31,066 160 156,270 167gp ii 31,680 84 3,986 82 10,136 73 14,853 101 2,554 84 18,325 94 81,535 87gp iii 18,013 48 2,286 47 5,171 37 6,768 46 1,790 59 8,869 46 42,897 46

    average bL 37,679 100 4,839 100 13,929 100 14,644 100 3,056 100 19,420 100 93,567 100

    M2008/2009 M a p tf M o Total

    Pyll cmml/ Y,f m m M m,

    2008/2009 p ff tf p m o Total

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    Bundesliga 2: Groups by payroll costs

    club, and the middle third (Group II) a

    loss of 1.2 million per club. By way ofcomparison, the Bundesliga clubs with

    the highest payroll costs for match op-erations also make the highest profit.

    Otherwise, the analysis of the Bundes-

    liga 2 reveals a similar structure to

    bundesLiga 2 RESULTAFTER TAXAVERAGE pER LicEnSEE in '000

    2008/2009 Result

    gp i -2,357gp ii -1,160gp iii 240

    average bundesLiga 2 -1,092

    that in the top division. However, the

    differences between the three groupswhere revenue and expenditure are

    concerned are, with few exceptions,somewhat less marked. Advertising re-

    ceipts in the six top clubs, for example,

    are double those in the lower six, theratio for the same two groups in the

    Bundesliga being 5:1.The revenue in the first group is 2.5

    times higher than that in the third group

    (Bundesliga: 3.7 times), and much ofexpenditure is 2.7 times higher (Bun-

    desliga: 3.6 times). The gap between

    the middle and the lower group is alsosmaller in the Bundesliga 2, where the

    average ratio for both expenditureand revenue is 1.5:1. The same ratio

    for these groups in the Bundesliga is

    almost 2:1.

    STATiSTicALGRoUpStk pyll f m

    p , l k p

    2008-09

    p f :

    GRoUp i

    t l pyll f m p: m 8.5

    mll 11.7 mll .

    GRoUp iit l pyll

    f m p: 6.6

    mll 8.4 mll, 7.2 mll

    .

    GRoUp iiiP 13 18

    t l l pyll f

    m p: l 6.5 mll

    f 4.9 mll.

    The Bundesliga 2 clubs with the

    lowest payroll costs for match op-erations in the 2008-09 season are

    the only group to record a profit aftertax, with an average of 240,000 each.

    In contrast, the upper third (Group I)

    registered a loss of 2.4 million per

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    bundesLiga 2 REVEnUE AVERAGE pER LicEnSEE

    bundesLiga 2 EXpEnDiTUREAVERAGE pER LicEnSEE

    '000 % '000 % '000 % '000 % '000 % '000 % '000 %

    gp i 5,824 172 6,038 129 7,618 130 3,243 213 516 171 3,211 156 26,451 148gp ii 2,542 75 5,058 108 5,437 93 961 63 216 72 2,061 100 16,276 91gp iii 1,819 54 2,969 63 4,521 77 362 24 173 57 920 45 10,763 60

    average bL 2 3,395 100 4,688 100 5,859 100 1,522 100 302 100 2,064 100 17,830 100

    '000 % '000 % '000 % '000 % '000 % '000 % '000 %

    gp i 11,682 147 1,162 134 3,143 205 5,248 143 2,078 161 5,494 151 28,807 152gp ii 7,182 91 907 104 1,031 67 3,664 100 1,052 82 3,601 99 17,436 92gp iii 4,908 62 535 62 417 27 2,129 58 742 57 1,792 49 10,523 56

    average bL 2 7,924 100 868 100 1,530 100 3,680 100 1,291 100 3,629 100 18,922 100

    M2008/2009 M a p tf M o Total

    Pyll cmml/ Y,f m m M m,

    2008/2009 p ff tf p m o Total

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    Groups by league table position -Bundesliga and Bundesliga 2

    Alook at the correlation between

    sporting success and revenue / ex-penditure is also enlightening. As with

    the statistical grouping based on pay-roll costs for match operations, three

    groups are created, this time based on

    sporting performance. The first groupis made up of the teams who came in

    first to sixth in the 2008-09 season,followed by the teams coming seventh

    to twelfth, and then the clubs at the

    bottom of the table.The resulting trends are similar to

    those noted when the clubs were

    grouped by payroll costs. Revenue inthe clubs with the best sporting suc-

    cesses is 1.6 times higher than theBundesliga average, the middle group

    has an index of 94 and is thus slightly

    below average, while the lower thirdachieves an index of 47, or almost 30%

    of the revenue generated in the top six.

    The result is almost identical in expend-iture. The distribution of media revenue

    evens the competition out somewhat:the six most successful clubs from a

    sporting perspective record media re-

    ceipts which are twice as high as thoserecorded by the six lowest clubs. In no

    other segment of income are the dif-ferences less pronounced. The ratio

    of transfer revenue between the top

    clubs (with an index of 231) and theclubs ranking 13 to 18 (with an index of

    16), for example, lies at over 14:1, the

    strongest difference noted.

