Trade Magazine 3 BM Website Newsletter 24 Catalogue Service 25 Special Trade show ... ·...

BM Innenausbau / Möbel / Bauelemente Media Kit 2019

Trade Magazine 3 Website 22 Newsletter 24 Catalogue Service 25 Special Trade show Packages 26

Innenausbau / Möbel / BauelementeSpezial

Sonderausgabe 2017

Fertigelemente für Bau und Ausbau

/ Wohnungsabschlusstüren – ab Seite 10 Auf Sicherheit getrimmt

/ Sicherheitstechnik – ab Seite 42 Systeme mit Komfort

/ Fuhrpark – ab Seite 70 Ist der Diesel am Ende?

BM/S1/2017/Druckstruktur_BM - Seite 1 SDOST - 11.10.2017 13:33

58,000 readers (RpC)88,000 readers/cross-media users

BM Meeting

Point

BM Messespezial

2

Content Page

TRADE MAGAZINEPortrait 4Circulation and Distribution Analysis 5Readership Analysis 6Rate Card 9Special Advertising Formats 14Editorial Schedule 15

WEBSITE 22

NEWSLETTER 24Stand-alone Newsletter 24

CROSS-MEDIACatalogue Service 25Special Trade showPackages 26

BM SERVICESCabinetmakers’ Panel 27

EXTRASfachjobs24.de 29

Contacts

In-house contacts

Advertising ManagerClaudia WeygangPhone +49 711 [email protected]

Account ManagerSimone FelkPhone +49 711 [email protected]

Melanie TurzerPhone +49 711 [email protected]

Sarah SchmidtPhone +49 711 [email protected]

Local contacts

Clemens Scheffl er30855 LangenhagenMobil +49 170 6345265Phone +49 511 90146-30Fax +49 511 90146-90clemens.scheffl [email protected]

Ulrich Bornschein70771 Leinfelden-EchterdingenMobil +49 172 6323540Phone +49 711 7594-433Fax +49 711 [email protected]

Switzerland, Italy, France, Belgium, The Netherlands, LuxembourgFrank Stoll / Helga SchönholzerIFF media agTechnoparkstraße 38406 WinterthurSwitzerlandPhone +41 52 63308-84 / 87Fax +41 52 63308-99f.stoll@iff -media.chh.schoenholzer@iff -media.ch

Order managementHenrike HenkePhone +49 711 [email protected]

Publishing house

Konradin-Verlag Robert Kohlhammer GmbHErnst-Mey-Straße 870771 Leinfelden-EchterdingenGermany

Advertising DepartmentFax: +49 711 7594-1410

BM readershipanalysis:See pages 6-8 for more information

88,000BM readers/cross-media

users*

58,000BM readers

(RpC)

BMMeeting

Point

*Total number of cross-media users(print + website) reached by BM

3

Media Brand

The MagazineBM Innenausbau / Möbel / Bauelementeis a must-read for decision-makers in the fi elds of furniture manufacturing, interior fi nishing, building-component production, installation and sales. BM has the largest number of subscribers in its category (direct subscriptions – no association members). BM has a broad coverage with 58,000 readers per copy.

The Websitewww.bm-online.deSets the industry standard. Besides a modern, magazine-like look, the website off ers tremendous depth of content and a wide range of services. BM online shows its worth with over 53,000 unique users per month (average value, source: google analytics).

The NewsletterThe BM newsletterAppears weekly and off ers topical industry news and trade information, together with product and event reports. The newsletter reaches over 17,000 interested trade readers from the industry.

BM reveals what really is or will be important: Current market trends, business ideas off ering the prospect of success, innovative products and effi cient production methods.

Professional to Professional:Crucial ideas and practical tips for joiners, cabinetmakers and window builders.

BM Meeting Point –the industry‘s meeting point:Whether shows, market data or an exchange of views, BM is on hand and vital to business success.

BM on FacebookAt “BM / Schreiner wie wir”, BM publishes practical and useful tips and entertaining news.

Special BM Services

BM Special IssueBM Spezial – Prefabricated Elements for Construction and Interior – the buyers’ reference.

BM Special section EDP Magazine Software and IT topics – in January, March, June, October.

BM Special Trade show Packages For BAU, LIGNA and interzum: Presence in every channel – attractive crossmedia package for high coverage and strong attention.

BM Wall Calendar365 days of customer presence.

BM Catalogue ServiceGenerating addresses of potential customers.

BM Market Research • Panel joiner survey • Copy test • Target-group surveys

BMplus Exclusive corporate-publishing supplement. Your editorial special publication in BM.

… and many bookable tailored services: From exclusive special newsletters via media partnerships to the printing of your supplements.

NEW: BM AcademyBM makes cabinet makers more successful. With top-class workshops and experts with practical experience.

4

Trade Magazine

1 Portrait

01 Title: BM Innenausbau / Möbel / Bauelemente

02 In brief: BM is the meeting point for the interior fi nishing, furniture and building components industries. BM provides vital ideas and practical tips for business success. BM shows what is and what will be really important. It focuses on current market trends, business ideas off ering the prospect of success, innovative products, effi cient production methods as well as user reports and practical examples. Every issue of BM covers furniture and interior fi ttings, building components, materials, supplies, technology, vehicles and corporate manage-ment. The BM headline theme in each issue focuses on a selected theme featured on the cover and then dealt with inside through articles and product reports.BM EDP Magazine: 4 times a year - in January, March, June and October - a special section focusing on software and IT provides readers with up-to-date news and information on the latest developments.BM Special Issue: 1 x per year - BM Special “Prefabricated Elements for Construction and Interior” - the reference book for acquisition.BM is present on all channels: The BM brand stands for a unique, cross-media integration of print, online and newsletter.

03 Target group: Investment decision-makers, owners, executives and skilled workers in joining and cabinet-making, interior fi nishing and window building, in trade and industry.

04 Frequency: Monthly plus BM Special Issue

05 Format: DIN A4

06 Year: 74th year 2019

07 Subscription price: Annual subscription: Germany 186.70 €, abroad 194.50 €

08 Organ: Offi cial organ of Germany‘s professional associations of the wood, plastic and

aluminium processing trade of Baden-Württemberg, Brandenburg, Hessen, Nordrhein-Westfalen, Rheinland-Pfalz, Saarland, Sachsen, Sachsen-Anhalt, Schleswig-Holstein, Thüringen and the carpenters‘ guild of Berlin

09 Memberships: —

10 Publishing house: Konradin-Verlag Robert Kohlhammer GmbH

11 Publisher: Katja Kohlhammer

12 Advertising: Claudia Weygang, Advertising Manager

13 Editorial: Christian Närdemann, Editor-in-Chief Phone +49 711 7594-264 [email protected] Regina Adamczak, Heinz Fink, Marc Hildebrand, Stefan Kirchner, Lukas Petersen, Natalie Ruppricht

14 Pagination analysis 2017 = 13 issues Total number of pages: 1,865 pages = 100.0%

Editorial section: 1,303 pages = 69.9%Advertising section: 562 pages = 30.1% also comprising: Classi� ed advertisements: 5 pages Bound inserts: 96 pagesLoose inserts: 48 pieces

