AUGUST 2013 MAX SPORTS & FITNESS
-
Upload
max-muscle-san-mateo-ca-san-francisco-castro-ca -
Category
Documents
-
view
212 -
download
0
Transcript of AUGUST 2013 MAX SPORTS & FITNESS
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 1/67
FREE! Compliments of:
AUGUST 2013 www.maxmuscle.com
pg. 53
pg. 50
pg. 44
Campfre Chicken(Delicious Recipe Inside)
9FOODS
THAT BoostEnergyLevels
DANCE
YOUR WAY SLIM!
Healthy Nutrition
for the
Blue-Collar Worker
Six SneakyEnergy Zappers
What They Are & HowTo Fix Them
Train Like a Dancer
Get Fit All Over Shed Unwanted Fat
THE GOODCARBS
pg. 56
Tricks of The Trade
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 2/67
ATTENTION!
M A X
A UG U S T
S P E C I A L!
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 3/67
FIND A STORE NEAR YOU at MAXMUSCLE.COM
Available Exclusively at:
*Cannot be combined with Frequent Buyer Points or any other sales. Certain product
restrictions may apply. Talk to your Max Muscle Certified Nutrition Expert for more details.
OFF!*
E PERFECT CARBO LOADING SYSTEM!
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 4/67
WWW.MAXMUSCLE.COM ı AUGUST 2013
28 Ballet Boot CampBallet barre workouts are all the
rage, but you may not be able to
get to a gym that has a barre. Here
is a ballet boot camp workout
that can be done at home!
RESULTS36 Max Results
Max Muscle customers and
even store ranchisees getresults. Here are some examples.
IMAGE40 Flash Your Pearly Whites
A round-up o teeth whitening
products and services.
42 Hair CareTreat your tresses to products
that smooth and shine, leaving
your hair radiant!
AUGUST 2013 • ISSUE 177 CONTENTS
HEALTH18 Six Energy Zappers
From caeine and poor nutri-
tion to undiagnosed illness and
overtraining, here are some
energy stealers and what to
do about them.
COVER STORY 22 Move It To Lose It
This month's cover model,a seasoned dancer, shares her
top fve reasons to train like a
dancer. Plus: try her get-ft-all-
over dance workout!
FITNESS26 Gear Up To Dance
These hot items will have you
ready to shake that booty
at your next dance class.
18 28
22
Get your groo ve on with th ese fun danc e ge ar pi eces .
26
44
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 5/67
3 AUGUST 2013 ı WWW.MAXMUSCLE.COM
Photographer: James Patrick, JamesPatrick.comModel: Chelsea Cruz, ChelseaCruzFitness.com Assistant: Kim Miller Hair & Makeup Artist: Amanda Bland Location: Valley of the Sun Jewish Community Center in Scottsdale, Arizona
50
weight, go longer in your sport or
do some carb-loading, Max
Muscle's Max ACM is for you.
Find out more.
COLUMNS14 Forever Young34 Max Champ
IN EVERY ISSUE4 Editor’s Note
6 President's Point 8 Contributors
12 Feedback Buzz
16 Health Beat
60 Science News
62 What's Hot
ON THE COVER
For more information or to find the store nearest you,
visit us online at
maxmuscle.com
IN STORES NOW!
FREE! Comp limen t s of:
AUGUST 2 01 3 w w w.maxmuscle.com
pg. 53
pg. 50
pg. 44
Camp fre Chicken(Delicious Recipe Inside)
9FOODSTHAT Boost
EnergyLevels
D ANCE Y OUR W A Y SLIM!
Heal t hy Nu trition
for th e Blue-C ollar
Worker
Si x SneakyEnergy Zappers
What They Are & How To Fix Them
T rain Like a Dancer Get Fit All Over Shed Unwanted Fat
THE GOODCARBS
pg. 56
Tric k s o f The Trad e
NUTRITION44 Blue-Collar Nutrition
Construction workers, plumbers,
electricians and the like put in super
long hours and often don't get the
right nutrition. Here are some tips.50 Campfre Chicken
Next time you're camping out,
be sure to try this delicious recipe!
53 9 Energy-Boosting FoodsFeeling sluggish? These foods
and supplements will help you
out of that slump.
CUTTING EDGE56 The Good Carbs
If you want to put on healthy
53
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 6/67
WWW.MAXMUSCLE.COM ı AUGUST 2013
SomEtimES you just feel"plumb tuckered,"
as my proud-to-be-a-Texan motherlikes to say. Well,I've certainly hadmy days of lowenergy and afoggy brain to gowith it. Can't sayI like it much. Butthe good news is,
there are things we can do to beat the slump and feelrevived and refreshed – ready for anything.
This issue is all about boosting your energy levels.
If your usual workout routine has you feeling aboutas excited as a tick on a stick, then maybe it's time toshake those hips. This month's cover model, ChelseaCruz, is a seasoned dancer and personal trainer withthe energy of the sun. She shares her top ve reasons
you should train like a dancer, then offers a thorough,full-body, action-packed and FUN workout routine (pgs.22-25) for you to try. Do yourself a favor, pump up the jam and get your groove on – this workout will get youout of your funk in no time! Dance on!