    The Bundesliga 2 groups are more

    similar to one another and the situ-ation is similar to that resulting from

    the analysis based on payroll costs.

    The difference between the first andlast third lies at a ratio of 2:1 (Bundes-

    liga: a strong 3:1). The most successfulBundesliga 2 clubs from a sporting per-

    spective - their loss after tax amounts

    to an average of 2.2 million - are morewilling to take a financial risk than the

    clubs ranked 7 and below, whose aver-

    age loss lies at slightly more than 0.5million.

    bundesLiga RESULTAFTER TAXAVERAGE pER LicEnSEE in '000

    bundesLiga 2 RESULTAFTER TAXAVERAGE pER LicEnSEE in '000

    2008/2009 Result

    P 1 6 6,042P 7 12 -2,081P 13 18 1,197

    average bundesLiga 1,720

    2008/2009 Result

    P 1 6 -2,186P 7 12 -535P 13 18 -556

    average bundesLiga 2 -1,092

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    bundesLiga REVEnUE AVERAGE pER LicEnSEE

    '000 % '000 % '000 % '000 % '000 % '000 % '000 %

    P 1 6 31,293 155 45,477 167 35,379 130 18,019 231 7,751 200 13,712 150 151,631 159P 7 12 17,798 88 26,004 96 28,547 105 4,114 53 2,200 57 10,636 117 89,298 94P 13 18 11,475 57 9,981 37 17,497 64 1,252 16 1,701 44 3,026 33 44,932 47

    average bL 20,189 100 27,154 100 27,141 100 7,795 100 3,884 100 9,125 100 95,287 100

    M2008/2009 M a p tf M o Total

    bundesLiga EXpEnDiTUREAVERAGE pER LicEnSEE

    bundesLiga 2 REVEnUE AVERAGE pER LicEnSEE

    bundesLiga 2 EXpEnDiTUREAVERAGE pER LicEnSEE

    '000 % '000 % '000 % '000 % '000 % '000 % '000 %

    P 1 6 57,897 154 8,039 166 24,786 178 19,471 133 4,589 150 30,807 159 145,589 156P 7 12 36,985 98 4,328 89 12,475 90 18,652 127 2,495 82 16,444 85 91,379 98P 13 18 18,156 48 2,151 44 4,526 32 5,808 40 2,084 68 11,009 57 43,734 47

    average bL 37,679 100 4,839 100 13,929 100 14,644 100 3,056 100 19,420 100 93,567 100

    '000 % '000 % '000 % '000 % '000 % '000 % '000 %

    P 1 6 4,494 132 6,283 134 7,878 134 3,405 224 456 151 2,281 111 24,797 139P 7 12 3,723 110 3,751 80 4,893 84 1,027 67 322 107 2,406 117 16,120 90P 13 18 1,968 58 4,031 86 4,807 82 135 9 128 42 1,505 73 12,573 71

    average bL 2 3,395 100 4,688 100 5,859 100 1,522 100 302 100 2,064 100 17,830 100

    '000 % '000 % '000 % '000 % '000 % '000 % '000 %

    P 1 6 11,069 140 1,016 117 2,951 193 4,679 127 2,247 174 5,020 138 26,982 143P 7 12 6,453 81 873 101 812 53 3,640 99 990 77 3,887 107 16,655 88P 13 18 6,251 79 714 82 826 54 2,722 74 636 49 1,980 55 13,129 69

    average bL 2 7,924 100 868 100 1,530 100 3,680 100 1,291 100 3,629 100 18,922 100

    Pyll cmml/ Y,f m m M m,

    2008/2009 p ff tf p m o Total

    M2008/2009 M a p tf M o Total

    Pyll cmml/ Y,f m m M m,

    2008/2009 p ff tf p m o Total

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    Relation of payroll costs for match operationsto total revenue

    Almost every second euro earned by

    German licensed football is spenton staff: total payroll costs amount to

    45.4% of total revenue. Each profes-sional club spent an average of 25.7

    million on staff for match operation

    and commercial / administrative em-ployees in the 2008-09 season. This is

    the highest result in the last four years,

    and is one third (33.8%) higher than the

    lowest ratio recorded in this period, inthe 2005-06 season. Most of the clubs

    growing revenue is thus clearly beingspent on rising salaries, bonuses etc.

    Payroll costs accounted for 40.3% ofmatch operation costs in the 2008-

    09 season, with very little change

    over the previous season (40.6%). In

    the Bundesliga, this share fell slightly

    from 40% to 39.5%, with a rise in theBundesliga 2 from 43.3% to 44.4%.The ratio of payroll costs for match

    operations and commercial / admin-

    istrative staff to total revenue in theBundesliga has been three to five per-

    centage points below that registered inthe Bundesliga 2 in the last four years.