15 Content analysis of editorial content 2017: 1,303 pages = 100.0%

Furniture and interior design (materials, fi ttings, industrial equipment) 288 pages = 22.1%Machine tools/ tools 297 pages = 22.8%Building components (prefabricated elements and accessories, fi ttings, installation) 300 pages = 23.0%EDP magazine 40 pages = 3.1%Management practice 98 pages = 7.5%Jobfi t 86 pages = 6.6%Headline topics 194 pages = 14.9%

5

München

Hamburg

Bremen

Schwerin

Berlin

PotsdamMagdeburgHannoverOsnabrück

Dortmund

DüsseldorfKassel Leipzig

DresdenErfurt

Nürnberg

Frankfurt

MainzSaarbrücken

Stuttgart

Köln

PLZ 8

PLZ 2

PLZ 1

PLZ 3

PLZ 4

PLZ 5

PLZ 0

PLZ 9

PLZ 6

PLZ 7

Trade Magazine

2 Circulation and Distribution Analysis

01 Audited by:

02 Circulation analysis: Average copies(July 1, 2017 to June 30, 2018)

Pint run: 22,456

Actual circulation: 22,379 of them abroad: 1,840

Sold copies: 7,406 of them abroad: 694• Subscriptions: 6,132 of them for members: –

• Retail sale: –• Other sales: 1,274

Free copies: 14,973 Residual/archive copies: 77

03 Geographical distribution analysis: Share of total distributed copies Economic area % Copies

Germany 91.8 20,539 Abroad 8.2 1,840 comprising Austria 75.7 1,393 Switzerland 16.4 301 Rest of Europe 7.4 137 Non-European countries 0.5 9

Actual circulation 100.0 22,379

3.1 Circulation by postcode regions: Percentage of actual circulation

Summary of the survey method:1. Method: File-based recipient-structure analysis – total circulation2. Population: Actual circulation3. Sample: Total circulation4. Target persons of the study: Recipients of the magazine5. Study period: June/July 20186. Survey completed by: Konradin Mediengruppe

Postcode 05.0% =

1,027 copies

Postcode 14.3% =

883 copies

Postcode 29.2% =1,890 copies

Postcode 311.7% =

2,403 copies

Postcode 411.7% = 2,403 copies



Postcode 813.7% =

2,814 copies

Postcode 99% =

1,849 copies

Postcode 715.8% =3,245 copies

6

Trade Magazine

3 Readership Analysis

1.1 Sectors / industries / disciplines: BM is for companies in the wood, plastic and light-metal processing industries in interior fi nishing, furniture manufacturing and the building-component industry, window and door manufacturing, assembly and distribution Share of readers Craft and industry % Approx.

Furniture joining / cabinet making, interior fi nishing 75.7 43,740 Carpentry / window making 51.0 29,470

Building element manufacturers 43.4 25,080 Prefabricated building / dry construction 6.4 3,700 Machine manufacturers, suppliers 8.8 5,080

Trade in fi nished elements and semi-fi nished products, materials, fi ttings, supplies and accessories 55.8 32,240 Furniture trade 17.1 9,880

Architects, interior designers, planners 7.6 4,390 Other, e.g. vocational colleges, institutes, associations 4.4 2,540

Multiple answers (100% = 57,780)

1.2 Company size: Share of readers Craft and industry % Approx.

1 – 2 employees 9.5 5,490 3 – 4 employees 19.9 11,500 5 – 9 employees 32.3 18,660 10 – 19 employees 19.5 11,270 20 – 99 employees 12.4 7,160 100 – 499 employees 4.4 2,540 500 and more employees 2.0 1,160

100.0 57,780

1.3 Field of activity Share of readers Craft and industry % Approx.

Furniture 76.1 43,970 Individual furniture 72.5 41,890 Kitchens 52.6 30,390 Series furniture 34.7 20,050

Interior fi ttings 71.3 41,200

Building component 73.3 42,350 Windows / facades / shutters and sun protection 50.6 29,240 Front doors 49.8 28,770 Interior doors / sliding walls and partition walls 59.0 34,090 Staircases 42.2 24,380 Glazing / conservatories 41.4 23,920 Floors 45.0 26,000

Sound and heat insulation 45.0 26,000 Fire protection 45.4 26,230 Dry construction, acoustic construction 30.7 17,740

Property furnishings 66.1 38,190 Modernisation of old buildings 57.4 33,170 Restaurant fi tting 49.8 28,770 Shop fi tting and exhibition-stand building 48.2 27,850 Installation 71.3 41,200

Multiple answers (100% = 57,780)

7

Trade Magazine


2.1 Reader details: Share of readers Position in company % Approx.

Owner / partner / lessee 65.7 37,960 Managing director / works manager 10.4 6,010 Foreman / head of department 10.4 6,010 Commercial employee 7.1 4,100 Tradesman / craftsman / technical employee 4.0 2,310 Other. e.g. teacher, lecturer, trainee 2.4 1,390

100.0 57,780

2.2 Socio-demographic details: Share of readers Education / training / vocational training % Approx.

Master 69.7 40,270 Trained in business management / commerce 8.7 5,030 Tradesman / craftsman / technician 7.6 4,390 Graduate engineer / Master‘s / Bachelor‘s degree in technology 6.4 3,700 Architect / interior designer / designer 5.2 3,000 Other. e.g. teacher, lecturer, trainee 2.4 1,390

100.0 57,780

Summary of the survey method:1. Method: Readership analysis by telephone survey – sample survey2. Population: 21,906 = 100.0%3. Sample: 251 net interviews4. Target persons of the study: average number of readers per issue5. Study period: June/July 20166. Survey completed by: Foerster & Thelen, Bochum

Interest in subject: Share of readers(Very) important (top 1 and 2 from scale of 1-5) % Approx.

Machine and production technology 96.4 55,700 Materials 92.8 53,620 Tools 84.1 48,590 Design, composition, construction 83.3 48,130 Building components, windows, doors 82.9 47,900 Fittings 81.3 46,980 Furniture 79.7 46,050 Assembly technology 78.1 45,130 Power tools 75.7 43,740 Surface technology, fi nishes, glazes, coating compounds 73.7 42,580 Interior fi ttings 72.9 42,120 Interior doors 70.5 40,730 Adhesive bonding technology 70.1 40,500 Glass in furniture construction, interior fi nishing 69.3 40,040 Front doors 68.1 39,350 Edge fi nishing 65.3 37,730 Floors 61.4 35,480 Kitchens and accessories 60.2 34,780 Staircases 57.8 33,400 Heating, exhausting, recycling 57.0 32,930 Security technology 53.8 31,090 Industry software, CAD/CAM 49.0 28,310 Glass (facades/conservatories), insulating glass 49.0 28,310 Shop fi tting 48.6 28,080 Shutters, sun and insect protection 48.6 28,080 CNC technology, networked production 48.2 27,850

8

Trade Magazine


BMMeeting

Point

The top results of the current BM readership analysis illustrate BM's dominant role in the market

96% confi rm: is written to a high technical standard, by the industry, for the industry