If you've been seeing all the signs for Ballet Barreworkouts but haven't had the time to check out a class,here is a ballet boot camp workout (sans the barre)
that you can do at home (pgs. 28-30).If you're constantly feeling sluggish and you aren'tsure why, then you must check out the health articleon six energy zappers and what to do about them (pgs.18-20).
Sure you can boost energy levels with energy drinkssuch as Red Bull or Monster, but at what cost? Hereare some foods and supplements that boost energynaturally (pgs. 53-54).
For those of you who work in the trades and put in10-12 hour days most days of the week and often outin the sweltering heat, we have a nutrition blueprint foryou to follow to make sure your energy and endurance
is up to par and you are getting all the right nutritionyou need to be the best at what you do (pgs. 44-46). Also, be sure to read about Max Muscle's Max ACM
and nd out how it can make you a better athlete (pgs.
56-57).Hope everyone is having a great summer! Looking
forward to nding out who our next MaxForm Life
Challenge Champion is going to be! Coming soon!!Until next time,
La R u e N o v i c k
EDITOR'SNotE
LaRue Novick is Editor in Chief and Creative Director of MS&F.
LEARN MORE. VISIT ONLINE AT MAXMUSCLE.COM
AVAILABLE EXCLUSIVELY AT:
Franchise Opportunities Available.
with the Best in Concentrated
Liquid Nutrition!
VIT-ACELL™ Anti-Oxidant formula gives you a high potency, greattasting way to get your daily nutrition. VIT-ACELL™ Anti-Oxidantprovides 100% or more of the Daily Value of 13 essential vitamins
and over 60 major, trace and ultra-trace minerals, beneficialanti-oxidants and other key nutraceuticals. This formula provides youeverything you need to support athletic performance, muscle growth
and recovery, as well as great overall health.
For that extra punch, VIT-ACELL™ Anti-Oxidant contains a
combination of healthy fruit concentrates and extracts with each fruitcontributing its own unique blend of powerful anti-oxidants andbeneficial phytonutrients for overall health and immune support.
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 7/67
LIKE US FOR A CHANCE TO WIN FREE PRODUCT!
Franchise Opportunities Available.LEARN MORE. VISIT ONLINE AT MAXMUSCLE.COM
STACK UP?
How Does Your Pre-Workout
Both formulas deliver superior quality and high performance ingredients that will
increase your energy, focus, stamina and strength to maximize your workouts. For
extra size, FBX includes a proprietary Creatine blend and an advanced carbohydrate
blend. For a concentrated pre-workout without the additional carbs and calories;
FBXXX delivers even more potent energy and focus enhancing ingredients in a
formula that is both sugar free and contains no Geranium or 1,3 DMAA. Try a free
sample before your next workout at your local Max Muscle store.
MMSN Offers Two Uniquely Different Advanced
Pre-Workout Formulas for Goal-Specific Training!
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 8/67
WWW.MAXMUSCLE.COM ı AUGUST 2013
Fit ExpoSan JoSEOur Northern California
region recently attended the
Fit Expo in San Jose andrepresented Max Musclenation loud and proud.
Several of our Max Musclefranchisees joined forces
and worked together as ateam giving away free Max
Muscle shirts and providingthousands of samples of
Emerge and other MMSNproducts to all in attendance. One of the highlights of the show
was our longest tenured Max Muscle franchisees, Lance Tomlinson(who is also a race car driver), had his Max Muscle Sprint Car on
hand at the event for attendees to check out.
MaxForM LiFE ChaLLEngE 2013 VotingOne of the most exciting and rewarding things that we get to do
each year at Max Muscle is award $25,000 to the person who hashad the most dramatic body transformation! We had an amazing
champion from last year’s MaxForm Life Challenge, AmandaFreeseman, who has done a fantastic job representing Max Muscle
this past year. The new winner will have some pretty big shoes toll. We had more than 700 contestants in this year’s MaxForm Life
Challenge and there were some pretty amazing transformations. As I write this, our Max Muscle franchisees are currently helping
us select the Top 20 contestants. From there, we will narrow theeld to the Top 10 and eventually select the $25,000 MaxForm Life
Challenge winner to be announced in an upcoming issue of Max
Sports & Fitness !
nEw tEaM Max athLEtE – JEn StEVEnSWe are also excited to introduce the newest member of Team Max,
Jen Stevens. Jen has an inspiring story for all of you out therewho may think it’s too late to achieve your goals and dreams. Six
months ago, Jen was 20 pounds overweight and depressed withwhere she was with her life. At that moment she decided to make
a change and with the help of her local Max Muscle store andMMSN supplements, Jen accomplished her goal, fullled a dream
and is now an IFBB Professional athlete.
auguSt proMotion August offers Max Muscle customers more great savings this
month! If you are looking to increase your energy and endurance,then you are going to love the promotion for August. For the
entire month when you purchase Max ACM, you get any MMSNEnergy and Endurance product at 50 percent OFF! Max ACM is
an advanced carbo-loading matrix that combines three differentmolecular weight carbohydrates to support muscle and liver
production of glycogen to enhance athletic performance.
Publshe Joe Wells Enterprises, Inc.
