Mediadata: sponsorship -...

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Mediadata: sponsorship

20 - 24 March 2017

www.cebit.de/en/sponsoring

CeBIT 2017





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Visitor services

• Lanyards for visitor registration

• Visitor Wi-Fi

• Beverage cups at the snack bars

• Smartphone charging stations

• Shuttle service

VIP events/protocol

• Welcome Night on 20 March 2017

• Bitkom Executive Night on 23 March 2017

• Hermes Lounge

Forums & conferences

• Communications & IoT

• Security Talk

• Public Sector Parc Forum

• Forum Munisipalities

• SCALE 11

• CeBIT Global Conferences

• CeBIT Executive Talk & Lunch

Press services

• Exclusive partner of the Press Center

• Happy Hour on 21 March 2017

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48

Sponsoring options: an overview

As of October 2016. Subject to changes.

Media data: sponsorship





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• Lanyards for visitor registration

• Visitor Wi-Fi

• Beverage cups at the snack bars

• Smartphone charging stations

• Shuttle service

Visitor Services





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20,000 lanyards

20 mm wide, approx. 90 cm long, color: white

Front: full-color digital print

Printing according to the sponsor’s specifications

Quantities stocked at the various distribution points based

on visitor traffic

Visitor services

Lanyards for visitor registration


Lanyards (6x) €15,900

For CeBIT 2017 Deutsche Messe will automatically create and issue a personal name badge to each visitor at the site entrances. We offer you the

opportunity to sponsor the badge lanyards by inserting your company logo and thus attract additional attention starting with the visitor’s arrival.

All prices are subject to VAT.





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Your sponsorship contacts:

Heinz Bösch

Anne Christin Fusch

[email protected]

Tel. +49 511 89 34315

Visitor services

Lanyards for visitor registration / Specifications

Deadline: 10 February 2017

E-mail address: [email protected]

Formats:

- Company logo as a vector graphic file (.eps, .jpeg, .gif)

and as a print-ready .pdf, .eps or .ai file (360 dpi)

- Print template for lanyards according to Deutsche Messe

specification

Order Placement:

You can place your sponsorship order as of 17 October via OBS,

under the header “Additional advertising & sponsoring”.

Deutsche Messe AG can only perform the ordered sponsorship services subject to a binding order from you, as well as an e-mail which must be received by

the deadline below, with all files delivered in the prescribed formats.

Media data: sponsorship 5

mailto:[email protected]

https://obs.messe.de/de/content/veranstaltung_index.html?_event=201700007





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At CeBIT 2017, Deutsche Messe will offer a free on-site Wi-Fi (WLAN) service for visitors, for up to three hours per day. As a sponsor of this service you can

communicate your message to all Wi-Fi users during the entire show and thus raise awareness of your company.

Visitor services

Visitor Wi-Fi


Wi-Fi (1x) € 20,000


Placement of your logo on the event website, including a link to your company's profile

Reference to the sponsored Wi-Fi service in two issues of the visitor newsletter, including a mention

of the sponsor’s name, plus logo

Communication of the Wi-Fi sponsorship options at a press conference before CeBIT

Advertising banner on the Wi-Fi portal page

Advertising banner on the registration page where users enter their login

Information displays and flyers at the information counters in the exhibition halls, including a

mention of the sponsor’s name, plus logo

Communication of the sponsored Wi-Fi service via social media





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Heinz Bösch

Anne Christin Fusch

[email protected]

Tel. +49 511 89 34315

7

Visitor services

Visitor Wi-Fi / Specifications

Deadline: 10 January 2017

E-mail: address [email protected]

Formats:



- Advertising banner according to Deutsche Messe specification

Order placement:












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Exclusive presentation of your advertising message on approx. 20,000 cups for

coffee and soft drinks

Distribution via all the snack bars and pizza bars on the site during their opening hours

Double-walled cardboard cup

Full-color print in line with customer specifications

Visitor services

Beverage cups at the snack bars


Beverage cups (1x) €15,000

Take this opportunity to present your advertising message on the cardboard cups distributed via the on-site snack bars. Soft drinks and coffee will become an

active element in your CeBIT campaign and raise awareness of your company outside the limits of your stand. You have the option of inserting a QR code

linked to your advertising message/to your stand.






