Medienforum - Twitter Power Tool - June 09

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M o b ile M e d ia S u m m it , , medienforum nrw Kö ln 2 4 .0 6 .2 0 0 9 Twitter als Power Tool für Medien & Business

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Twitter als Power Tool für Medien & Business - Vortrag vonS arik Weber (cellity AG) auf dem Mobile Media Summit, Medienforum nrw,Köln, 24. Juni 2009

Transcript of Medienforum - Twitter Power Tool - June 09

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M o b ile M e d ia S u m m it , , m e d ie n f o r u m n r w K ö ln

2 4 .0 6 .2 0 0 9

Twitter als Power Tool

für Medien & Business

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Ist Twitter nur yad?

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Yet another distraction?

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Was steckt

wirklich

dahinter?

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www.mashable.com

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Wie wurde

Twitter

so erfolgreich?

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Was bedeutet

Twitter für die

Medien ?

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Erste Operation

live gesendet

über Twitter

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Twitter = Konversation

Jeder ist Sender

und Empfänger

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Von

„Was machst

Du gerade?“

zu …

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„Was weckt

gerade Dein

Interesse?“

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Warum sollten

Journalisten Twitter nutzen?

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Ideen für Artikel finden

Quellen finden

Experten finden

Echtzeit Recherche

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Um Fragen zu stellen

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Um die

Reichweite

zu steigern

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Aus Sicherheitsgründen

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Um schneller zu sein

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Um im Gespräch

zu bleiben

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Wie profitieren Sie

direkt von Twitter?

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Wo liegen

Grenzen

von Twitter?

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"We will find a way to use Twitter and other social networks, that fits networks and the journalistic standards.”

Jochen Wegner, Editor in Chief at Focus Online

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Wie organisiere

ich das Twittern

als Publisher?

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Welche

Twitter apps

sind gut?

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cellity Communicator 2cellity Communicator 2

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Wie kann ich

Nutzen stiften

für meine Follower ?

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„Your tweets will

be your identity“

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: P le a s e f o llo w m e @S a r ik ! H a p p y t o f o l lo w y o u b a c k

cellity AGSarik WeberStahltwiete 2322761 HamburgGermanytel. +49 40 8888 5600fax +49 40 8888 56010

www.cellity.com