Eecuve Ed Sean GreeneEd--Chef/Ceve Dec
LaRue Novick
Pfede Tariq Ahmad
Max SPortS & FitnESS210 W. Taft Avenue
City of Orange, CA 92865
(714) 456-0700
www.maxsportsandftness.com
Max Sports & Fitness Magazine is published monthly
by Joe Wells Enterprises, Inc. and may not be repro-
duced without express written permission, all rights
reserved. No liability is assumed by Joe Wells Enter-
prises, Inc. or Max Muscle regarding any content inthis publication. It is vital that before implementing
any diet or exercise routines, you must rst consult
with a qualied physician.
Max Muscle is not responsible for advertiser claims.
Joe Wells Enterprises, Inc. and Max Muscle do not
promote or endorse the use of steroids or other
illegal substances. For more information concerning
diet and nutrition, recalled products, steroids and
other related products and issues, please visit the
Federal Food and Drug Administration’s Web site at
www.fda.gov.
We reserve the right to refuse advertising withoutexplanation.
Lisa Maiorana, Amanda Freeseman, Linda Hepler,
Abby Hoeffner, Susan Irby, Amy Schlinger, Kimberly Miller,Jennifer Cho Salaff, Jackie Classen, Chelsea Cruz,
Dr. Phil Harvey, Joe Wells, Matt Cooper, Jennifer Lee
James Patrick, Rick Williams,
Frank Fontanilla
advsy Bd
Cbug Wes
Cbug Phgphes
Rand McClain, DO; Ron Higuera, DC, MS, ART; Robert Goldman, DO, PhD;
Gary Brazina, MD, FACS; Charles Poliquin,BS, MS; Phil Harvey, PhD, RD, FACN
PRESIDENT'Spoint
Sean Greene is President of Max Muscle and the Executive Editor of MS&F.
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 9/67
—Jen Stevens IFBB Bikini Pro, TEAM MaxMuscle
“My name is Jennifer Stevens and I am proud to have just earned my
IFBB Pro Card. Looking at the pictures of myself now, it really is hard
to imagine that just 6 short months ago I was in the worst shape of
my life, 20 pounds overweight and completely depressed. I needed
something that would excite me and give me the boost that I needed
to get into better shape and look the way I knew I was capable of
looking. That is when I discovered emerge ™ and I can honestly say
it was a life changer. emerge ™ was unlike anything I had ever tried
before. For starters, it tastes great and comes in so many different
flavors. The best part is how it makes me feel. I never felt jittery or
ever crashed from it. I could not believe how quickly I saw the body
fat coming off as a result of what it did to speed up my metabolism. emerge ™ gave me a ton of
energy while I was preparing and helped me focus for my workouts. Believe it or not, it also
improved my mood. I credit emerge ™ with getting me into the best shape of my life and helping
me earn my IFBB Pro card. I recommend emerge ™ to all of my friends and fellow competitors
because of what it did for me. Whether your goal is to become a professional athlete like myself of
just get into better shape, there is no better product than emerge ™ to help you do it!”
emerge™ is a powerful fat loss and body composition slenderizing system specially
formulated to inhibit appetite, promote the release of fat from stored fat cells and
accelerate the burning of fat for fuel. emerge™ contains clinically proven and patented
weight loss ingredients to suppress appetite, provide maximum calorie burning
specifically from fat, increase energy and elevate the body’s metabolism†. Ask for a
free sample of emerge™ at your local Max Muscle store today and feel the difference
for yourself!
BEFORE
LIKE US FOR A CHANCE TO WIN FREE PRODUCT!
Franchise Opportunities Available. LEARN MORE. VISIT ONLINE AT MAXMUSCLE.COM
Available in 12 Deliciously Refreshing Flavors!
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 10/67
WWW.MAXMUSCLE.COM ı AUGUST 2013
Matt Cooper graduated
with a bachelor's degree in
communications and has since
obtained certications in nutritionand MMA strength and conditioning.
He is the general manager of the
Max Muscle store in Marin, Calif.
and strives for a commitment to
quality and results for clients of all
levels. For more information, visit
Facebook.com/maxmusclemarin.
CONTRIBUTORS
Want to contribute to MS&F ? Send story ideas/pitches to [email protected].
For more information or to find the store nearest you,
visit us online at
maxmuscle.com
IN STORES NOW!
IN STORES NOW!
Amy Schlinger is a writer based
in New York City. Her work has
appeared in SHAPE Magazine, Men's
Fitness , Muscle & Fitness HERS and
Pilates Style . When she isn't at the
gym or trying the newest tness class,
she can be found enjoying reality
television shows or rooting on her
beloved Green Bay Packers. She enjoys
spending time outdoors and is always
up for a new challenge.
Kimberly Miller, MS, is acommercial and tness talent, writer,
stylist, runner and a mom. It was during
her graduate work that her passion
for writing developed. She currently
contributes to a variety of publications
as well as serves as a featured tness
blogger for the Arizona Republic
Newspaper. She seeks to empower
and inspire others to live a healthy and
balanced life. Visit KimMillerStyle.com.
