Health & nutrition an ingredient company perspective - FEI · Health & nutrition – an ingredient...
Transcript of Health & nutrition an ingredient company perspective - FEI · Health & nutrition – an ingredient...
Health & nutrition – an ingredient company perspective
Gesundheit und Ernährung aus Sicht der Industrie - Perspektive eines
Lebensmittel-Inhaltsstoff-Herstellers
10. FEI-Kooperationsforum 2011, 12. April 2011, Bonn, Germany
Functional Food 2011: Neue Perspektiven für die Lebensmittelindustrie?
Oliver Hasselwander, Danisco (UK) Ltd
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Agenda
Danisco in brief
H&N market and trends
H&N within Danisco
R&D in H&N: targets & challenges
Summary
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Danisco profile
Danisco A/S founded in 1989
Listed on the NASDAQ OMX Nordic Exchange
Employees: approx. 6,800
Revenue: EUR 1.8 billion/DKK 13.7 billion (2009/10)
International presence: around 40 countries
Headquarters: Copenhagen, Denmark
Chairman of the Board: Jørgen Tandrup
Chief Executive Officer: Tom Knutzen
Danisco is a world leader in food ingredients, enzymes and bio-based
solutions. Using nature‟s own materials, science and the knowledge
of our 6,800 people, we design and deliver bio-based ingredients that
meet market demand for healthier and safer products.
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Antimicrobials
Antioxidants
Our main ingredients for FOOD products
Protect food and beverages against undesirable
bacteria, yeasts and moulds
Delay the onset of rancidity in margarine, snacks,
dressings, meat and other applications Tailor-made systems, solutions and
value-added hydrocolloids
Optimised all-in-one solutions, designed to meet specific
functional needs. Thickening, gelling and stabilising
solutions that satisfy the textural requirements of food and
beverages
Cultures Give flavour and texture to cheese, fresh fermented dairy
and meat products. Deliver probiotic health benefits via
dietary supplements and nutritional and dairy products
Betaine An extract from sugar beet. Improves the efficiency of
meat and egg production. In human nutrition, betaine
provides a number of benefits and has been clinically
documented to enhance strength, power and muscle
endurance Sweeteners Produced from natural raw materials to improve the
nutritional profile and quality of food and beverages
Enzymes
Enzymes are naturally occurring proteins produced by all
living cells and are used in industries such as baking,
brewing and distilling, dairy, culinary, and animal nutrition
Emulsifiers Produced from vegetable and animal oils and fats to bind
oil and water in an emulsion. Ideal for low-calorie and
reduced fat products
Page 4
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Danisco innovation metrics & R&D and
application centres
USA Kansas Cedar Rapids Madison Vigo Waukesha Palo Alto Mexico Mexico City Brazil São Paulo
Finland Kantvik
France Dangé St. Romain Melle
UK Beaminster Denmark Brabrand Grindsted Germany Niebüll The Netherlands Leiden South Africa Cape Town
India Delhi
Singapore Singapore
China Shanghai Wuxi Japan Tokyo
Australia Sydney
R&D Centres Application Centres R&D & Application Centre
DKK 884 million (€119 million) invested in R&D corresponding to 6.5% of
revenue (2009/10).
901 full-time employees in innovation (2009/10) in 23 innovation sites
Page 5
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Danisco health & nutrition R&D capability
Team of scientists with over 150 publications
Unique human gut model for screening and mode of
action studies. Oral cavity model
Intestinal microbiology, immunology, biochemistry,
physiology, cell biology, genomics
Human intervention studies
©
Page 6
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• Probiotic dairy
products
• Bread with n-3-PUFA
• Margarine with
phytosterols
• Multi-vitamin tablets
• Single entity tablets
• Condition-specific
supplements
Increased health effect
Markets
Market
Segments
Products
“Better for
you” food
(improved
profile)
Foods with
specific health
benefits/claims
OTC
Pharma-
ceuticals
Traditional
food
(inc. inherent
goodness)
Special
nutrition
(e.g. infant,
clinical)
Type of Claims
The market for health & nutrition
• Low fat
spreads
• Low sugar
bars
• High fibre
yoghurt
Functional Food &
Beverages
Dietary
Supplements Food & Beverages
Nutrition
claims
Health
claims
Health & nutrition has crossed over from being "just a trend" to
being the defining force of future food & beverage and food
supplement strategies.