91% would miss BM if they were no longer to receive it

78% BM readers read at least 10 of 12 issues per year

85% confi rm: BM reports on what is really important

85% say: companies regularly advertising in BM show that they are important players in the market

Important topics according to BM readers …

91% practical examples / user reports

86% latest product information

83% test reports / comparative tests

81% object and image reports (e.g. furniture manufacturing and interior fi nishing)

77% trend reports, e.g. design, style, fi nishes

67% trade-fair reports

60% corporate management

BM isobligatory

for decision-makers

97% of BM readers are involved in investment decisions at their companies

97% fi nd valuable tips in BM that are directly applicable in practice

83% confi rm that BM is benefi cial to theircompany's business success

Purchasing impulses and

contacts through BM

86% confi rm that advertising shows them new ideas/products

75% say that advertising gives them specifi c impulses to make purchasing decisions

84% say: ads inspire me to request more information

Among the readers that got active after reading BM …

84% visited the website of an advertiser

49% requested additional information

38% contacted the advertiser

9

Trade Magazine

Rate Card No. 66 (Prices valid as of 01.10.2018, in €, plus VAT)

Magazine format: 210 mm wide x 297 mm high, DIN A4Untrimmed: 216 mm wide x 303 mm high

Type area: 188 mm wide x 270 mm high, 4 columns, each 44 mm wide

Printing and binding: Web off set, perfect binding

Charges: No discounts

Position: Specifi ed positions subject to additional 20% surcharge on the relevant b/w rate

Colour: See page 10 for colour surcharge. Print colours (CMYK) in accordance with ISO 2846-1, other colours treated as spot colours. Metallic and phosphoresent colours on request.

Discount: For orders within any 12 months (insertion year). No discount on colour and bleed charges and loose inserts. Discounts apply to bound inserts (1 insert = 1/1 page of advertising).

Frequency: 3 ads 6 ads 9 ads 12 ads5% 10% 15% 20%

Volume: 1 page 3 pages 6 pages 12 pages5% 10% 15% 20%

Classifi ed advertising * no discount Basic rate

Referral advertisements 1 col., 44 mm wide, per mm b/w 6.80

Classifi ed advertisements/vacancies* 1 col., 44 mm wide, per mm b/w 5.40

Jobs wanted* 1 col., 44 mm wide, per mm b/w 3.70

Box number Incl. forwarding postage 17.00

Included in the price: Publication on www.bm-online.de

Contact: Advice, booking: see contacts on page 2

Order confi rmation, invoicing, vouchers, data delivery + technical details:Order management Henrike HenkePhone +49 711 [email protected]

Data delivery: Use our ad portal at www.konradin-ad.de to submit your data online1. PDF ads (automatic prefl ighting), 2. Native fi le (via upload mask, please compress data)

Enquiries: Phone +49 711 7594-718 (8:00 a.m. to 5:30 p.m.)See page 13 for technical details.

Conditions: Prior to digital transfer of advertising artwork, the publisher must receive the corresponding advertisement booking. The order and copy deadlines are specifi ed in the editorial schedule. A full-size print-out is required for checking the supplied adver-tisement, or a contract proof or press proof in the case of a colour advertisement.Advertising must be seen as distinct from the editorial section and, as such, a booked advertising format (ad, bound insert, loose insert, etc.) may contain only the off er of one advertiser.

Payment conditions: 2% discount for direct debit, advance payment and payment within 10 days of invoice date, otherwise payment in full no later than 30 days from invoice date. VAT No. DE 811 236 132

Bank account: Baden-Württembergische Bank, BIC: SOLADEST600, IBAN: DE28 6005 0101 0002 6238 87

Our general terms and conditions are available on the Internet at www.konradin.de. We would be happy to send you a copy on request.

10

Ads: Standard formats

Formats Basic ratesb/w

2c 3c 4c Formats: width x height in mmTrim: add 3 mm to each side

Colour surcharge

Total rate 2c

Colour surcharge

Total rate 3c

Colour surcharge

Total rate 4c Type area Trimmed

1/1 page

2nd/3rd cover page4th cover page

6,800.00

7,400.007,960.00

670.00

670.00670.00

7,470.00

8,070.008,630.00

1,340.00

1,340.001,340.00

8,140.00

8,740.009,300.00

1,800.00

1,800.001,800.00

8,600.00

9,200.009,760.00

188 x 270 210 x 297

2/3 page 4,540.00 670.00 5,210.00 1,340.00 5,880.00 1,800.00 6,340.00 land.port.

4col-

188 x 178125 x 270

210 x 195135 x 297

1/2 page

on editorial page

3,400.00

4,060.00

670.00

670.00

4,070.00

4,730.00

1,340.00

1,340.00

4,740.00

5,400.00

1,800.00

1,800.00

5,200.00

5,860.00

land.port.

4col2col

188 x 13392 x 270

210 x 150103 x 297

1/3 page

on editorial page

2,270.00

2,890.00

670.00

670.00

2,940.00

3,560.00

1,340.00

1,340.00

3,610.00

4,230.00

1,800.00

1,800.00

4,070.00

4,690.00

land.port.

4col-

188 x 8860 x 270

210 x 10571 x 297

1/4 page 1,700.00 460.00 2,160.00 920.00 2,620.00 1,240.00 2,940.00 land.

port.

4col2col1col

188 x 6592 x 13344 x 270

210 x 82103 x 150

55 x 297

1/8 page 850.00 460.00 1,310.00 920.00 1,770.00 1,240.00 2,090.00 land.

port.

4col2col1col

188 x 3292 x 6544 x 133

1/16 page 425.00 460.00 885.00 920.00 1,345.00 1,240.00 1,665.00port.

2col1col

92 x 3244 x 65

Bleed surcharge € 680.00, charge for each spot colour € 1,050.00, no discounts on charges. Base price per mm high, 1 column, 44 mm wide € 6.80.

Trade Magazine


11

Delivery addressfor bound inserts: Delivery atadvertiser‘s expense Konradin Druck GmbHKohlhammerstraße 15 70771 Leinfelden-Echterdingen

Delivery note: For “BM”, issue (No.)Opening hours: Mo.- Fr. 7.00 a.m. to 6.00 p.m. Euro-plallet dimensions: 80 x 120 cm (High max. 110 cm)

Trade Magazine


Bound inserts

Prices by grammage(qualifi es for discounts, 1 insert = 1/1 page of advertising)

Width x heightin mm

Conditions/technical details

Quantities/deadlines

Quantity under 135 gsm 135-180 gsm untrimmed Prior to order acceptance and confi rmation, it is necessary to submit a binding sample, or at least a dummy sample with size and weight specifi cations. The positioning of bound inserts depends on the technical possibilities. Bound inserts from materials other than paper on request.

Bound inserts should be delivered untrimmed and the fi rst page marked. Multi-page bound inserts must be delivered folded and closed towards the collar, i.e. in the direction of insertion.

Additional folding and gluing work will be charged for.