P h o t o b y J a m e s
P a t r i c k
. c o m
P h o t o b y J a m e s P a t r i c k
. c o m
Chelsea Cruz is an Orange
County based personal trainer, dancer,
motivational speaker and writer. As a
passionate, energetic and inspirational
health and tness professional who has
transformed the bodies and lives of
thousands of clients worldwide, she is
always looking for ways to help people
achieve their potential and live their life
to its fullest. For more on Chelsea, visit
ChelseaCruzFitness.com.
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 11/67
LEARN MORE. VISIT ONLINE AT MAXMUSCLE.COM
AVAILABLE EXCLUSIVELY AT:
Franchise Opportunities Available.
LIKE US FOR A CHANCE TO WIN FREE PRODUCT!
KEY FEATURES
• Supports Healthy Fat
Loss Metabolism†• Promotes Catecholamine-
Induced Lipolysis†
• Effective Appetite Control†
• High Potency!
NEW! As seen on national TV!
JAVA RED is MMSN’s newest weight loss
product based on the combined benefits of both
Green Coffee Bean Extract (50% Chlorogenic
Acid) and Raspberry Ketones. JAVA RED is the
smart formula you want to use delivering these
pure and high potency ingredients at the proper
dosages to to help you quickly shred fat and
transform your body into top shape. Java Red
is available exclusively at Max Muscle
Sports Nutrition.
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 12/67
If you’re a Max Muscle customer already using the
CORE 4, we’ve got good news for you. The best
products – well, they just keep getting better and
better. This past year we expanded our CORE 4
line by introducing Vit-Acell Energy and
Essential Omega, two products quickly
becoming staples in our customers’
lives. Max Pro, Max Muscle’s best
selling protein supplement for more
than 20 years, is now available in
new flavors. And GlutaMatrix – yes,
it’s still the best choice available for
quick delivery and absorption of
glutamine by your body.
The CORE 4 is the basis for any
sound nutritional program. It
includes daily focus on vitamin
and mineral supplementation,essential fatty acids, consuming
the right type and quantity of
protein, and re-fueling your
muscles with glutamine, an
amino acid. The CORE 4
will help to balance your
hormones, provide you with
energy, encourage healthy
eating habits, improve
cardiovascular health, optimize
recovery and immunity and ultimately
provide a sense of well-being and happiness.
Immunity, energy, performance and recovery all lead to
results in achieving optimal health. If one is missing,
you won’t get the results you’re looking for.
Incorporating the CORE 4 into your daily life is
the foundation that supports each piece of your
health and fitness program. Whether you’re
getting back to the basics of health or juststarting out, visit your local Max Muscle today to
find out how the CORE 4 can change your life!
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 13/67Franchise Opportunities Available!
LEARN MORE. VISIT ONLINE AT MAXMUSCLE.COM
AVAILABLE EXCLUSIVELY AT:
LIKE US FOR A CHANCE TO WIN FREE PRODUCT!
1
4
2
3
MAXPRO- Consuming enough protein each
day can be the difference between getting results and
not. MaxPro is comprised of a blend of whey protein
concentrate, whey protein isolate and casein protein.
Whey protein is an excellent source of glutamine,
glycine and the branched chain amino acids leucine,
isoleucine and valine. Whey protein transits the
stomach quickly for fast absorption by the intestines,
making it ideal to consume post-exercise to speed recovery. Rich
amounts of glutathione, a powerful antioxidant, are contained in whey protein. Glutathione is involved heavily in metabolic detoxification, and
levels of glutathione have been shown to decrease with exercise.
Peptides from whey protein have also shown to enhance the activity of
our immune system.
Recently, whey protein has received attention for being effective in
weight loss and reducing body fat. A newly published research study
had this to say about whey: “Healthy, overweight and obese individuals
participated in the double-blind, randomized clinical trial ingesting a
whey protein shake twice daily for 23 weeks. Participants were provided
no dietary advice and continued to consume their free-choice diets
throughout the study period. At the end of the 23 weeks, subjects in the
whey protein group lost statistically significantly more body weight, fat
free mass and waist
circumference compared to the other groups consuming
a similar soy protein or an
isoenergetic amount of
carbohydrate (placebo).”
Casein protein comprises 80
percent of the protein found
in milk and does not clear
the stomach as fast as
whey protein. It is a slower
digesting protein, often
referred to as a “time-
released” protein, making
it a good choice to add to whey protein and to
consume prior to bedtime
when you will be in a
fasting state.
GLUTAMATRIX- Glutamatrix is formulated with three different sources of glutamine, each easy
to use and providing individual benefits for our body. GlutaMatrix helps to speed recovery by enhancing
immunity, accelerating muscle repair and improving brain function. Here are some highlights:
• L-glutamine is easily absorbed into the blood stream, allowing for quick absorption and
immune function • Glutamine peptides are absorbed intact and trigger protein synthesis repairing and recovering
our muscles
• N-Acetyl-L-Glutamine replenishes brain neurotransmitters after difficult workouts
• GlutaMatrix also includes 16 grams of carbohydrates (8 of those coming from dextrose), which is
important for fast and optimal absorption.