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Heinz Bösch

Anne Christin Fusch

[email protected]

Tel. +49 511 89 34315

9

Visitor services

Beverage cups at the snack bars / Specifications



Formats:



- Print template according to Deutsche Messe specification

Order placement:












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Einfügen | Text | Kopf- und Fußzeile Visitor services

Smartphone charging stations


Charging station (4x) €3,000


The columns feature a HD display for image videos and an illuminated

poster area for targeted advertising.

A selection of possible positions:

International Buyers Club

CeBIT Executive Club

Press Center

Trade fair restaurants

Optionally, a decorative adhesive foil can be applied to the column

at an extra charge. Please contact us for further information.

Deutsche Messe provides smartphone charging stations at central locations where visitor flows are concentrated. Equipped with six lockable compartments,

each station allows visitors to charge their phones quickly, conveniently and free of charge – for example, while attending a lecture or during a private

meeting.

19” HD display

5” touch-screen control panel

6 lockable compartments

Illuminated poster area





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Heinz Bösch

Anne Christin Fusch

[email protected]

Tel. +49 511 89 34315

11

Visitor services

Smartphone charging stations / Specifications



Formats:


- Image film (16:9, HD) incl. GEMA release form

- Print template for vinyl film decals (if applicable) according to Deutsche

Messe specification

Order placement:












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Einfügen | Text | Kopf- und Fußzeile Visitor services

Shuttle service


10-vehicle shuttle package (4x) €10,000


Each sponsorship package embraces the branding of 10 shuttles (VW T5)

The rear windows will be equipped with a printed adhesive foil (80 x 40 cm)

Optionally, the headrests within the vehicle can be equipped with

individually branded covers. This results in additional costs. Please

contact us for further information.

At CeBIT 2017 a fleet of approx. 40 vehicles will be deployed to transport exhibitors, journalists and VIPs to destinations at the CeBIT site and in the

Hannover region. The buses do not serve fixed routes and are available to you and your customers throughout the day. Take this opportunity to sponsor our

exclusive shuttle service.





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Heinz Bösch

Anne Christin Fusch

[email protected]

Tel. +49 511 89 34315



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Visitor services

Shuttle service / Specifications



Formats:




Order placement:










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• Welcome Night

• BITKOM Executive Night

• CeBIT Executive Club

• Hermes Lounge

VIP events / Protocol





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Welcome Night on 19 March 2017





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The CeBIT Welcome Night takes place on the CeBIT showgrounds on the evening before the first day of the trade show. Around 1,800 invited guests

(including more than 100 CEOs of leading ICT enterprises from all over the world, plus 250 international media representatives) attend this lavishly produced

event. The speakers are high-ranking representatives of Germany and the Partner Country, plus leading members of the political and business communities.

The official opening is followed by a Networking Reception featuring a lounge, buffet and an informal supporting program.

Exploit the opportunities presented by this high-profile VIP event to reach key opinion leaders and

decision-makers in the international ICT industry.

This exclusive event – and your company’s involvement as a sponsor –

will make a lasting impression on a choice audience of VIPs.


VIP events / protocol

Welcome Night





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Basic package (4x) €30,000

Basic package

Presentation of your logo in advance:

In the “Partners” listing in the invitations to the Welcome Night

On the Welcome Night website, incl. a link to your company profile

On the online registration page for participants

On-site placement of your logo:

On the welcome banner in the entrance area

In two displays in the Welcome VIP Area

On the screen in the auditorium before the opening of the event

In the food and beverage menus at the Reception (together with the

logos of the other sponsors)

On three screens during the Reception

Hospitality:

Two invitations to the exclusive “Get-together” in the Speakers’

Lounge before the official opening of the event

Five invitations to the official opening, incl. reserved seats in the VIP

Area



Welcome Night






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Solution/exhibit highlighted at the official opening

Integration of your solution/exhibit into the official opening.

Solution/exhibit (1x) €70,000

Advertising cubes at the entrances

Two cubes with the sponsor’s logo at the main entrance (2 cubes). Size:

1 x 1m, printed on 2 sides.

Advertising cube (1x) €6,000

Hospitality Lounge/Cigar Lounge

Create your own Hospitality Lounge at the Opening Ceremony and thus

provide a stylish setting where you can interact with guests in a relaxed

atmosphere and present your company in the best possible light.