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Health & Wellness industry is still expected
to grow faster than the average food market
Source: Euromonitor
Other
nutritionals
7%Vitamins and
dietary
supplements
11%
Better for you
F&B
25%Fortified/
functional
F&B
28%
Naturally
healthy and
organic F&B
29%
USD 637 billion Health & Wellness industry
consumer sales in 2009
Mil
lio
ns
Health & Wellness industry sales & growth: 2003-12
Expected market value growth for the global H&N market is between 4-5% annually in
the next three years compared to 2% expected for the total food & beverage market
Page 8
$0
$100.000
$200.000
$300.000
$400.000
$500.000
$600.000
$700.000
2003 2004 2005 2006 2007 2008 2009 2010 2011 2012
0%
1%
2%
3%
4%
5%
6%
7%
8%
9%
Sales H&W Nutritionals Sales H&W Food and Beverages
Growth H&W Nutritionals Growth H&W F&B
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The market for health-promoting ingredients
Sources: Various market studies and internal analysis. Polyols: excluding maltitol syrup and sorbitol, Carotenoids: including use of
beta-carotene as colorant, Prebiotics and soluble fibres: no insoluble fibres, no gums
53%
40%
7% Prebiotics and soluble fibres Polyols
Probiotics Others
AA, peptides, hydrolysates
Phytochemicals Carotenoids
PUFAs/Speciality lipids
Vitamins
Herbals/Botanicals
Minerals
EURm 9,000 –
8,000 –
7,000 –
6,000 –
5,000 –
4,000 –
3,000 –
2,000 –
1,000 –
0 -
2009
Dietary Supplements
Food & Beverages
Others (e.g. Infant Nutrition & Pharma)
The innovation rate in H&N has been high in the
last five years with more than 20% new product
launches, and growth is expected to continue
Dietary supplements is a key segment for health-
promoting ingredients; dairy and beverages are the
most important food segments
Sources: Various market studies and internal analysis. Polyols: excluding maltitol syrup and sorbitol; Carotenoids: including
use of beta-carotene as colourant; Prebiotics and soluble fibres: no insoluble fibres, no gums
Page 9
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Key market drivers
Growing benefit substantiation
Healthcare provider endorsements
Increasing awareness (e.g. Danone, Yakult)
Self care trend
Ageing global population and rise in obesity and
overweight
Industry Trends
Growing interest by Consumers Health Care (CHC),
Consumer Packaged Goods (CPG) and Pharma
Increasing regulatory scrutiny
Consolidation in supplements
Blurring lines between foods vs supplements
vs Over The Counter (OTC)
Key drivers and industry trends
Digestive Health
Energy
Feel the benefit
Fruit: the future of food and health
Weight Management
Naturally healthy and ultra-convenient
Packaging & Premiumisation
Antioxidants
Immunity
Bones & Movement
Key trends in 2011
Sources: Euromonitor and New Nutrition Business
Protein power
The reinvention of dairy
Vitamin D
Cholesterol-lowering
Kids‟ nutrition – naturalness rules
Probiotics‟ new niches
Relaxation / stress
Omega-3
Micro trends in 2011
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Health & Nutrition – a pillar in our
growth strategy
9 billion people in
2050
Probiotic for Gut &
Immune health
Xylitol for Oral health
Phytosterols for
Cardiovascular health
Low fat, low sugar, low
calorie, low salt
High fibre, protein &
vitamin & minerals
Our health promoting ingredients are scientifically
substantiated and backed up by strong regulatory
support.
Ingredients supporting
physiological benefits
and claims, e.g.
Ingredients supporting
nutrition/labelling
claims, e.g.