    44

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    bundesLiga AVERAGE in '000

    bundesLiga 2 AVERAGE in '000

    Licensed FootbaLL AVERAGE in '000

    Licensed FootbaLL ToTAL in '000

    Pyll f m p 28,370 29,450 34,833 37,679Rat i 39.7% 36.4% 40.0% 39.5%

    Pyll m p + mm./m. ff 32,107 32,697 38,303 42,518Rat ii 44.9% 40.4% 44.0% 44.6%

    totaL revenue 71,516 80,932 87,052 95,287

    Pyll f m p 5,633 6,728 8,832 7,924Rat i 43.4% 41.6% 43.3% 44.4%

    Pyll m p + mm./m. ff 6,245 7,556 9,918 8,792Rat ii 48.1% 46.7% 48.6% 49.3%

    totaL revenue 12,980 16,168 20,417 17,830

    Pyll f m p 17,001 18,089 21,833 22,802

    Rat i 40.2% 37.3% 40.6% 40.3%Pyll m p + mm./m. ff 19,176 20,127 24,111 25,655Rat ii 45.4% 41.5% 44.9% 45.4%

    totaL revenue 42,248 48,550 53,734 56,558

    Pyll f m p 612,046 651,188 785,978 820,861

    Rat i 40.2% 37.3% 40.6% 40.3%Pyll m p + mm./m. ff 690,331 724,559 867,986 923,588Rat ii 45.4% 41.5% 44.9% 45.4%

    totaL revenue 1,520,934 1,747,815 1,934,439 2,036,105

    2005/2006 2006/2007 2007/2008 2008/2009

    2005/2006 2006/2007 2007/2008 2008/2009

    2005/2006 2006/2007 2007/2008 2008/2009

    2005/2006 2006/2007 2007/2008 2008/2009

    45

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    Balance sheet for clubs in the Bundesliga since 2005

    Adozen clubs have belonged tothe Bundesliga without interrup-tion since the 2005-06 season, these

    being Hertha BSC Berlin, DSC ArminiaBielefeld, Werder Bremen, BorussiaDortmund, Eintracht Frankfurt, Ham-

    burger SV, Hannover 96, Bayer 04

    Leverkusen, FC Bayern Munich, FC

    Schalke 04, VfB Stuttgart and VfLWolfsburg. A look at these clubs helps

    to analyse the economic developmentof the Bundesliga without effectsfrom relegations and promotions.

    Together, the stalwarts recorded rev-

    enue of 1.3 billion in the 2008-09season. This represents an increase

    of 6.1% season-on-season comparedto a 9.5% increase for the Bundesliga

    as a whole. The explanation could be

    very simple: the established clubsare generally working from a high fi-

    nancial base from which exorbitant

    increases are hardly to be expected.This theory is supported by the fol-

    lowing figures: while the statisticalaverage of the revenue generated by

    the Bundesliga stalwarts amounted

    to 118.7 million i n the 2008-09 sea-son, the average for the full 18-club

    complement was 95.3 million. This

    is a quarter more for the mainstaysof the Bundesliga. The Bundesliga

    stalwarts also bring in above-aver-age after-tax earnings. Their profit

    amounted to 2.21 million per club in

    the 2008-09 season, while the aver-age for the Bundesliga as a whole was

    1.72 million per club - a clear 28.5%edge for the long-running clubs.

    On the other hand, only seven of these

    twelve clubs achieved a profit. In theprevious season there were nine, and

    in the 2006-07 season all twelveclubs brought in positive after-tax

    earnings. However, the assumption

    that the established Bundesliga clubswould spend above-average amounts

    on payroll proves to be erroneous.The ratio of payroll costs for match

    operations to total revenue amounts

    to 39%, half a percentage point be-low the Bundesliga average, and the

    picture was very similar in the lasttwo seasons.Yet again, the equity ratio of the

    Bundesliga stalwarts is also aboveaverage at 37.2% in the 2008-09

    season. The Bundesliga as a whole

    has an equity ratio of 35.5%. Onlyone of the twelve mainstays of the

    Bundesliga was unable to close the

    season with positive equi ty.

