Spielwarenmesse® Dialog

The most important industry gathering of the yearGood reasons for attending the fair

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meet with customers in person

At last being able to...

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experience products with all your senses

At last being able to...

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make new business contacts

At last being able to...

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discover tomorrow'sinnovations and trends

At last being able to...

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get new ideas for putting your product range together

At last being able to...

…at the Spielwarenmesse® 2022

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1,693 exhibitorsfrom 62 countries

As of: 5 October

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Don't yet know

Not planned a visit

77%have planned a visit to the

Spielwarenmesse®

A clear votein favour of visiting

20%

3%

Trade fair conceptInnovations and highlights at the 72nd fair

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Enormous variety of productsacross 18 halls

Lifestyle Products Dolls, Soft Toys

Baby and Infant Articles

Wooden Toys, Toys made from natural materials

School Articles, Stationery, Creative Design

Technical Toys, Educational Toys, Action Toys

Electronic Toys Model Railways and Model Construction

Sports, Leisure, Outdoor

Festive Articles, Carnival, Fireworks

Games, Books, Learning and Experimenting

Multi-Product Group

Service Provider Area

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Hall 3A

Services and facilities for industry and the trade:

Testing institutes, packaging, production technology, logistics, marketing, EPOS systems*

*forecast

Highlights from the field of electronic toys.

Enlarged participation areawhere products can be tried out

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Hall 4A

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School Articles, Stationery, Creative Design

Hall 4

Artist events

Insights-X AreaCompact special displayof stationery goods

Shared space: Innovation made in Germany and international startupsEasy entry point to an international business environmentEconomical full package

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Hall 8

TrendGallery

Innovations in a compact space

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Presentation of nominations and winners of ToyAward 2022

Hall 8

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Established meeting point for the games community

Evening networking event

Integration of Internationale Spieleerfindermesse –Game Inventors Convention

Springboard for international games authors to tap into new markets

LicenseTalksIn collaboration with Licensing International and Global Licensing Advisors

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Licences as a source of revenue

LicensePreview + LicensePreview Digital

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Spielwarenmesse®

with the most far-reaching network in the industry

New contacts from personalised suggestions

Spielwarenmesse® Digital

Company profile withtext and image product entries

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Communication toolsfor networking

Qualified reports and leads

Planning a visit to the fair even more efficiently

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Planning and attending the fair made easy

Overview of all participating companies and their range

Targeted searches: by exhibitor, product, brand and licences

Appointments

Valuable expertise in toysSpielwarenmesse® as knowledge-broker

Expert presentations on current issues in the trade: Sustainability Digitalisation Trends in toys and retailing

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Hall 3A

Live on Stage

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Daily highlight clips withRob Taylor-Hastings

New product presentations, interviews, trends andimpressions of the fair

Spielwarenmesse® TV

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Videos for trade visitors:Practical tips for planning andfollowing up your visit

Live webinars for exhibitors:Ideal support for the perfect presence at the trade fair

Talk with national and international guests on relevant industry topics

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Series of presentations on currentdevelopments in the market and the trade, marketing, sustainability

Learn what will be played tomorrowToy trends for the coming year

International TrendCommittee

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John BaulchGreat Britain

Jackie BreyerUSA

Daniele CaroliItaly

Clara BlascoSpain

Axel DammlerGermany

Steven EkstractUSA

Philippe GuinaudeauFrance

Lena HedöSweden

Gabriela Kaiser Germany

Urszula KaszubowskaPoland

Sujin LeeSouth Korea

Reyne RiceUSA

Jane WongChina

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Special area Toys go Green: Combination of product presentationand knowledge-sharing

Hall 3A

International ‘Toys and Sustainability’consumer study

The Spielwarenmesse® mega Trend of 2022

Toys go Green: Product categories

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Toys made of natural materials

From wood, bamboo, cork and maize to wool and rubber

Products made from recycled raw materials

Creating new toy ideas with upcycling

Use of bio-based plastics Including sugar, starch, cellulose

and proteins

Explaining environment and climate through toys

Raising awareness of environment and sustainability

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Award-winning toys: ToyAward

Category: Sustainability

Online registration closing date: 6 December

Three submissions per exhibitor free of charge

Hygiene practice and policyWide-ranging measures to ensure a safe visit to the fair

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A sound and workable approachagreed with the health authorities andMesse Nürnberg

Comprehensive protective measures

Regularly adjusted in the light of current pandemic situation

Safety First

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Hygiene measures

Observing the familiar everyday rules Wearing a facemask

Regular cleaning and disinfection of frequently used surfaces

Full change of air several times an hour

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Safety measures

Carefully designed distancing and space policy

Trade fair catering on the basis of relevant statutory requirements

Pre-registration of all attendees

Tickets for trade visitors and media representativesonly available online

1.5 m

PressPreviewPresentation of ToyAwardToyCocktail competition with award ceremonyLivestreamed presentation of new products and ideas on Spielwarenmesse® Digital

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www.spielwarenmesse.de/en/dialogue/usa

Extensive information offering

Toys: Record Growth In COVID Times –How consumers are rediscovering play

Frédérique TuttGlobal Industry Analyst – Toys, The NPD Group, Inc.

Expert talk

For journalists, trade visitors and exhibitors

Compact information

www.spielwarenmesse.de

See you again in Nuremberg!

Your personal contact

12 Oct 2021Spielwarenmesse® Dialogue 2022

Spielwarenmesse eGHerderstraße 7

90427 Nuremberg

Telefon +49 911 99813-0

Fax +49 911 8149905

info@spielwarenmesse.de

43

Jerry Kallman Jr.

Telephone +1 201 652-7070

Fax +1 201 652-3898

jerry@kallmanexpo.com

Representative Spielwarenmesse eG

Kallman Associates, Inc