VIT-ACELL ENERGY- Vitamins
and minerals play essential roles in most metabolic
processes in our body. They act as anti-oxidants,
co-enzymes and catalysts playing roles in a
number of chemical reactions. Vit-Acell Energy,
which comes in a delicious citrus flavor, is a natural
liquid nutrition supplement that provides 100
percent or more of 13 essential vitamins and
essential minerals. It also contains a natural juice blend
loaded with antioxidants, 100 mg of colloidal minerals and energizing herbal extracts such as green tea, ginkgo bi loba,
grape seed extract, ginseng, citrus bioflavonoid extract, rutin
powder and herperidin extract. Vit-Acell Energy also provides
100 mg of caffeine coming from green coffee bean extract,
guarana extract, yerba mate extract and kola extract making
it a perfect choice for your morning multi-vitamin. Taking a
liquid vitamin offers even more benefits such as:
• Better Absorption • Super Concentrated
• Easily to Swallow • Better Utilization
ESSENTIAL OMEGA- Most of us know by now how important it is to supplement
with essential fatty acids. Essential Omega is
simply the best way to do i t. Some of the features
and health benefits include the following:
• 400 IU of vitamin D
• Pharmaceutical grade fish oil with no worry
about mercury, contaminants or fishy taste
• Improved heart health
• Immunity support
• Joint support
• Hormonal support
• Skin health
• Brain function
And the best part? The taste. You have to taste it to
believe that you can take fish oil without the
unpleasant fishy side effects we’ve all experienced.
Essential Omega is available in Lemon, Pina
Colada and Mango Peach flavors.
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 14/67
2 WWW.MAXMUSCLE.COM ı AUGUST 2013
FEEDBACK BUZZ
Max Muscle Invades
San Jose Fit Expo
At the end of June, Max Muscle franchisees, Team Max members
and the 2012 MaxForm Life Challenge winner all convened at
TheFitExpo Northern California to be ambassadors for Max Muscle
and its great line of highly effective products.
The 2nd annual Northern California Fit Expo took place at
the Santa Clara Convention center June 29-30. TheFitExpo is a
massive show, packed with exhibitions and competitions, including
bodybuilding, Olympic lifting, sculpting of just about every part youcan imagine, workout fashions, designer supplements, exercise
seminars, dance, gymnastics, loads of free samples, and even jiu
jitsu and new Parkour Olympics.
A massive number of Max Muscle franchisees and employees
from Northern California showed up to sample out products
and spread the word about Max Muscle. The Max Muscle stores
represented at the action-packed event included the following:
• San Mateo
• San Francisco Market
• San Francisco Polk
• Stockton
• Modesto
•San Jose Meridian
• San Jose Blossom Hill
1 2
3
5
6
4
7
• Natomas
• Sacramento Fair Oaks
• Elk Grove
• Santa Cruz
• Cupertino
• Walnut Creek • Capitola
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 15/67
13 AUGUST 2013 ı WWW.MAXMUSCLE.COM
TALK
TO US
We want to hear from you! Send comments, photos,
questions, likes, dislikes to [email protected].
For more information or to find the store nearest you,
visit us online at
maxmuscle.com
IN STORES NOW!
IN STORES NOW!
Say Who, Say What?1. Diane Carlos (franchisee MM Natomas, CA) serving up some more refreshing Emerge along with BrianSherwood of Modesto, CA2. Ater winning the Overall Bodybuilding Show in Men’s Novice, Max Muscle o San Francisco (Market) employee Mike Conol(Instagram: @mighty_mike_ ) gets snug in one o Lance Tomlinson’s (MM San Jose) race cars that was on display at the Expo.3. Fitness model and ambassador Gregg Plitt alongside store franchisee Alexandra Mayol (MM San Mateo/ SF onMarket Street)4. Helping out at the Emerge booth (let to right) is IFBB Pro Bikini Jen Stevens (Instagram: @jen_stevens) and IFBB Pro FigureVicki Dowell (Instagram: @therealvickidee) who both are sponsored by Kenny Tali at MM Walnut Creek, CA.5. (let to right) Flexing or the camera is Diane Carlos, Vicki Dowell, Jen Stevens IFBB Pro Bikini, Mimi Kong (MM SanMateo/ SF on Market employee) and Alexandra Mayol (MM store owner San Mateo/ SF on Market Street)
6. Max Muscle o San Mateo employee Dustin Callejo (Instagram: @dustcali) keeping close watch inside the Emerge booth.7. Posing or the camera is once again (let to right) IFBB Pro Bikini Jen Stevens and IFBB Pro Figure Vicki Dowell. Jen justrecently became a member o Team Max.8. Our 2012 MaxForm Lie Challenge champion Amanda Freeseman (let) few out to Northern Caliornia rom Minneapolis,MN to help support Max Muscle! Pictured next to her is Brian Sherwood o Modesto, CA Max Muscle and Diane Carlos,ranchisee o MM Natomas, CA.9. Mimi Kong and Alexandra Mayol10. Max Muscle Northern Caliornia Regional Director Mark Sarale and ranchisee o both Stockton and Modesto, CAlocations takes a quick snapshot with Vicki Dowell (IFBB Pro Figure)11. Amanda Freeseman and Alexandra Mayol12. IFBB Figure Pro Vicki Dowell and Chris Law, Max Muscle San Jose
12
1110
98
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 16/67
4 WWW.MAXMUSCLE.COM ı AUGUST 2013
We all hear it constantly:
how important it is to
drink plenty of water
daily. Most of us don’t understand
exactly why we need plenty of
water other than the basic concept
of staying hydrated. And this is
understandable, since that is how
most experts choose to describe
it. I believe that if you have a
better understanding of how waterenables your body to function with
more energy at a higher level, then
you will make sure you drink plenty
of water. After all, our bodies are
made up of more than 60 to 70
percent water!