    cLubs in the bundesLiga since 2005 ToTAL REVEnUE in '000

    M 221,666 239,967 267,336 277,883ctrut t ttal reveue 23.22% 21.76% 21.73% 21.29%

    a 269,376 275,193 322,600 380,204ctrut t ttal reveue 28.21% 24.95% 26.23% 29.13%

    M p 230,096 344,239 345,618 359,049ctrut t ttal reveue 24.10% 31.22% 28.10% 27.51%

    tf 74,474 57,147 108,968 122,894ctrut t ttal reveue 7.80% 5.18% 8.86% 9.42%

    M 44,419 51,399 60,955 55,874ctrut t ttal reveue 4.65% 4.66% 4.96% 4.28%

    o 114,731 134,853 124,528 109,383ctrut t ttal reveue 12.02% 12.23% 10.12% 8.38%

    totaL 954,763 1,102,797 1,230,006 1,305,287

    2005/2006 2006/2007 2007/2008 2008/2009

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    bundesLiga cLubs w/o reLegation since 2005 pAyRoLL coSTSAVERAGE in '000

    bundesLiga RESULT AFTER TAX AVERAGE in '000

    nuMber oF cLubs with Positive AFTER-TAX RESULT

    Pyll f m p 34,945 36,070 44,439 46,286ctrut t ttal exedture 39.63% 38.79% 40.41% 39.75%

    cmml/m ff 4,770 4,159 4,616 5,906ctrut t ttal exedture 5.41% 4.47% 4.20% 5.07%

    totaL 88,176 92,998 109,965 116,452

    bl l -1,379 7,256 1,854 2,210

    bl l 7 12 9 7

    2005/2006 2006/2007 2007/2008 2008/2009

    2005/2006 2006/2007 2007/2008 2008/2009

    2005/2006 2006/2007 2007/2008 2008/2009

    bundesLiga cLubs w/o reLegation since 2005 LiAbiLiTiES in '000

    eqy pl 23,622 33,624 35,592 38,157spl m l 3 0 0 0P 6,804 6,162 7,277 6,498Ll 35,162 31,643 34,991 40,139f las 7,428 6,732 6,580 6,291f due t aks 9,219 4,723 3,294 5,381fr trade auts aale 5,806 5,150 6,638 7,102f ter auts aale 12,708 15,037 18,479 21,364

    a p 7,507 9,809 20,442 17,698

    totaL 73,098 81,237 98,302 102,492

    30.06.06 30.06.07 30.06.08 30.06.09

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    Jobs

    nUmbER oF STAFF in LicEnSED FooTbALL

    LFull-te staff 2,153 2,540 1,635 1,230 3,788 3,770Traees * 47 45 42 38 89 83part-te staff 719 626 302 563 1,021 1,189casual rkers 2,382 3,402 1,654 1,691 4,036 5,093

    sFull-te staff 389 445 153 116 542 561Traees * 7 4 6 2 13 6part-te staff 152 165 40 83 192 248casual rkers 1,872 1,493 660 1,266 2,532 2,759

    cSeurt aes 7,610 6,424 3,190 2,966 10,800 9,390caterers 7,680 7,553 2,408 1,845 10,088 9,398medal serves 939 997 743 470 1,682 1,467oter 1,665 2,286 1,236 694 2,901 2,980

    totaL 25,615 25,980 12,069 10,964 37,684 36,944

    bundesLiga bundesLiga 2 Licensed FootbaLL2007/2008 2008/2009 2007/2008 2008/2009 2007/2008 2008/2009

    * collected for the first time in the 2006-07 season

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    Taxes and Duties

    258,952,094 266,949,732

    50,521,218 40,653,799

    208,430,876

    226,295,933

    337,130,047 337,476,402

    66,986,45357,794,128

    270,143,594279,682,274

    354,896,099

    60,258,61148,809,286

    320,875,970306,086,813

    VAT in incomE TAX in

    400,000,000

    300,000,000

    200,000,000

    100,000,000

    0

    400,000,000

    300,000,000

    200,000,000

    100,000,000

    0

    2006/2007 2007/20082006/2007 2007/2008 2008/2009 2008/2009

    t

    Pfl l

    p f

    350 mll vat

    m .

    bl

    bl 2( 197475)

    L Fll

    Licensed FootbaLL TAXES AnD DUTiES in

    cp VAT 320,875,970 60,258,611 381,134,581crrate e tax 5,207,266 265,324 5,472,590Trade tax 7,389,088 391,825 7,780,913oter taxes ad dutes 5,274,124 1,390,322 6,664,446

    totaL 338,746,448 62,306,082 401,052,530

    Pl ie tax ages ad salares 306,086,813 48,809,286 354,896,099cur tax ad sldart surarge 18,269,432 3,568,246 21,837,678Sal surae (pes surae fud,uelet surae, ealt surae) 48,305,420 19,003,172 67,308,592

    Sal surae agast uatal adets 13,450,600 10,063,200 23,513,800

    totaL 386,112,265 81,443,904 467,556,169

    tl f p pl 724,858,713 143,749,986 868,608,699

    us refuded ut tax (ut tax s a datrf te a's llgess t vest) 156,445,327 28,486,992 184,932,319

    outFLow oF Funds FroM tax and duties(vat Minus inPut tax) 568,413,386 115,262,994 683,676,380

    bundesLiga bundesLiga 2 Licensed FootbaLL

    49

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