Delivery quantity:22,500 copiesIssues 1, 5:25,800 copiesSpecial edition:25,800 copies

Delivery deadline: 7 days after advertising deadline

1 leaf = 2 pages 7,420.00 8,500.00 216 x 305

1 leaf + fl ap 11,110.00 12,760.00

Quantity 80-134 gsm 135-180 gsm untrimmed

2 leaves = 4 pages 12,970.00 14,850.00 432 x 305

3 leaves = 6 pages 17,850.00 20,500.00 620 x 305

4 leaves = 8 pages 21,450.00 24,670.00 2 x 2 Blatt

Prices for bound inserts on paper weighing less than 80 gsm or more than 180 gsm and other paginations are available on submission of a sample.

Trimming diagram:

305

mm

unt

rim

med

297

mm

tri

mm

ed

620 mm3 mm3 mm

3 mm3 mm

5 mm5 mm

432 mm

216 mmuntrimmed

216 mmuntrimmed

209 mm 195 mm

195 mm

cutting edge 3 mm eachcutting edge 3 mm each

fold (gutter)

4-sided 6-sided

fold (gutter) fold

305

mm

unt

rim

med

297

mm

tri

mm

ed

210 mmtrimmed

210 mmtrimmed

206 mm

305

mm

unt

rim

med

297

mm

tri

mm

ed

620 mm3 mm3 mm

3 mm3 mm

5 mm5 mm

432 mm

216 mmuntrimmed

216 mmuntrimmed

209 mm 195 mm

195 mm

cutting edge 3 mm eachcutting edge 3 mm each

fold (gutter)

4-sided 6-sided

fold (gutter) fold

305

mm

unt

rim

med

297

mm

tri

mm

ed

210 mmtrimmed

210 mmtrimmed

206 mm

12

Loose inserts

Prices by grammage(no discounts)

Conditions/technical details

Delivery quantities(= print run + allowance)

Formats/date

Postage cost per 1,000 copies Prior to order acceptance and confi rmation, it is necessary to submit a binding sample, or at least a dummy sample with size and weight specifi cations. The positioning depends on the technical possibilities.

Loose insert are inserted loosely and they must consist of just a single piece. The fi rst page must be marked. Multi-page loose inserts must be delivered folded and closed towards the collar, i.e. in the direction of insertion.

Additional folding and gluing work will be charged for.

Delivery quantities: - per issue- issue no. 1 and 5- special edition

Partial loose inserts:

Postal codes:0 = 1,100 cop.1 = 1,000 cop.2 = 2,000 cop.3 = 2,500 cop.4 = 2,500 cop.

22,100 cop.25,400 cop.25,400 cop.

from 3,000 cop.

5 = 2,400 cop.6 = 1,800 cop.7 = 3,400 cop.8 = 2,900 cop.9 = 1,900 cop.

Format:Maximum200 mm wide290 mm high

Delivery deadline: 7 days after advertising deadline

up to 25 g 245.00

up to 30 g 255.00

up to 35 g 275.00

up to 40 g 295.00

up to 45 g 325.00

up to 50 g 345.00

The price for heavier inserts and for inserts on thin paper or other materials available on submission of a sample. Prices are per thousand copies, rounded down to the nearest thousand.

At www.bm-online.de:

Digital insert 890.00for 4 weeks

Delivery addressfor loose inserts:Delivery atadvertiser‘s expense Beck Servicepack GmbHRaiff eisenstraße 25 70794 Filderstadt, Germany

Delivery labelling: For “BM”, Issue (No.), Opening hours: Mon. - Fri. 7:30 a.m to 4:30 p.m.Euro-pallet dimensions: 80 x 120 cm(max. height 110 cm)

Print

Trade Magazine


A note referring to loose inserts will be displayed in the ad part, free of charge

As PDFon the website

Online

13

Tip-ons

PricesPlus cost of carrier advertisement or bound inserts

Per thousand copies, including postage costs, plus gluing costs

Postcard 61.00

Delivery quantities:- per issue 23,000 cop. - issue no.

1 and 5 26,400 cop.- special

edition 26,400 cop.

Gluing costs:By machine 37.00 per thousand.Machine gluing requires gluing edge parallel to binding edge, a min. 10 mm and a max. 70 mm from the binding edge. Height may vary.

In other cases, including angled positioning: Manual gluing 74.00 per thousand.

Other advertising materials, e.g. booklet, CD, DVD, sample,are priced as loose inserts.Required quantity: on request

Gluing costs: On request on submission of sample forming basis of contract.

Gluing requires gluing edge parallel to binding edge, a min. 10 mm and a max. 70 mm from the binding edge. Height may vary.

Delivery address: Delivery at advertiser‘s expense. Konradin Druck GmbHKohlhammerstraße 15 70771 Leinfelden-Echterdingen, Germany

Delivery note: For “BM”, issue (No.)Opening hours: Mon. - Fri. 7:00 a.m. to 6:00 p.m.Euro-pallet dimensions: 80 x 120 cm (max. height 110 cm)

Technical requirements for the delivery of data for advertisements and other advertising materials

Data formats: We recommend the delivery of PDF/X-3 data. Otherwise unseparated fi les in EPS or TIFF format; please avoid native fi les (e.g. InDesign, Quark XPress, etc.). The fi le must be ready to print, i.e. all the fonts used should be embedded, continuous tone images require a resolution of 300 dpi, line art a minimum resolution of 600 dpi.

Colour: Print colours (CMYK) in accordance with ISO 2846-1, spot colours available by agreement. For conversion and control of the colour space (ICC colour management), please refer to the standard ECI off set profi les (order the “ECI_Off set_2009” package free of charge from www. eci.org). Use the “eciRGB_v2.icc” (RGB colour space) and “ISO_coated_v2_eci.icc” (CMYK colourspace) profi les. Proof: “Print Media Standard” (bvdm) contract proof. Digital proof prints must contain the FOGRA Media Wedge in order to monitor colour accuracy (available from www.fogra.org, payment required). Proof prints must display an offi cial print control strip.

Data archiving: All data will be archived, unamended repeats will therefore normally be possible. However, no data guarantee is off ered.

Guarantee: If incomplete or incorrect data (text, colours, illustrations) is delivered, we accept no responsibility for the printed result. Faulty imaging due to incomplete or faulty fi les, incorrect settings or incomplete information will be charged for. This is also the case for additional setting or repro work as well as the production of new proofs.

Trade Magazine


Positional deviations amounting to 1-2 mm for glued products may occur due to technical reasons.

Insertion

adh

esiv

e ed

ge

Insertion direction

70 mm

14

Trade Magazine

Special Advertising Formats (Prices valid as of 01.10.2018, in €, plus VAT)

Special advertising formats: high-impact, distinctiveBM off ers advertisers a wide range of options for presenting their products and brands exactly how they want them to be perceived. We will gladly work with you to develop special, innovative advertising formats to create a unique, striking impact.

Flaps

Extras: • Arouses curiosity – followed

by excitement and surprise • Prominent position on cover • Ad appears when flap is opened

Size: Inside of flap: 105 mm wide x 297 mm highAd section on cover: 100 mm wide x 297 mm high

Basic price: 12,500.00

Belly-bands

Extras: • No one is going to miss this one –

gives you a head start over other ads • The belly-band ad is wrapped

around the outside of the magazine • The awareness can be increased

even more by a response advertising means.