The lounge can be tailored to your individual requirements – for

example, in a Cuban style complete with a cigar roller and a cocktail

mixer. The guests will certainly remember you and your company.

The lounge package comprises:

An outdoor marquee with a bar, furnishings and illumination

A barkeeper, non-alcoholic beverages

Design and branding of the lounge in accordance with the sponsor’s

requirements

The sponsor bears the costs of additional fittings, decorations, personnel

and alcoholic beverages.

Hospitality/Cigar Lounge (1x) €20,000



Welcome Night: additional options






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Welcome Night / Specifications

Contact organizer:

Michaela Necke



Deadline: 10 February 2017 / logos on invitations: 09 January 2017


Formats:




Order placement:

If you need any assistance, have any special requirements or encounter

difficulties with the order process, please contact the team in charge of your

event or our sponsorship team (see below).

[email protected]

Tel. +49 511 89 31689







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Bitkom Executive Night on 23 March 2017





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Basic package

Placement of your logo:

In the invitation e-mail and invitation card

On the Bitkom Executive Night website

On the welcome banner at the entrance and at the cloakroom

In the slide shows presented on the screens in the auditorium and

adjacent to the lectern

Directly with the list of sponsors in the menu cards

Hospitality:

Two invitations to the Bitkom Executive Night for your guests

Five invitations to the CeBIT Welcome Night



Bitkom Executive Night


Premium package (1x) €10,000 Basic package (3x) €7,500

Premium package

The basic package, plus:

Promotional activities by your own team during the reception

Two cubes displaying your logo directly in front of the main entrance

On 23 March 2017 the Peppermint Pavilion will host approx. 700 invited guests from politics and business at the Bitkom Executive Night@CeBIT.

Leading representatives of the ICT industry will gather here in an exclusive setting prior to the closing day of CeBIT 2017.

In your role as a Sponsorship Partner you can cooperate with Bitkom in extending a warm welcome to top decision-makers from all over the world.





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Bitkom Executive Night / Specifications

Contact organizer:

Annika Fürst



.



Formats:




Order placement:




[email protected]

Tel. +49 511 89 31624







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Hermes Lounge





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Hermes Lounge


In the run-up to CeBIT the Managing Board of Deutsche Messe invites political delegations and government representatives to a “get-together” in

the Hermes Lounge. High-ranking visitors from Germany and abroad enjoy a unique opportunity to swap information and build relationships in an

exclusive setting. Located on the 18th floor of the Deutsche Messe headquarters, the Lounge offers impressive views over the exhibition grounds.

The 700 invited guests at the Hermes Lounge include members of parliament (national and regional), ambassadors, representatives of the exhibitor

advisory committees and IT industry associations, as well as CXOs from the supplier and user industries. The official tours of CeBIT with the VIPs

start and end in the Hermes Lounge.

As an exclusive Sponsorship Partner you will enjoy direct access to an important target audience.

Premium package (3x) €10,000

Premium package

Placement of your logo on a banner (approx. 3 x 3 m) in the

Hermes Lounge

Placement of your logo in the list of sponsors at the entrance

to the Lounge

Placement of your logo in the menus and at the buffet

Access to the Hermes Lounge for four of your company

representatives for the entire duration of CeBIT

Two invitations to the official opening with seat reservations

in the VIP Area

Option of distributing branded giveaways in the Lounge






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Hermes Lounge / Specifications

Contact organizer:

Michaela Necke





Formats:




Order placement:




[email protected]

Tel. +49 511 89 31689







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• Exclusive partner of the Press Center

• Happy Hour on 21 March 2017

Presse-Services





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The Press Center at the Convention Center provides modern and efficient facilities for the 3,000 media representatives from 60 countries who report on

CeBIT.

You have the option of becoming an exclusive sponsor of the services provided in the Press Center and at the entrances.

Press lanyards

Present your message on 3,000 press-pass lanyards

Lanyards are issued to journalists at all the accreditation counters (Press Center and entrances)

Workstations for journalists

Communicate your message via the journalists’ workstations:

Your website as the browser homepage

Your customized graphic as the screensaver and on the desktop

Option of distributing branded giveaways (pens, writing pads, etc.)