Water has many uses within our
bodies. One important function is
to help regulate body temperature.
I think we can all agree that it
is very important to keep our
bodies functioning at the proper
temperature.We all know the effects of having
a fever. If our body temperature
is elevated just slightly, then our
energy levels will drop and we feel
horrible. It doesn’t have to be 5
or 6 degrees as with a fever. An
elevation of .5 to 1 degree will likely
make you feel tired and sluggish,
and you probably won’t even be
aware that you are a little hotter
than normal.
FOREVER YOUNG
I was advised by a nutritionist to
wake up and drink 12-16 ounces of
water before I have my morning coffee
or make a protein shake. It sounds
crazy, but I feel the positive effects
within ve minutes.Many of you probably don’t think
that drinking plenty of water will
reduce your appetite. We have all
heard experts say that if your body
needs a nutrient, it will crave it. So
if you are lacking water, your body
will crave foods or drinks that may
also contain calories. So if you stay
hydrated, then you will have less
likelihood to crave calorie containing
foods or drinks. And, since water
contains 0 calories, drinking it
throughout the day will help controlyour appetite and control your calories.
Water is also required to help us
absorb, produce and utilize essential
nutrients such as electrolytes,
carbohydrates, glucose, proteins and
many other chemical messengers. All
this also helps our bodies produce and
regulate hormones, which also play
a very important role in our energy
levels and overall mood.
One last benet of water is it's veryimportant in maintaining internal body
health. Water helps our bodies literallyush out waste and toxins from within
our internal organs. So to keep your
liver, kidneys and other internal organs
functioning properly, drink plenty of
water.
Armed with this knowledge, it
should be more obvious than ever how
important water is to our bodies and
energy levels. So the next question
should be, just how much should
we consume? According to the Mayo
Clinic, men should consume 3 liters a
day (or 13 cups) and women shouldconsume 2.2 liters (or about 9 cups).
Most uids that you consume should
count towards those totals. However
many experts don’t like to count
alcoholic and caffeine uids towardsthese totals.
In addition to all this, there are
several studies that show high water
intake will speed up your metabolism
and lower fat levels. So drink up, it will
energize you!MS&F
By Joe Wells, Max Muscle Founder and CEO
Joe Wells is the founder and CEO of Max Muscle Sports Nutrition.
Use Water
for Energy
For more information or to find the store nearest you,
visit us online at
maxmuscle.com
IN STORES NOW!
IN STORES NOW!
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 17/67
LEARN MORE. VISIT ONLINE AT MAXMUSCLE.COM
Franchise Opportunities Available.LIKE US FOR A CHANCE TO WIN FREE PRODUCT!
MORE MAN
IN STORES NOW! AVAILABLE EXCLUSIVELY AT:
MMSN is proud to introduce the X-SERIES, a cutting-edge line of superior supplements scientifically developed by the MMSN
Research & Development Team to maximize a man’s ability to build more muscle, increase energy & endurance levels and enhance
stamina & vitality. Each of the products in the X-SERIES can be used individually but have been designed to work synergistically with
each other so they can be combined for maximum results. Become More Man.
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 18/67
6 WWW.MAXMUSCLE.COM ı AUGUST 2013
Put an End To the Munchies with a Good Night's RestEver notice a case of raging “munchies” followinga night of too little sleep? Well, it may be more than a
lack of dietary resolve brought on by a foggy brain, sayresearchers from the University of Chicago Medicineand the Medical College of Wisconsin in Milwaukee.
In a study of sleep restricted versus normal sleepingparticipants, the researchers found that blood levels of amolecule that controls the pleasurable aspects of eatingwere elevated in those who received only 4.5 hours ofsleep. Found throughout the body, this molecule, called2-AG, is part of a system that plays an important role inthe signaling of rewarding events.
Partly funded by the National Institutes of Health, thestudy is relevant for those at risk of obesity – and itshealth consequences – due to chronically interrupted orshortened sleep.
By Linda Hepler, BSN, RN
Are You a Distracted Walker?We all know that cell phone use, whether you’re talking or texting,
can result in distractions while driving and also an increased risk of
accidents. But according to a study conducted at Ohio State University,
cell phone use is dangerous while walking, too.
According to researchers, more than 1,500 American pedestrians were
treated in emergency rooms in 2010 for injuries related to using a cell
phone. Injuries ranged from veering into the road and being hit by a car
to falling off a bridge. The researchers stress that there may be many
more injuries than this number related to cell phone use while walking,
since not everyone who is injured visits an emergency room.
With the increase in use of cell phones for games and social media as
well as texting and talking, it’s wise to look both ways – and put away
the cell phone – while walking!