Size: 105 mm wide, length depends on magazine circumference, fixed with adhesive dot


Bookmarks

Extras: • Creative, high-impact

advertising format • High practical benefit for the reader

– high level of acceptance • Enables you to guide readers

straight to your ad or article

Size: 70 mm wide x 150 mm high − attached to magazine by bookmark string


Tip-ons, booklets or CDs

Extras: • Powerful promotional effect • Gives prominence to your

product sample, bookletor CD

• Positioned directly on the coveror glued to your adinside the magazine

Available formats and priceson request

Contact us for details of availability, production costs and other technical information relating to our special ad formats.

15

In every issue: articles and reports on interior fi ttings – furniture – building components: design, production, marketing and sales, company management, vehicle fl eet, machinery, semi-fi nished products and supplies, window, door and building components market launches.

Issue Themes Trade Shows

1January 2019

Publication date07.01.2019

Advertising deadline:05.12.2018

FEATURE TOPIC: The Future of Building at BAU 2019Energy-effi cient and sustainable building are the top issues at the leading European trade show – comprehensive BM guide to the BAU show with product premieres in the fi elds of windows and facades, front and interior doors, locks and fi ttings, materials, glass, partitions, fl oor, wall and ceiling elements – suggestions for energy-saving concepts in new build and refurbishment.

Focus on: networked workshopInteraction between software, machines, machine tools and logistics

Gluing, bonding and joining technology

Floors Show previews: DOMOTEX 2019 and BAU 2019

Stairs

Special section EDP MAGAZINE – software and IT practiceBM market overview: software for window, facade and conservatory builders

In focus: Workshop practicePractical tools and time-saving equipment

Extra-large print-run: 25,000 copies

SHOW ISSUEDOMOTEXBAUimm cologne

In addition to the trade show coverage, there will be special newsletters and promotions at bm-online.de

Standard and special machinesMachining of boards and solid wood – standard, special and CNC machines – machine tools and accessories

2February 2019


Advertising deadline15.01.2019

FEATURE TOPIC: Furniture Fittings, Materials and ComponentsNew and improved products from the materials, decoration, furniture fi ttings and semi-fi nished goods sectors – tracking down the material and surface trendsSmart lighting concepts for furniture and interior fi ttings

Power tools

Exhaust, heating, recyclingProducing and using compressed air

Machine tools

Workwear and safety at work

In focus: CNC machining Standard equipmentUse and processing of solid surfaces

Surface engineeringPaint systems and processes

Conservatories, sun and insect protectionRolling shutters, sun and insect protection

Trade Magazine

Editorial Schedule 2019

BONUS DISTRIBUTION

+ AUSTRIA

16



3March 2019



FEATURE TOPIC: Window and door productionFlexibility and automation as investment drivers – the next generation of machines, machine tools and operating equipment for the production of wood windows and doors – developments on the material and supplier market – StationaryCNC machining off ers interesting options for rationalisation

Technical interior fi nishingFire protection, sound insulation and room acoustics – partitions, wall and ceiling systems

Inspirations for furniture design in 2019These trends were to be seen at the internationalimm cologne furniture trade show in Cologne – the wide variety of materials, fi ttings and constructions

Special section EDP MAGAZINE – software and IT practice

Your construction site under control

In focus: Floor TrendsThe highlights from BAU 2019 and DOMOTEX 2019 in the BM trade show report – ready-to-use wood fl ooring, laminates, solid wood boards – accessories, surfaces and tools for a professional laying of fl oors and fl oor renovation.

SHOW REPORTSDOMOTEX BAUimm cologne

Wood preservation in building componentsDipping, fl ood-coating and spray-coating – application technology and drying methods – paints and varnishes

Researched at BAU 2019The top highlights in the major BM trade show report

Fittings and the installation of fi ttings on windows and doors

4April 2019



FEATURE TOPIC: Interior doorsTrade show report on BAU 2019 – design and technology, functional and decorative fi ttings, in� ll panels and applications – assembly – semi-fi nished products and door blanks – fi re protection and sound insulation with interior doors

Stair constructionComponents, fi ttings and semi-fi nished products – production and software

Measuring technology

Wood for outdoor applications

Vehicle fl eets

In focus: kitchen Custom-built kitchens from the cabinetmaker – fi ttings, appliances and accessories – kitchen trends at LivingKitchen 2019 in Cologne

SHOW ISSUE LIGNA interzum

SHOW REPORTSBAULivingKitchen

PREVIEWS Initial trade show preview: interzum 2019, Cologne

Initial trade show preview: LIGNA 2019, Hanover

In focus: networked workshopAutomation and networking – interaction between software, machines, machine tools and logistics

Furniture fi ttings: mechanisation and electrifi cation

Trade Magazine


17



5May 2019



FEATURE TOPIC: LIGNA 2019, HanoverThe world‘s leading trade show for the woodwoorking and forest industry – BM guides you through this top event in the machine industry – detailed trade-show guide, machine premieres and production ideas for furniture, interior fi tting and building components – BM gives you an overview

Furniture fi ttings

Light-weight design and composites

Surface engineering Latest developments in water-based paints, oils and waxes – surface engineering trends at LIGNA Assembly technology, dampening and sealing materials

Fasteners and fastening systems, aids, fi xtures and devices – Dampening and sealing materials: what modern systems must be able to deliver CAD/CAM software In focus: wood and wood-aluminium windows and doors


In addition to the LIGNA trade-show coverage, there will be special newsletters and promotions at bm-online.de

interzum 2019, CologneThe world‘s leading trade show for furniture manufacturing and interior fi tting is becoming ever more important for the crafts industry as well – BM reports on ground-breaking developments in furniture fi ttings, materials, decorative fi nishes, supplied parts, furniture and interior fi tting elements as well as lighting tech-nology – inspiration for shopfi tters and exhibition-stand builders

In addition to the interzum trade-show coverage, there will be special newsletters and promotions at bm-online.de

6June 2019



FEATURE TOPIC: Partitions and sliding systemsSeparating, subdividing, joining – fl exible partition walls for the commercial and residential market as top-sellers in furniture and interior construction – BM renders the range of poducts in systems and fi ttings technology transparent – model solutions for fi xed and movable partitions

Insurances and fi nancingFinancing models, leasing, factoring and funding options

The magic of glass in furniture production/interior fi nishingGlass and mirrors in furniture and interior design – glass cabinets, shelves, partitions, doors, objects – selection and usage criteria for glass � tting technology

Semi-fi nished products and supplies for furniture production and interior fi nishingFrom the work surface to the fi ne looking fronts and parts belonging to the corpus – creative materials


In focus: power toolsBM market overview

CeBITHanover24.06.-28.06.19

Manufacturing and machine technologyManufacturing ideas for craft and industry – processing boards and solid wood – machine tools

Profi le systems for windows and doorsVinyl and aluminium profi le systems

Thermal and sound insulation, fi re protection

Trade Magazine


MAINSHOWISSUE

18



7July 2019



FEATURE TOPIC: Front doors and entrancesEverything that convinces demanding customers: current design trends, materials, designs, blanks, infi ll panels and accessories – wood, vinyl and aluminium: no longer rivals, but matching partners – fi tting concepts and electrifi cation of doors: Functional, convenient and decorative