Two roll-ups (one in the entrance zone and one adjacent to the workstations)

indicating that you are an exclusive partner


Exclusive partner of the Press Center (1x) €10,000

Press services

Exclusive partner of the Press Center






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Press services

Exclusive partner of the Press Center / Specifications


Heinz Bösch

Anne Christin Fusch

[email protected]

Tel. +49 511 89 34315



Formats:



- Graphics / URL according to Deutsche Messe specification

Order placement:












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Basic package

Placement of your corporate logo:

In invitation flyers (distributed via the Press Center)

In four posters advertising the Happy Hour (on display at the Press

Center)

In sponsor displays in the entrance area

In tabletop displays at the buffet

In menu cards on the tables

In addition, you will receive four admission tickets for this exclusive event.

Basic package (3x) €1,500 Premium package (1x) €3,000

Press services

Happy Hour On Tuesday, 21 March, you can join us when we welcome approx. 150 international media representatives at the Press Bistro Bar in the Press Center. This

informal get-together with a musical accompaniment creates an ideal opportunity for networking with the high-tech media community.

In your role as a Sponsorship Partner and co-host you can count on attracting the attention of journalists.


Premium package

The basic package, plus:

Brief welcoming of the guests by a representative of your company,

including the official opening of the buffet

Exclusive option of distributing your branded giveaways

(by your own promotional team, if required)

Two banners with individual advertising messages at strategic

positions at the venue






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Heike Breuste

[email protected]

Tel. +49 511 89 31606





Formats:




Order placement:



Press services

Happy Hour / Specifications








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• Communications & IoT Solutions

• Security Talk

• Public Sector Parc Forum

• Municipalities Forum

• SCALE 11

• CeBIT Global Conferences

• Executive Talk & Lunch

Forums & conferences





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Logo package


On the forum website

On the monitor at the information counter

In the list of forum sponsors

On the signposts at the entrance to Hall 013

Logo package (6x) €900 Premium package (4x) €3,900

Forums

Communications & IoT Solutions

Communications & IoT SOLUTIONS in Hall 013 is a hotspot for renowned speakers and is a unique source of product knowledge.

Take this opportunity to showcase your applications and solutions to a wide audience in the context of workshops, panel discussions and lectures. And profit

from a high-caliber audience that is interested in the visions and opportunities opened up by the Internet of Things.


Premium package

Logo package, plus:

Placement of your logo on the forum website, incl. a link to your

company profile

Placement of your logo on banners directly adjacent to the forum

entrance

Mention of your company in the external communication of the forum

Lecture slot (content to be coordinated with the program organizer)

One CeBIT Global Conference full-event ticket for a nominated person

or two one-day CGC admission tickets

In addition, you will have the option of distributing information via the

existing brochure display racks.






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To help you raise your profile even further we offer you additional customized sponsorship options. Some examples are

listed below. Please contact us to discuss your own individual ideas.

Organization of an exclusive networking event/happy hour

Distribution of giveaways or energy drinks

Exclusive sponsorship of a coffee bar at the forum

Design of the Speakers’ Lounge

Forums

Communications & IoT Solutions: additional options





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Contact organizer:

Marius Koch

[email protected]

Tel. +49 511 89 33159





Formats:




Order placement:



Forums

Communications & IoT Solutions / Specifications








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Logo package


On the forum website

On the monitor at the information counter

In the list of forum sponsors

On the signposts at the entrance to Hall 006

Logo package (6x) €900 Premium package (4x) €3,100

Forums

Security Talk

The daily Security Talks in Hall 006 are tailored to the requirements of senior executives and IT decision-makers. Leading experts gather here to discuss

possible scenarios and develop appropriate security concepts.

As an exclusive Sponsorship Partner you will have access to an attractive international target audience.


Premium package

Logo package, plus:

Placement of your logo on the forum website, including a link to your

company profile

Placement of your logo on banners directly adjacent to the screen on

the podium

Mention of your company in the external communication of the forum

Distribution of information about your company via the existing

brochure display racks in Hall 006

In addition, as a Premium Partner you will have the option – at a

charge – of contributing to the forum program (the content must be

coordinated with the organizers).






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To help you raise your profile even further we offer you additional sponsorship options. Some examples are

listed below. Please contact us to discuss your own individual ideas.