Health & Nutrition
ENABLER BIOACTIVE
Bone health
Cardiovascular health
Digestive health
Immune health
Oral health
Weight management
Page 11
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Danisco‟s Health & Nutrition offer
WEIGHT
MANAGEMENT
Fructofin®
Lactitol
Litesse®
XIVIA™
Emulsifiers
Enzymes
Gums
Cultures
Stabiliser system
Metabolic
syndrome
Satiety
IMMUNE
HEALTH
HOWARU®
Premium
Probiotics
Stabiliser system
General immune
support
Cold & flu
CARDIOVASCULAR
HEALTH
ActivK™
Vitamin K2
Phytosterols
Bakery ingredient
system
Emulsifier
blend
Stabiliser
system
Salt reduction
technologies
Endothelial
function
Hypertension
BONE
HEALTH
ActivK™
Vitamin K2
Stabiliser
system
Osteoporosis
Child bone
development
ORAL
HEALTH
XIVIA™
Dental caries
Gum disease
GUT
HEALTH
HOWARU®
Premium
Probiotics
Litesse®
Lactitol
Bakery
ingredient
system
Diarrhoea
General transit
IBS
Page 12
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How can the nutritional profiles of foods be improved without affecting taste and
texture?
How can the taste, texture and quality of nutritious and healthy foods be
improved to increase consumer acceptance?
How can health benefits of active ingredients be scientifically substantiated?
• How to better define and characterise foods & food constituents?
• Which effects are beneficial physiological effects?
• Which studies are appropriate to substantiate health claims?
• What biomarkers and outcome markers are relevant?
• What is the role of emerging science?
R&D challenges to address H&N trends and
to deliver H&N benefits
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Improving nutritional profiles of foods without
affecting taste and texture
Weight management
Low or
reduced
sugar
Low or
reduced
fat
Low or
reduced
calorie
Low or
reduced
carb
Low
glycaemic
response
High fibre
Speciality
carbohydrates
Hydrocolloids
Systems
Emulsifiers
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Cardiovascular health Digestive health Bone health
Removal of
trans and
hydrogenated
fat
Salt
reduction
Cholesterol
control High fibre
Mineral
enrichment
Speciality
carbohydrates
Hydrocolloids
Systems
Emulsifiers
Improving nutritional profiles of foods without
affecting taste and texture
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Improvement of taste, texture and quality of nutritious
and healthy foods to increase consumer acceptance
An example of product differentiation in bread
With GRINDSTED ® Fiberline 101* you
can combine the nutritional value of rye
with the softness and mild taste of wheat,
even without changing your process
parameters
Rye flour contains three times as much
fiber as wheat flour (3-5%)
Benefits of rye:
Positive effects on glucose and insulin
metabolism, reducing the risk of
cardiovascular disease, promoting proper
bowel function and inducing satiety
Rye bread
• soft
• no sour dough
• no taste of sour
malt extract
Rye bread
• compact
• sour dough
• sour taste of
malt extract
Both breads are produced with the same
amount and type of rye flour and gluten (10%)
GRINDSTED®
Fiberline 101
Page 16 *GRINDSTED FIBERLINE is a blend of emulsifiers, stabilizer and food enzymes
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Enzyme for fibre-enriched bread
100 81
107
60 80
100 120
Flour Whole grain Whole grain + xylanase
Volume index
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Scientific substantiation of health benefits for food
ingredients
Aggett et al. (2005) PASSCLAIM Process for the assessment of scientific support for claims on foods.
Consensus on criteria. Eur J Nutr; 44 (Suppl 1):I/5-I/30.