Trade show report: LIGNA 2019New and further-developed standard, CNC and special machines, software, machine tools and accessories

Production and machine technology

From measuring to assembly technologyElectronic measuring systems: products and tips in the BM market overview

Walls and ceilings Technical requirements for soundproofi ng and acoustics

Materials: solid wood and veneer

Sustainability in craft and industry

In focus: joiners and cabinetmakes in the funeral business

SHOW REPORTSLIGNA, interzum

Security systems and burglar resistanceCurrent developments and solutions for secure windows and doors – burglar-resistant designs, fi ttings and systems – electronic and mechanical security components, fi tting parts and systems and retrofi tting products

Trade show report: interzum 2019Convenient fi ttings, sustainable materials, creative decorative fi nishes and supplier products

Operational planning: exhaust, heating and recyclingThe latest trends and products from LIGNA 2019

8August 2019



FEATURE TOPIC: Workshop practice Ergonomic and time-saving systems, tools, devices, workben-ches and assembly tables, storage systems and workshop accessories

Doors for escape and emergency routesDoor systems and fi ttings technology

Life in the kitchenFittings, accessories and appliances – kitchen design

Light and sound in furniture

Flooring as one of the services off ered by joiners and cabinetmakersPre-fabricated parquet, laminate fl ooring, solid-wood panels

In focus: vehicle fl eetsBM market overview for vans: micro vans and maxi vans for assembly and service – transporters up to 2.8 tonnes

SHOW REPORTSLIGNAinterzum

Machine and production technologyStandard machines: Sawing, planing, milling, drilling, grinding, machine tools

Decorative materials Wood materials, decorative layer materials, mineral materials, fi lms, composites, light-weight materials

Bathrooms and a spa feeling

Trade Magazine


19



9September 2019



FEATURE TOPIC: EdgesCurrent machine technology for narrow surfaces – gluing, machining, profi ling, grinding, fi nish and coating technologies, stationary and continuous-fl ow solutions Basic and edge materials: veneer, vinyl and aluminium

Window and door manufacturingManufacturing wood, wood/aluminium and vinyl windows –software Convenient living

Components and fi ttings, design criteria for barrier-free living comfort

Workwear and safety at work Ideas for shop fi tters and exhibition stand builders In focus: fi ttings for furniture manufacturing and interior

fi nishing

Glues in wood and vinyl processingEdge/surface gluing and assembly gluing – glues and adhesives – machines, devices, aids

Surface engineering

Windows, doors and accessories

Assembly technologyHandling and transport

10October 2019



FEATURE TOPIC: CNC machining in craft and industryThe standard machines for modern production – the fi fth axis as selection criterion – C-technologies in practical applications: practical examples document the benefi ts of using consistent information technologies – an overview of the current CNC and CAD/CAM applications in furniture manufacturing and interior fi nishing, window/door and stair construction

System technology in interior fi nishing Sliding walls, partition walls and storage walls

Suppliers‘ fair for furniture making and interior fi nishingComponents and supplied parts for furniture making and interior fi nishing, shop fi tting and exhibition stand building, kitchens and bathrooms

In focus: assembly technology


In focus: window and facade technologyEnergy effi ciency, security and comfort: modern windows and doors made of wood, wood-aluminium and vinyl are becoming more and more versatile – intelligent and automated ventilation – Home automation: closing, opening, shading at the touch of a button

Machine tools

Glass as material in building and productionInsulating glass technology – glass is taking over furniture making and interior fi ttings: possible applications - decora-tive and functional glazings

Materials

Trade Magazine


20

Issue

SpecialissuePublication date25.10.2019



BM Spezial – Prefabricated Elements for Construction and InteriorBM creates transparency and provides guidance in the procurement market.Reporting on individual manufacturers, products and services alongside a detailed representation of the entire market sphere help to ensure this special edition is a comprehensive reference tool for acquisition. There are also plenty of practical tips on the topics of customer service, presentation, sales and installation.

Who supplies what?

Focus on the following product groups: • Windows and doors made of wood, wood-aluminium and plastic • Fittings, electrification and accessories for windows and doors • Assembly and dimension: smart helpers for use on construction sites • Focus on interior doors: design and functional diversity are key • Fittings and accessories for interior doors • Stairs: strong design for extraordinary performance • Floor, wall and ceiling elements • Power tools: strong helpers on the go • Fleet: vehicles, special equipment, cargo securing

Editorial content

• Important market data, current trends • Distribution partnerships: examples of successful marketing

concepts • From practice: successful solutions for new construction and

renovation • Construction and design: what builders and architects want • Trends on the trail: interesting new and further developments

within individual product groups • Installation: tips and tricks for professional installation

Innenausbau / Möbel / BauelementeSpezial

Sonderausgabe 2017

Fertigelemente für Bau und Ausbau

/ Wohnungsabschlusstüren – ab Seite 10 Auf Sicherheit getrimmt

/ Sicherheitstechnik – ab Seite 42 Systeme mit Komfort

/ Fuhrpark – ab Seite 70 Ist der Diesel am Ende?

BM/S1/2017/Druckstruktur_BM - Seite 1 SDOST - 11.10.2017 13:33

Trade Magazine


Distribution:to the subscribers of BM and in addition to qualifi ed individuals working within companies in the construction and assembly trade.

Extra-largeprint run:

25,000 copies

21



11November 2019



FEATURE TOPIC: Fittings for furniture making and interior fi nishingMore than just a decorative accessory: decorative fi ttings as eye-catchers – functional fi ttings appreciated by customers: design trends, collections, new products: more convenience thanks to intelligently used fi ttings – modern fi ttings: more than just function: interior fi ttings providing added value to cabinets and closets

Fire prevention in interior fi nishingHow to meet the high requirements for doors, partition walls, fl oors and ceilings – tested solutions, materials, designs and systems – transparent fi re protection using glass – doors for escape and emergency routes Grinding technology

Machines, tools, appliances, accessories and abrasives for grinding veneer and solid wood Stair construction

Material mix in design: wood, steel and glass Operational planning

Exhaust technology, heating In focus: power tools

Tested to the bone in the BM practice test

Interior doors Elements, fi ttings and accessories – fi re and smoke protection doors – apartment entrance doors Modernisation of older buildings

Tips for professional modernisers in window, facade and interior fi nishing – preserving historical buildings as area of specialty Compressed-air production and use

12December 2019



FEATURE TOPIC: Panel DividingAll around the saw in panel and solid wood processing – optimise, splitting and formatting, trimming, capping– equipment, software and tools

Walls and ceilings Kitchen

Kitchen interior fi ttings – attractive extra business through light, glass and niche equipment – effi cient exhausting, separating and recycling – stowing, stocking, sorting: Intelligent solutions for fi ttings

Focus on wall connectionsWall connections of windows, doors and � ttings – sealing materials and weatherstrips Workshop practice: handling, transporting, storing In focus: Franchising and marketing groups

Market partnerships for buyers, production, marketing and sales

Materials for furniture manufacturing, interior fi nishing and building componentsChipboard, MDF, OSB, plywood, etc. – functional sandwich boards, innovative compounds, light-weight building boards and other specialties for joiners, furniture fi tters and interior fi tters Current trends in builders‘ hardware

Fittings for windows and doors: Security technology Wood drying

New and further developments by the manufacturers of drying chambers and wood moisture measuring instruments

Trade Magazine


22

www.bm-online.de The information and service portal sets new standards in the industry! In addition to its modern design, BM-online provides exceptional depth of content and diverse services. Users will benefi t from a structured and attractive website. The exciting mix comprises daily news, knowledge, inspiration, impulses and practical tips alongside insight from professional colleagues, strongly focused on the highest utility value for the user. The extensive product and technical articles research, exclusive market overviews and downloads, theme- and trade-fair specials, exhibition dates, recruitment section, opportunities, catalogue service and competitions round off this unique off er.