Private Lounge – enjoy exclusive access to the existing meeting facilities for four hours

Presentation Point – all-inclusive solution in the exhibition area

Primetime keynote lecture slot

Exclusive sponsorship of the coffee bar

Forums

Security Talk: additional options





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Contact organizer:

Sandra Thomas

[email protected]

Tel. +49 511 89 33163





Formats:




Order placement:



Forums

Security Talk / Specifications








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Basic package

Logo in the list of sponsors adjacent to the screen on the podium

Logo on the website, incl. a link to your company profile

Logo displayed on monitors in rotation with the forum program

Logo in the CeBIT program under the heading “Public Sector Parc

Forum”

In addition, you have the option of distributing information via the existing

brochure display racks.

.


Forums

Public Sector Parc Forum

Premium package

Basic package, plus:

One 30-minute lecture slot or participation in a 45-minute panel

discussion

One advertising banner mounted on a crossbeam with your logo,

stand number and brief text (dimensions: approx. 0.80 x 2.50 meters)

Logo partner

Placement of your logo in the list of sponsors adjacent to the screen

on the podium

Networking, information exchange and lead generation at the highest level: Public Sector Parc focusses on the digitization of administrative processes at all

levels – European, national, regional and local – with the aid of the latest IT solutions, as well as on applications.

Basic package (6x) €3,200 Premium package (4x) €5,800

Logo package (8x) €600






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Contact organizer:

Andreas Grüber

[email protected]

Tel. +49 511 89 30195





Formats:




Order placement:



Forums

Public Sector Parc Forum / Specifications








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Basic package

Logo in the list of sponsors adjacent to the screen on the podium

Logo on the website, incl. a link to your company profile

Logo displayed on monitors in rotation with the forum program

Logo in the CeBIT program under the heading “Municipalities Forum”

In addition, you have the option of distributing information via the existing

brochure display racks.

.


Forums

Municipalities Forum

Premium package

Basic package, plus:

One 30-minute lecture slot or participation in a 45-minute panel

discussion

One advertising banner mounted on a crossbeam with your logo, stand

number and brief text (dimensions: approx. 0.80 x 2.50 meters)

Logo partner

Placement of your logo in the list of sponsors adjacent to the screen on

the podium

The perfect opportunity to present products, solutions and applications for municipal government: Public Sector Parc attracts more high-ranking elected

officials than any other comparable event. Ideal for attracting the attention of your target audience.

Premium package (4x) €3,800

Logo package (6x) €600


Basic package (4x) €2,400





bringen über Menu:






12,25 12,25 7,60

12,25 12,25 7,60

5,55

4,55

6,70

6,70

5,55

6,70

4,55





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Contact organizer:

Andreas Grüber

[email protected]

Tel. +49 511 89 30195





Formats:




Order placement:


under the header “Additional advertising & sponsoring“.

Forums

Municipalities Forum / Specifications








bringen über Menu:






12,25 12,25 7,60

12,25 12,25 7,60

5,55

4,55

6,70

6,70

5,55

6,70

4,55





Staff shirts

Our staff wear special polo shirts featuring the key visual of SCALE11.

You have the option of placing your logo on at least 30 of these shirts in

Hall 011.


Conferences

SCALE 11

Stools

The SCALE11 cube seats are deployed in the lounge, information area

and on the central podium. If required, you can equip your own community

(stand area) with these cubes. The package comprises the use of 25

cubes (48x48x48cm) on a co-branding basis.

Lanyards

As an exclusive sponsor you will achieve optimum visibility on 4,000

lanyards for the participants’ badges.

At SCALE11 young entrepreneurs can learn from experienced decision-makers and vice versa. This event is a magnet for start-ups, established players,

sponsors, investors and product developers.

SCALE 11 is very diverse and offers extensive possibilities for high-impact sponsorship – for example, in the lounge area and on the podium. This is your

chance to position your corporate brand in the context of innovative start-ups.

Staff shirts (1x) €5,000 Stools (4x) €5,500

Lanyards (1x) €7,000

Coffee cups

As the exclusive sponsor you will achieve optimum visibility on 20,000

coffee cups distributed daily in our Networking Lounge.