1. Food or food component to be sufficiently characterised
2. Substantiation should be based on human data, primarily from intervention
trials using appropriate study design
3. If true endpoint cannot be measured, intervention studies should use markers
4. These biomarkers should be biologically and methodologically valid
5. The target variable should change statistically significant and the change
should be biologically meaningful for the target group
6. A claim should be scientifically substantiated taking into account the totality of the
available evidence and by weighing of evidence
Increasing relevance of scientific evidence
Health benefit Supporting evidence
(in vitro, animal studies) Epidemiology Human intervention
studies
There is an increasing demand for ingredient suppliers to provide scientific
substantiation that their ingredients contribute to
• maintain health and/or
• reduce the risk for chronic diseases
Page 18
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NUTRITION CLAIMS
HEALTH CLAIMS
Based on generally
accepted scientific
data
Other (e.g. based on
new scientific data
or proprietary data)
Reduction of disease risk claims
List of
approved
Nutrition
Claims (Annex 1)
List of
approved
generic
Health Claims (Art 13)
Authorisation
procedure through EFSA
PROHIBITED CLAIMS (Art 12)
NUTRIENT PROFILES (Art 4)
NUTRITION CLAIMS
NUTRITION CLAIMS
HEALTH CLAIMS
Based on generally
accepted scientific
data
Based on generally
accepted scientific
data
Other (e.g. based on
new scientific data
or proprietary data)
Other (e.g. based on
new scientific data
or proprietary data)
Reduction of disease risk claims
Reduction of disease risk claims
List of
approved
Nutrition
Claims (Annex 1)
List of
approved
generic
Health Claims (Art 13)
Authorisation
procedure through EFSA
PROHIBITED CLAIMS (Art 12)
NUTRIENT PROFILES (Art 4)
Page 19
EU Regulation on nutrition and health claims 1924/2006 (Verordnung über nährwert- und gesundheitsbezogene Angaben über Lebensmittel)
Key conditions
• Beneficial nutritional or physiological effect has been shown, as established by
generally accepted scientific evidence
• The average consumer to understand the benefit expressed in claim
• Foods and certain categories of food must comply with specific nutrient profiles in
order to bear nutrition or health claims.
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Key aspects
• Definition and characterisation of
food/food constituent
• Claimed effect is defined and is a
beneficial physiological effects
• A cause and effect relationship is
established between the
consumption of the food/food
constituent and the claimed effect
(for target group under proposed
conditions of use)
EFSA guidance
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EFSA guidance on scientific requirements related
to gut and immune function
Beneficial
physiological
effects
Outcome marker Measured by accepted
method
Other considerations
Reducing
gastrointestinal
discomfort
Symptoms and frequency
of discomfort such as
distension / bloating,
abdominal pain/cramp,
borborygmi (rumbling),
pain
Validated subjective global
symptom severity
questionnaire(s),
frequency
IBS acceptable study
population ?
Reducing the
number of
specific
pathogenic
microorganisms
(or their toxins)
Reduction of numbers or
their toxins in stools
(supportive are clinical &
mechanistic markers)
Culture-based methods,
molecular methods (FISH,
qPCR, DNA arrays, DNA
sequencing, etc.),
immunological methods
(ELISA, etc.)
Which pathogens?
Only a decrease > than 1
log value meaningful?
Statistical vs biological
relevance
For disease risk
reduction (infections)
reduction in
incidence/duration and
clinical outcomes needed
http://www.efsa.europa.eu/en/events/event/nda101202.htm
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EFSA guidance on scientific requirements related
to gut and immune function
Beneficial
physiological
effects
Outcome marker Measured by accepted
method
Other considerations
Maintaining a
normal immune
system: Specific
Defence against
pathogens by
stimulating
immunologic
responses
Reducing risk
factors of e.g.
allergic rhinitis
Incidence/duration/severity/
relative risk of URTI, UTI,
GI infection,
Reduction of numbers of
pathogens
Evidence of a relevant
change in immunological
parameters
Incidence of allergic
manifestations for claims
related to response to
allergens + relevant
change in immunological
parameters
Culture-based methods,
molecular methods
(FISH, qPCR, DNA
arrays, DNA
sequencing, etc.),
immunological methods
(ELISA, etc.)