Traffi c (monthly average, 1st half of the year 2018, source: google analytics)

Page Impressions: 203,000Visits: 62,000Unique User: 53,000

Website

www.bm-online.de (Prices valid as of 01.10.2018, in €, plus VAT)

Ad format on all pages*

Position ondesktop and tablet

DesktopSize in pixels (w x h)

MobileTablet

MobileSmartphonePositioning

Mobile SmartphoneSize in pixels (w x h)

Prices**/4 weeks

Leaderboard

Large Leaderboard

728 x 90

970 x 90

scaled Mobile content ad6 : 1300 x 50

850.00

950.00

Skyscraper

Wide Skyscraper

120 x 600

160 x 600


850.00

890.00

Hockeystick 728/970 x 90 and120/160 x 600

scaled Mobile content ad4 : 1 300 x 75

1,450.00

23

Frame Ad(the skyscrapers connect to the left and right of the leaderboard)

120 x 600 and1,125 x 90 and120 x 600

Hockeystick scaled

Mobile content ad 4 : 1 300 x 75

1,900.00

Halfpage Ad 300 x 600 1:1 Mobile halfpage ad1:1300 x 600

1,600.00

Medium Rectangle 300 x 250 1:1 Mobile medium rectangle 1 : 1300 x 250

890.00

Video Ad (Med. Rectangle)

plus 1 year videothek

300 x 250 1:1 Mobile medium rectangle 1 : 1300 x 250

990.00

1,490.00

Special advertsing forms for even greater awareness:

Sticky Skyscraper

Sticky Wide Skyscraper

120 x 600 160 x 600

scaled Mobile content ad 6 : 1300 x 50

1,400.00

1,450.00

Expandable Leaderboard 728 x 300 and 728 x 90

scaled Mobile content ad 6 : 1300 x 50

1,500.00

Wallpaper with background colour(specify HEX Code)

728/970 x 90 and120/160 x 600


1,700.00

Ad Bundle Consists of three advertising forms: Leaderboard, Skyscraper, Medium Rectangle 2,300.00

Media Kit 2019 | BM – Website: bm-online.de

Other formats on request. Displayed in rotation. Size and position in picture is illustrative. *Except on selected topic pages / special pages. **Prices include link to your website. Submission of files: 7 days prior to dispatch date via e-mail to [email protected]. File formats: GIF, JPG, HTML5 (responsive), Redirect (file size max. 80KB) HTML5 and Redirect - please send as a HTTPS-compliant attachment. File format video ad: MPEG4 (file size max. 30 MB). Please request our technical specifications for the Wallpaper, Sticky Skyscraper and Expandable Leaderboard advertising forms. The specifications should be emailed to: [email protected].

24

Newsletter (Prices valid as of 01.10.2018, in €, plus VAT)

BM Newsletter

Your advertising in the BM newsletterReach your target audience quickly and easily!

• They alert people to new products/services or events. • They make people aware of your new website or latest videos. • Shortly before an important exhibition, advertise your “best kept secret”

Advertising format*/position in newsletter Size in pixels (W x H) Prices**

Text/image adText/image ad XXL

Image: 305 x 60Image: 315 x 155Text: 300 characters incl. spaces + link

870.00970.00

Fullbanner 468 x 60 590 x 100

770.00870.00

Skyscraper 120 x 600 870.00

* Size and position in picture is illustrative.**Prices include link to your website.

Submission of fi les: 7 days before date of dispatch by email to: [email protected] formats: GIF, JPG (DOC additionally for text/image ad), tracking code is possible, tracking pixels are not built in (fi le size max. 60 KB).Only the fi rst frame of the animated GIF fi le will be displayed.

The BM editorial staff creates an online newsletter every two weeks for opt-in subscribers, which is distributed to over 17,000 interested experts within the industry.

Special newsletters appear to mark certain topics and occasions e.g. trade shows.

Stand-alone newsletter, 17,000 recipients Price

Selection and creation of content (text, graphics/images) in coordination with the BM editorial staff . 4,400.00

Stand-alone newsletter

Draw attention to your message! • Individually bookable BM Special Newsletter -

guarantees you as the sole partner the greatest possible exclusivity.

• Layout in the corporate design of the BM newsletter.

25

Cross-Media

Catalogue Service (Prices valid as of 01.10.2018, in €, plus VAT)

53,000 unique users/month + 58,000 readers/issue + 17,000 newsletter subscribers

= 128,000 contact opportunities!

Basic: BM Catalogue Service – OnlinePut your catalogue online! Interested experts can order or download your catalogue from www.bm-online.de.

Your benefi ts: • Direct response • Genuine buying interest • Opening up new client groups • Little eff ort – huge eff ect • Bookable and updateable

at any time

53,000 unique users/month


Premium PLUS: BM Catalogue Service – Online + Print + NewsletterYou can complement our cross-media off er of print + online products with a text/image advertisement in our BM newsletter. You will reach an additional 17,000 newsletter subscribers.

With Premium PLUS, you will achieve the highest target audience attention for your catalogue.

Basic: BM Catalogue Service – Online Prices

6 months runtime 650.00

12 months runtime 950.00

Premium: BM Catalogue Service – Online + Print

6 months online + 6 x in print issue 2,050.00

12 months online + 12 x in print issue 3,050.00

Premium PLUS: BM Catalogue Service – Online + Print + Newsletter

6 months online + 6 x in print Issue + 1 x text/image ad 2,600.00

12 months online + 12 x in print Issue + 2 x text/image ad 3,900.00

Premium: BM Catalogue Service – Online + PrintUse our cross-media off er! Place your catalog online and additionallyin the print editions of BM. You will reach an additional 58,000 readers per month and thus get high attention and coverage.

53,000 unique users/month + 58,000 readers/issue


(Traffi c for www.bm-online.de, monthly Ø values, source: google analytics)

26

BM Special trade show packages

Attractive cross-media off ers for the trade shows:

Cross-Media

Special Trade Show Packages (Prices valid as of 01.10.2018, in €, plus VAT)

For the BAU, LIGNA and interzum trade shows, our cross-media special trade show packages off er you presence in all media channels.

Achieve unparalleled reach and enhanced attention in a dedicated trade show environment!