When It Comes To
Supplementation,Timing May Be Key If you’re religious about taking the optimum amount of
calcium and vitamin D supplements for bone health, good
for you! But new research from the University of Colorado
suggests that it’s not only the dosage – but the timing of
these supplements – that’s important for bone health in
athletes.
Previous research has shown that chronic intense
training, such as that done among competitive cyclists,
decreases bone mineral density. The mechanism for this
is thought to be related to a decrease in blood calcium
through sweating during exercise, followed by the body’s
secretion of parathyroid hormone in an effort to remove
calcium from the skeleton to raise blood levels.
In the University of Colorado research, study participants
were randomly assigned either 1,000 mg of calcium and
1000 IU of vitamin D either 30 minutes before or one
hour after intense exercise. Blood levels of calcium and
parathyroid hormone were measured both before and
immediately after exercising. The ndings? Those who took
the supplements 30 minutes pre-exercise experienced less
calcium loss through sweating, and also a slightly smaller
increase in parathyroid hormone production. Althoughfurther research is needed to determine the long-term
effects of bone density related to supplementation timing,
it’s relevant information for serious athletes who may lose
substantial amounts of calcium through sweating.
The upshot? If you train intensively, you may benet
down the road with better bone health by taking your
calcium and vitamin D before your workout.
HEALTHBEAT
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 19/67
RECOVERY
MORE
ADRX is a scientifically-based formula delivering
comprehensive nutritional support for healthy adrenal
function. The ADRX formula was designed to promote
optimization of the adrenal hormones and reset adrenal
homeostasis. It is an ideal formula for post thermogenic
cycles. ADRX was made to:
• Promote Broad Spectrum Adrenal
Gland Balance and Function †
• Enhance Rapid Adrenal Recovery †
• Ideal for Post Thermogenic Cycles †
ADRX is an effective advanced adrenal support product
when used on its own or it can be stacked with any of
the X-SERIES product line to maximize your results!
LEARN MORE. VISIT ONLINE AT MAXMUSCLE.COMIN STORES NOW! LIKE US FOR A CHANCE TO WIN FREE PRODUCT!
Franchise Opportunities Available.
IN STORES NOW!
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 20/67
8 WWW.MAXMUSCLE.COM ı AUGUST 2013
HEALTHMATTERS By Linda Hepler, BSN, RN
S
ure, we all eel tired
sometimes. And it’s normal
to eel tired – but happy –
ater a hard workout or a
long and productive dayat work. But when you ail to wake up
rereshed day ater day, when atigue
is overwhelming and longstanding, it
can be debilitating – even dangerous,
said Emerson Wickwire, PhD, the
Sleep Medicine Program Director at
Pulmonary Disease and Critical Care
Associates in Columbia, Maryland,
and an Assistant Proessor at Johns
Hopkins School o Medicine. “Fatigue
Too Pooped ToParticipate? Six Energy Zappers That May Surprise
You. Plus: How To Fix Them.
has caused or contributed to man-
made disasters ranging rom Exxon
Valdez to the chemical explosion in
Bhopal, India, as well as thousands
o smaller scale industrial accidents,”he explained. “And doctors who have
worked longer than 24-hour shits
commit atal medical errors ar more
oten than well-rested doctors. It’s
sae to say that atigue is a major risk
problem.”
Fatigue puts a major damper
on your lie, zapping your energy
and leaving you too pooped to
participate. And all too oten we
ignore our atigue, said Dr. Wickwire.
“When we eel tired, it’s easy to think,
‘I can push through this,’ or ‘this is
normal,’ and that’s why atigue can
kill so quickly.”The good news? Taking time to
track down the reason or your atigue
can most oten lead to a fx – and
restored energy levels. Here are some
causes o atigue you may want to
consider:
1. Poor quality sleep. Sure, you
know that you need seven to eight
hours of sleep a night. And you may
well be in bed for that length of time.
But there are several conditions that
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 21/67
19 AUGUST 2013 ı WWW.MAXMUSCLE.COM
interfere with sleep, according to
Derek Ochiai, MD, a sports medicine
orthopedic surgeon from Arlington,
Virginia. “People often don’t realize
their sleep is interrupted due to a
breathing issue like sleep apnea,” he
said.
Sleep apnea is a condition where
you have brief interruptions of airow
and loss of oxygen during sleep,explained Dr. Ochiai – a situation
that can lead to chronic daytime
drowsiness.
The fx: If you’re not waking up feeling
refreshed despite adequate hours in
bed, consider an evaluation by a sleep
specialist to rule out sleep disorders.
2. Too much caffeine. Yes, that cup
or two of java gets you moving in the
morning. It even helps a little bit with
your workout. But too much caffeine
and your body (which is always seeking
a balance between stimulation and
sedation) produces counter-caffeine
chemicals to sedate you back to center,
causing a post-caffeine slump.
The fx: It’s hard to cut back on
caffeine, said David Marks, MD,
former health and science editor and
chief medical reporter for CBS News
and currently chief medical ofcer of InBalance Health in New York. “We’re a
hyper-caffeinated society,” he said. “We
drink cola, tea and coffee all day long.”