Restoring immunological
parameters evidence
alone might be sufficient if
outside normal range
Stimulation of protective
antibody response to
vaccination might be
enough
For allergic diseases
physicians diagnosis
needed supported by
immunological parameters
(from the same study)
Inflammation? Inflammatory markers such
as cytokines (TNFα, IL-1α,
IL-6, etc), sCRP,
neutrophils, lymphocytes
Case-by-case
assessment, reduction of
the cause of inflammation
may be needed
http://www.efsa.europa.eu/en/events/event/nda101202.htm
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The health claim challenge
– example a prebiotic fibre for gut health
Cummings JH et al defined a healthy or balance microflora in 2004:
‘A healthy, or balanced, flora is, therefore, one that is
predominantly saccharolytic and comprises significant
numbers of bifidobacteria and lactobacilli. The exact
numbers are difficult to give at present because a proportion
of the gut flora have yet to be identified’
Cummings JH, Antoine J-M, Azpiroz F, Bourdet-Sicard R, Brandtzaeg P, Calder PC, Gibson GR, Guarner F,
Isolauri E, Pannemans D, Shortt C, Tuijtelaars S, Watzl B (2004) PASSCLAIM – Gut health and immunity.
Eur J Nutr; 43, Supplement 2:II/118-II/173.
Page 23
Definition of „A Healthy or Balanced Microflora‟
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Studies on the effects of polydextrose intake on
gastrointestinal function
Zhong Jie et al (2000)
120 subjects divided into four groups:
• 0, 4, 8 and 12 g polydextrose/day for four weeks
Improvement in colon function
No laxation problems
Decrease in faecal pH
Increase in faecal weight
Increase in SCFAs, especially butyrate
Increase in Lactobacillus and Bifidobacterium (traditional method)
Zhong Jie et al (2000) Studies on the effects of
polydextrose intake on physiologic functions in
Chinese people. Am J Clin Nutr 72, 1503-1509.
Flood et al (2004)
Laxative threshold for polydextrose is 90 g/day
Confirmed by WHO/FAO JECFA and EU SCF
Excellent toleration is due to minimal osmotic effect and slow fermentation rate
Flood, Auerbach & Craig (2004) A review of
The clinical toleration studies of polydextrose
in food. Food & Chem Toxicol 42, 1531-1542.
Page 24
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Litesse® Polydextrose - sustained fermentation
in the colon
“proximal” “distal”
Fermentation continues into the distal colon with Litesse® Polydextrose
Fatty acid production using a 4-stage fermentation simulation
0
10
20
30
40
50
60
70
Stage 1 Stage 2 Stage 3 Stage 4
mM
Butyric acid
Propionic acid
Acetic acid
Mäkeläinen HS et al (2007) Journal of Food Science 72, M153-M159.
Page 25
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Polydextrose fermentation in a pig model
Concentration of PDX decreased at an even rate starting from approx 53 mg/g DM in
the distal small intestine and ending up at 35 mg/g DM in the distal colon.
PDX fermented more or less evenly throughout the intestine and is still present
in the most distal part of the colon
Fava et al (2007) Br J Nutr 98, 123-133.
Page 26
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Polydextrose (Litesse®UltraTM) normalizes
Cox-2 expression in Caco-2 cells
Expression of cox-2
0,00
0,20
0,40
0,60
0,80
1,00
1,20
1,40
1,60
1,80
DMEM
Na-B
utyrate
0%pd
x 1
0%pd
x 2
0%pd
x 3
0%pd
x 4
1%pd
x 1
1%pd
x 2
1%pd
x 3
1%pd
x 4
2%pd
x 1
2%pd
x 2
2%pd
x 3
2%pd
x 4
Rela
tive e
xp
ressio
n a
t 24h
No fiber 1% Litesse 2% Litesse
• Polydextrose fermentation in the proximal colon does not influence cox-2 expression
• Expression of cox-2 is decreased in the more distal colon, in vessels 2-4
• This implies that pdx can reduce risk for inflammation and carcinogenicity in the distal colon by reducing cox-2 gene activity
• Reduction of risk for colon cancer development has also been observed in animal models Mäkivuokko H et al (2005) Nutrition & Cancer 52, 94-104.
