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Page 1: Airbnbfirstpitchdeck

Welcome 1

AirBed&BreakfastBook rooms with locals, rather than hotels.

This is a PowerPoint reproduction of an early AirBnB pitch deck via Business Insider @http://www.businessinsider.com/airbnb-a-13-billion-dollar-startups-first-ever-pitch-deck-2011-9

Page 2: Airbnbfirstpitchdeck

Problem 2

Price isbooking

an important concern for customerstravel online.

Hotels leave you disconnected fromand its culture.

the city

No easy way existsor become a host.

tobook

a room

with

a local

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Page 3: Airbnbfirstpitchdeck

Solution 3

A web platform where users canrent out theirspac

etohos

ttravelers

to:

CULTURE

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SAVE MONEY

when traveling

MAKE MONEY

when hosting

SHARElocal connection to the city

Page 4: Airbnbfirstpitchdeck

Market Validation

4

630,000on temporary housing site

couchsurfing.com

17,000temporary housing listings on SF& NYC Craigslist from 07/09 – 07/16

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Page 5: Airbnbfirstpitchdeck

MarketSize 5

1.9 Billion+532M

10.6M

TRIPS BOOKED (WORDLWIDE)Total Available Market

BUDGET & ONLINE TRIPSServiceable Available Market

TRIPS W/AB&BMarket Share

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Page 6: Airbnbfirstpitchdeck

Product 6SEARCH BY CITY REVIEW LISTINGS BOOK IT!

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Page 7: Airbnbfirstpitchdeck

Business Model 7

We take

a 10%

commission on

each

transaction.

$20 $200M10.6M

TRIPS W/AB&BShare of Market

AVG FEE$70/night @ 3

nights

REVENUE2008-2011

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Page 8: Airbnbfirstpitchdeck

Market Adoption

8EVENTS

target events monthly

PARTNERSHIPScheap/alternative

travel

CRAIGSLISTdual posting

feature

Octoberfest (6M)Cebit (700,000)Summerfest (1M)Eurocup(3M+)Mardi Gras (800,000)

with listing widget

screenshot

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CraigslistWidget screenshot

AirBnBscreenshot

Page 9: Airbnbfirstpitchdeck

Competition

9AFFORDABLE

OFFLINE TRANSACTION ONLINE TRANSACTION

EXPENSIVE

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Page 10: Airbnbfirstpitchdeck

Competitive

Advantages

10

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DESIGN & BRANDPROFILESEASE OF USE

LIST ONCEHOST INCENTIVE1st TO MARKET

Page 11: Airbnbfirstpitchdeck

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