Coffee cups (1x) €8,000






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12,25 12,25 7,60

12,25 12,25 7,60

5,55

4,55

6,70

6,70

5,55

6,70

4,55





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Conferences

SCALE 11






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12,25 12,25 7,60

5,55

4,55

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6,70

5,55

6,70

4,55





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Contact organizer:

Dagmar Wolf

[email protected]

Tel. +49 511 89 33113





Formats:




Order placement:



Conferences

SCALE 11 / Specifications








bringen über Menu:






12,25 12,25 7,60

12,25 12,25 7,60

5,55

4,55

6,70

6,70

5,55

6,70

4,55





CeBIT Global Conferences





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6,70

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Sponsorship packages

Various sponsorship packages are available – for example:

Presentation of your logo in all external communication relating to the

CeBIT Global Conferences (print and online)

Live webcast of your lecture (accessed by more than 140,000 users)

Conference tickets for your customers, business friends and staff

Sponsorship packages From €9,500 Individual options From €2,500

Conferences

CeBIT Global Conferences

The CeBIT Global Conferences (CGC) deliver an all-round overview of the ICT industry and the ground-breaking trends. A global network of senior

executives, visionaries and social innovators comes together to unveil future technology and discuss its impact on the working world and society as a whole.

The CGC boasts more than 2,500 visitors on-site (plus a further 140,000 online), 200 speakers on four podiums and a conference program of over 150

hours. This is an ideal opportunity to communicate with your main target audience – i.e. CIOs, decision-makers and multipliers from the entire ICT industry.


Customized sponsorship options

We can offer you a range of customized sponsorship options that will

enable you to present your company in the context of the CeBIT Global

Conferences.

Examples:

Logo on the crew shirts

Lanyards for the participants (provided by the sponsor)

Official Food Sponsor (per day/max. of five)

Speakers’ Lounge (exclusive)






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12,25 12,25 7,60

12,25 12,25 7,60

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4,55

6,70

6,70

5,55

6,70

4,55





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Contact organizer:

Thomas Mosch

Nicole Nehaus-Laug

[email protected]

Tel. +49 511 89 33574





Formats:




Order placement:



Conferences

CeBIT Global Conferences / Specifications








bringen über Menu:






12,25 12,25 7,60

12,25 12,25 7,60

5,55

4,55

6,70

6,70

5,55

6,70

4,55





CeBIT Executive Talk & Lunch





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12,25 12,25 7,60

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5,55

4,55

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6,70

5,55

6,70

4,55





On 20 March 2017 (from 12 noon to 2.00 p.m.) CeBIT and DIE ZEIT will welcome approx. 20 C-level executives to the “Executive Talk & Lunch” moderated

by a DIE ZEIT journalist and featuring a top guest speaker. The executives come from supplier and user enterprises in the ICT sector.

The CeBIT Executive Talk & Lunch is staged in collaboration with one exclusive partner.

Exclusive partner package

Branding plus logo in the invitations sent to the C-level executives

Branding in the advance marketing campaign carried out by DIE ZEIT

Inclusion of the logo in the invitation brochure, conference documents and in all

other media and PR activities:

- Advertisements in DIE ZEIT and Handelsblatt

- Advertorial in DIE ZEIT

- Advance announcements in ZEIT ONLINE and the ZEIT Newsletter

- Press release (ots) and communication with the personal press contacts of DIE ZEIT

- Communication via Twitter, Facebook and other social media channels

Welcome by a spokesperson of the sponsor on the day of the event

One additional place at the “Executive Talk und Lunch” for the sponsor

Subsequent documentation (text and images) in DIE ZEIT

49

Conferences

CeBIT Executive Talk & Lunch on 20 March 2017



Exclusive Partner CeBIT Executive Talk & Lunch (1x) €65,000





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Convent Kongresse GmbH can only perform the ordered sponsorship services subject to a binding order from you,

as well as an e-mail which must be received by the deadline below, with all files delivered in the prescribed formats.

.



Conferences

CeBIT Executive Talk & Lunch / Specifications

Contact information and order:

Convent Kongresse GmbH [email protected]

Dr. Mark Schiffhauer Tel. +49 69 79 40 95 25

Contact organizer:

Deutsche Messe AG [email protected]

Michael Rose Tel. +49 511 89 31210







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We offer tailor-made sponsorship packages.

Be sure to leverage the attractive options available for CeBIT

2017 so your company and its offerings really stand out of

the crowd, giving you the greatest possible tradeshow ROI.

Just get in touch for an obligation-free offer.

Heinz Bösch

Anne Christin Fusch

[email protected]

Tel: +49 511 89 34315



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