Page 27
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Study design
• 22 young adults (15 female/ 5 male)
• Polydextrose: 5 g/day
• Probiotic mixture:
Lactobacillus GG, L. rhamnosus
LC705, Propionibacterium shermannii
JS and Bifidobacterium breve Bbi
• Faecal sampling after each two-week
periods: run-in, probiotic mixture,
probiotic mixture supplemented with
polydextrose (5 g/day) and wash-out
• Total counts of bifidobacteria were
measured by plating
Results shown as log10 cfu/g wet wt faeces. Statistical
significance to run-in with pairwise t-test.
Results: Probiotic mixture
supplemented with polydextrose
increased cultured bifidobacteria
Polydextrose bifidogenic activity in humans
Tiihonen K et al (2008) Br J Nutr 99, 826-831.
Only the mixture of polydextrose with probiotics increased bifodo count significantly.
Page 28
Period Mean S.D. p
Run-in 7.0 2.2 NS
Probiotic 7.6 2.0 NS
PDX+Probiotic 8.9 2.5 <.001
Follow-up 8.5 1.5 <0.05
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EFSA and gut health
Claims on gastrointestinal microbiota
The composition of the microbiota in the intestine may be altered by food constituents.
Based on current scientific knowledge, it is not possible to define the exact numbers of the
different bacterial groups that would constitute a normal microbiota.
The evidence available to the panel does not establish that increasing the number of
specific microorganisms or any groups of microorganisms, including lactobacilli
and/or bifidobacteria, is in itself a beneficial physiological effect.
The abnormal presence of pathogenic or toxicogenic microorganisms in the intestine may
lead in certain circumstances to gastrointestinal infection. The Panel considers that
reducing the numbers of specific pathogenic microorganisms in the these
ecosystems is a beneficial physiological effect.
The presence of pathogens and/or toxicogenic microorganisms in the gastrointestinal tract is
also considered by the Panel as a risk factor for infections and reducing the numbers of
specific pathogenic microorganisms or their toxins in these ecosystems is considered a
beneficial physiological effect in the context of reducing a risk factor for infection. Generally,
a decrease by less than 1 log value is not considered meaningful.
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Possible consequences of rejection of health claims
Products will have to be withdrawn from the market
Food and ingredient companies, especially SME's, will be damaged
and their ability to compete globally will be compromised
Emerging science will not be supported or encouraged
Future innovation in Europe will be discouraged and could be
transferred out of Europe
Consumers will be the ultimate losers - 20% of the European
population suffer some form of digestive health problem and
probiotics, prebiotics and fibres offer a genuine strategy for
maintaining digestive and immune health
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Improvement of nutritional profiles of foods without affecting taste and texture
Improvement of taste, texture and quality of nutritious and healthy foods to
increase consumer acceptance
Scientific substantiation of health benefits of active ingredients
• Definition and characterisation of foods & food constituents?
• Stability of food constituent in various food applications?
• Bioavailability of the food constituents?
• Defining beneficial physiological effects?
• Establishing cause-effect relationship between food/food constituent and claimed effect (for
target group under proposed conditions of use)
• Appropriate studies (designs) to substantiate health claims?
• Relevant biomarkers, outcome markers and methods for analysis?
• Role of emerging science, new biomarkers, new technologies (“„omics”)?
• Demonstration of health benefits in healthy populations (challenge tests)?
• Appropriate extrapolation from a group of patients to the healthy population (e.g. IBS vs.
osteoarthritis)?
R&D areas in H&N
Header max two lines
If an image is placed
over the green bottom
box, pagenumber or
footer, rightclick on the
image and „Send to back‟
ACKNOWLEGDEMENTS:
Julian Stowell, Andrew Morgan, Patrick Veau, Kirsti Tiihonen, Artur
Ouwehand, Sampo Lahtinen, Paul Tenning, Stuart Craig, Sarah Jane
Jumppanen and all Danisco collaborators
Vielen
Dank!
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