Mobile Social Networks - - Mobile Media Summit 2008
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Lecture at Medienforum.NRW 2008, Mobile Media Summit, 'Mobile Social Web - Web 2.0 für die Hosentasche', 2008.06.11
Transcript of Mobile Social Networks - - Mobile Media Summit 2008
Microsoft PowerPoint - 2008.06.11 peperoni.de MK Mobile Summit.pptx
3. Mobile Media Summit
Mobile Social Web Web 2.0 fr die Hosentasche
s
Maciej KuszpaGrnder und GeschftsfhrerGrnder und Geschftsfhrer
Peperoni Mobile & Internet Software GmbH
Tradition meets Future
Maciej Kuszpa www.peperoni.de www.kuszpa.com 2008.06.11 medienforum.nrw 2/12
Focus on user generated content
Send in picturesInstructionSend new images with MMS to this short code:
Page editorCreate new page Title: MondaySubtitle:
40410 (standard rate)
Your pictures will then appear in "My area" and can then be distributed
it
Pic: img_0234.jpg Text: Today I was out ...
Options Back
on your site.
Options BackAdd picture
Maciej Kuszpa www.peperoni.de www.kuszpa.com 2008.06.11 medienforum.nrw 3/12
White-Label-Solutions and own Brand
Welcome to the UK's most popular mobile community currently featuring 180,405 members! o2 customers send pics and vids to 55555 (MMS standard rate)>> Grab your myWAP shirtTuinig dreams peperonity.com Homeg
>> Latest video uploads>> Upload your pics and vids
523.644 members inside! Join now!
Site of the week-caro-loves-you-
peperonity.com Home
O2 UKO2 UK
Most Pageviewsdreamteam
Recently modifieddj-nick
More toplists
TIM GRTIM GR
O2 UKO2 UK More toplists My area
peperonity.compeperonity.com
Maciej Kuszpa www.peperoni.de www.kuszpa.com 2008.06.11 medienforum.nrw 4/12
Top10 mobile sites in
Indonesia South AfricaIndia
Rank Site
1 orkut com
Rank Site
1 friendster com
Rank Site
1 facebook com
Indonesia South AfricaIndia
1 orkut.com
2 google.com
3 h
1 friendster.com
2 yahoo.com
3 l
1 facebook.com
2 google.com
3 h3 yahoo.com
4 peperonity.com
3 google.com
4 peperonity.com
3 yahoo.com
4 peperonity.com
5 mobile9.com
6 mocospace.com
5 getjar.com
6 mig33.com
5 mocospace.com
6 gumtree.co.za
7 160by2.com
8 mobango.com
7 mocospace.com
8 itsmy.com
7 wikipedia.org
8 itsmy.com
9 itsmy.com
10 indianrail.gov.in
9 mobile9.com
10 kaskus.us
9 bbc.co.uk
10 webmail.co.za
Source: http://www.opera.com/mobile_reportMaciej Kuszpa www.peperoni.de www.kuszpa.com 2008.06.11 medienforum.nrw 5/12
on deck is history but please not too fast
MNO MVNOMNO MVNO
Maciej Kuszpa www.peperoni.de www.kuszpa.com 2008.06.11 medienforum.nrw 6/12
off deck players take over but which one will make it?
Brands Search engineBrands Search engine
Maciej Kuszpa www.peperoni.de www.kuszpa.com 2008.06.11 medienforum.nrw 7/12
Devices Content Web 2 0 Mobile 2 0
off deck players take over but which one will make it?
Devices Content Web 2.0 Mobile 2.0
Maciej Kuszpa www.peperoni.de www.kuszpa.com 2008.06.11 medienforum.nrw 8/12
Social/UGC and Search rules the net
German Top10 mobile siteGerman Top10 web sites German Top10 mobile siteRank Site
1 google de
German Top10 web sitesRank Site
1 google de 1 google.de
2 studivz.net
3 wer kennt wen de
1 google.de
2 youtube.com
3 ebay de 3 werkenntwen.de
4 jappy.de
5 schuelervz net
3 ebay.de
4 google.com
5 yahoo com 5 schuelervz.net
6 web.de
7 i l d
5 yahoo.com
6 wikipedia.org
7 di 7 spiegel.de
8 gmx.de
7 studivz.net
8 gmx.de
9 lokalisten.de
10 sport1.de
9 web.de
10 schuelervz.net
Sources: http://www.alexa.com and http://www.opera.com/mobile_reportMaciej Kuszpa www.peperoni.de www.kuszpa.com 2008.06.11 medienforum.nrw 9/12
Social/UGC and Search rules the net
India Top10 mobile sitesIndia Top10 web sites India Top10 mobile sitesRank Site
1 orkut com
India Top10 web sitesRank Site
1 google co in 1 orkut.com
2 google.com
3 yahoo com
1 google.co.in
2 yahoo.com
3 google com 3 yahoo.com
4 peperonity.com
5 mobile9 com
3 google.com
4 orkut.com
5 youtube com 5 mobile9.com
6 mocospace.com
7 160b 2
5 youtube.com
6 rediff.com
7 id h 7 160by2.com
8 mobango.com
7 rapidshare.com
8 blogger.com
9 itsmy.com
10 indianrail.gov.in
9 live.com
10 msn.com
Sources: http://www.alexa.com and http://www.opera.com/mobile_reportMaciej Kuszpa www.peperoni.de www.kuszpa.com 2008.06.11 medienforum.nrw 10/12
Mobile 2.0 is not that easy
Maciej Kuszpa www.peperoni.de www.kuszpa.com 2008.06.11 medienforum.nrw 11/12
Maciej Kuszpa www.peperoni.de www.kuszpa.com 2008.06.11 medienforum.nrw 12/12