BM Special trade show packages Rates per show

A) Logo packagetrade show

Logo presence print + online

Your logo • in the trade show issue BM 1/19 or BM 5/19

and • for 8 weeks in the revolving logo display at

bm-online.de

680.00

B) PR packagetrade show

Company/product presentation

Your coverage(1,500 characters plus 3 images) • on an exclusive microsite

at bm-online.deand

• in the Special Newsletter for BAU, LIGNA or interzum

880.00

A) + B) Complete packagetrade show

Complete package

Logo presence print + onlineplus coverage on the exclusive microsite plus entry in the Special Newsletter

Special price 1,250.00

53,000 unique users/month + 58,000 readers/issue+ 17,000 newsletter subscribers

= 128,000 opportunities!

27

A knowledge induced head start BM market research “Schreinerpanel”

The BM editorial staff regularly conduct market surveys of joinery and cabinetmaking companies in Germany. The results they produce are representative for the industry as a whole. They tell us about hot topics and trends, investment behaviour, the state of the industry, and the mood within companies.

Join us!Be part of our market survey by asking your own questions to your target group. This will give you valuable information on topics such as:

• How well-known your company is • What is expected of your products • Product demand and willingness to spend money • How your competitors are perceived • Information-seeking behaviour of joiners and cabinetmakers

Choose from our list of questions, or send us your own (multiple-choice) questions.

Joiners’ and Cabinetmakers’ Panel (Prices valid as of 01.10.2018, in €, plus VAT)

Your benefi ts:

• Save money by conducting market research jointly with us • Get unembellished answers, straight from the market • Exclusive use of the results by your company • Up-to-the-minute information gives you a competitive edge • You can use the results in your own marketing

Use the market research results in your day-to-day operations and in your strategic decision-making. The answers to the questions you chose are yours and yours alone!

The questionnaire is conceived by the Konradin Market Research Department and conducted and evaluated jointly with Norstat Deutschland GmbH, an independent market research company that is a member of the German Market and Social Researchers Association.

Scope Prices

3 questions 1,600.00



Next surveys: Spring and autumn 2019

We will gladly send you our list of questions and further detailed information. Contact: [email protected] and bookings: See contacts on page 2

28

Trade magazine

Möbel VERKAUFEN

Trade Magazine

Möbel VERKAUFEN is the trade magazine for joiners, cabinet makers and interior designers that do business with their own showrooms and/or kitchen studios and who sell both their own and third party products.

The magazine is the essential idea and impulse-giver for businesses that enhance their product spectrum with commodities like furniture, kitchens (funishings and fi ttings), light, fl ooring and home accessories amongst other things. Joiners and interior designers who also trade in such products will fi nd suggestions as to how they can increase their sales.

The core target group are craftsmen providing a comprehensive consultation service who are responsible for the funishing and fi tting of private and contract projects at both the interior design planning stage and the realisation stage, and who do business as high-class interior frunishers.

Contact/consultation:

Christel Trautwein, SalesPhone +49 711 [email protected]

Elena Deeg, EditorPhone +49 711 [email protected]

Our media kit can be found at: www.mv-verkaufen.de/mediaservice/

Ausgabe 02 | 2018

Das Handelsmagazin für Schreiner, Tischler, Inneneinrichter

Schwerpunkt:Eurocucina 2018

Internationale Küche

[ Trends ] Sommerfeeling pur:Outdoor-Küchen & Co [ Beratung ] Lust auf Gut: Verkaufen im Concept Store [ Markt ] Partner für Schreiner,Tischler, Inneneinrichter

In Zusammenarbeit mit

Ein Service von

MV_Möbel verkaufen/02/2018/Druckstruktur_MV - Seite 1 KAPEL - 16.05.2018 11:26

Internationale Schwerpunkt:Eurocucina 2018

Internationale

Trade Magazine

• Frequency: 4 x a year • Circulation: 20,000 • Recipients: subscribers to the BM + dds trade maga-

zines and selected readers from our target groups

Trade partners

• Print entry in 92 x 56 mm format • Online at www.mv-online.de – banner in rotation • Newsletter – banner in rotation

Website

www.mv-verkaufen.de

• Latest trade contacts quickly researched • Furniture and fitting trends • Wide range of product information • Practical examples

Editorial Newsletter

• Frequency: monthly • Recipients: 37,000

29

The right partner when searching for professional craftsmen. The print and online products belonging to this channel are essential reading for deciders in the industry. Used as work material and a source of inspiration, it supplies invaluable practical tips and impulses.

PRINT JOURNAL ONLINE ONLY

Channel

Price from 4 weeks 199.00 in the Crafts channel of fachjobs24.de

Crafts 1/4 page 1/2 page 1/1 page mm b/w mm 4c Circulation/frequency p.a.

dds - das magazin für möbel und ausbau 1,450.00 2,900.00 5,500.00 4.90 22,133 copies 12x

BM Innenausbau/Möbel/Bauelemente 1,450.00 2,900.00 5,500.00 5.40 22,456 copies 13x

Möbel VERKAUFEN on request 20,000 copies 4x

Malerblatt 1,300.00 2,400.00 4,500.00 4.30 5.80 19,700 copies 12x

Lackiererblatt 700.00 1,300.00 2,500.00 2.20 3.40 6,100 copies 7x

29

fachjobs24.de is the job portal of the Konradin Publishing Group.

fachjobs24.de – a unique media network built upon 62 print and online brands with the highest level of professional competence.

Double combo package print

30% discount on adver tising rates for

placements in two magazines

Triple combo package print

40% discount on adver tising rates for

placements in three magazines

28 print partners

with 580,680 print

editions per month

34 online Partners

with 8,087,399 PIs per month 4,756,972 visits per month

Crafts583,162 PIs,

179,928 visits,90,389 print run

copies

Industry206,641 PIs,

152,784 visits, 215,900 print run

copies

Architecture219,022 PIs,


copies

Knowledge6,989,256 PIs,

4,328,681 visits, 182,100 print run

copies

Optometry47,516 PIs,

20,183 visits,13,900 print run

copies

Working World41,802 PIs,


copies

29

With print booking, the respective online channel is complimentary for 4 weeks!

All print ads set to type area, (specifi c formats are available upon request). Print rates indicated are valid for 4-colour print, all pricesin € plus VAT. Publication rates are provided by the publisher and are valid as of 2018.

Das Stellenportal für Ihren Erfolg!

werkzeugforum.de malerblatt.de lackiererblatt.dedds-online.debm-online.de mv-verkaufen.de

Market research: We off er market studies, target group surveys, advertising eff ectiveness research, etc. – in collaboration with professional market research companies.

Printing: We specialise in complex catalogue productions involving diff erent languagesor versions as well as standardised catalogues. More at: konradinheckel.de

The Konradin Media Group is one of the largest suppliers of specialist information in the German-speaking world. Its port folio comprises some 50 specialist media, sciencemagazines, online portals and event series.

For more information on our portfolio inthe fi elds of architecture, building, industry, eye care, fi ne living and knowledge, please visitwww.konradin.de

Corporate publishing: We produce corporate communication tailored to your target group, in print and online, from customer magazines to web portals. Visit konradin.defor more details.

Trade Media of the Konradin Media GroupTrade Media of the Konradin Media Group

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