Facts About Fatigueu According to David Marks, MD, former health and science
editor and chief medical reporter for CBS News and currently
chief medical ofcer of InBalance Health in New York, fatigue
is one of the most common complaints that bring people to
the doctor’s ofce.
u A new study from the Virginia Tech Transportation Institute
found that fatigue causes 20 percent of car crashes. More
surprisingly, the number of fatigue-related accidents is higher
during daytime hours than during the night.
uStudies show that people need between seven andeight hours of uninterrupted sleep per night for maximum
performance and energy, yet 30 percent of people sleep less
than six hours per night.
u A 2011 poll conducted by the National Sleep Foundation
found that 20 percent of people between the ages of 19 and
29 are awakened at least a few nights a week by calls, texts
or emails. In addition to the sleep interruption, the blue lights
emitted by these electronic gadgets suppress melatonin, a
hormone that helps regulate sleep and wake cycles.
uRecent research suggests that in addition to fatigue being asymptom of depression, it can also cause depression.
Moderate physical activity can zap fatigue in many cases.
But it doesn’t have to be strenuous. A study through the
University of Oregon found that a regular routine of gentle
yoga can boost energy levels substantially.
uDehydration zaps energy and reduces performance. And
thirst is not always an indicator of dehydration; if your urine
is darker than straw colored, you need a water x.
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 22/67
0 WWW.MAXMUSCLE.COM ı AUGUST 2013
But it’s worth a try to substitute water or other non-
caffeinated drinks at least some of the time to see if this
improves energy levels, he added. “And stop drinking
caffeine at least by 4 p.m. or it can interfere with sleep.”
3. Poor nutrition. Many of us, especially if we’re athletes,
think we’re eating all the right things. But we may not be
eating enough. Research shows that a large percentage of
athletes get insufcient calories, carbohydrates and protein
for muscle growth and recovery, leading to both muscleand body exhaustion. Many others eat insufcient amounts
of iron, which is found in lean meats, shellsh, beans and
enriched cereals. This can cause anemia, especially in
women, who already may have their stores of iron depleted
due to monthly menstrual blood loss, further complicating
the fatigue picture.
The fx: Take a look at your diet and your general health.
If you’re not building muscle, if you’re feeling exhausted
following your workouts or if you become sick easily, it’s
smart to check in with a nutritionist to nd out exactly how
much of what foods you should be eating for maximum
performance and energy.
4. Undiagnosed illness. Fatigue is a symptom of many
diseases, said Dr. Marks, including some you may be
unaware that you have, such as diabetes, heart disease,
urinary tract infection or rheumatoid arthritis. Hormonal
issues, such as low thyroid or low testosterone levels, can
also leave you zapped of energy.
The fx: If changes in sleep and nutrition don’t have you
feeling more energized, consider visiting your doctor to rule
out illnesses that may cause fatigue.
5. Overtraining. It’s no secret among athletes that youhave to work hard to improve performance. But as healthy
as working out is for your body, it also acts as a stressor.
Studies have shown that athletes who train hard without
including sufcient rest to allow for recovery have increased
cortisol levels, decreased testosterone levels, an altered
immune status and an increase in muscular break down
products – all of which can result in fatigue.
The fx: Listen to your body, said Dr. Marks, and make sure
to build recovery time into your training program. “Your
body uses as much energy to recover as it does to work
out,” he added.
6. Undiagnosed depression. You’d know it if you were
depressed, right? Actually, many people don’t realize that
they’re depressed because they may not recognize the
symptoms. Most of us think of depression as a feeling of
sadness, but many people, especially men, experience low
energy levels as the major symptom of depression, along
with irritability and inability to make decisions.
The fx: Both genetic factors and life stressors can contribute
to the development of depression. Recognize that you don’t
have total control over your mental state and talk to your
doctor about the possibility of depression, which can be
treated. MS&F
AVAILABLE EXCLUSIVELY AT:
FULL BLOWN XTREME is the
culmination of quality ingredients research
and testing. The research team at MM Sports
Nutrition focused on blasting your muscles
with greater blood flow while increasing
cellular fluid AND glycogen levels. The end
result is what we believe to be the finest Nitric
Oxide Boosting Creatine Supplying Energy AND Intensity enhancing pre-workout supple-
ment drink mix ever developed. (Available in
Berry Blast, Orange, Pink Lemonade, Tropi-
cal Punch and Mango)
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 23/67
AVAILABLE EXCLUSIVELY AT:
LEARN MORE. VISIT ONLINE AT MAXMUSCLE.COM
V i t - A c e l l E N E R G Y i s a s u p e r -c o nc e nt r a t e d
a nd hi g h p o t e nc y l i q u i d nu t r i t i o n s u p p l e m e nt
w i t h o v e r 8 0 p o w e r f u l nu t r i e nt s i nf u s e d w i t h
a p r o p r i e t a r y p o w e r f u l E ne r g y B l e nd o f i nv i g o r a t i ng he r b s & nu t r a c e u t i c a l s t ha t y o u c a n f e e l f o r ho u r s . M a k e V i t - A c e l l E N E R G Y y o u r d a i l y e ne r g y s u p p l e m e nt o f c ho i c e f o r a s o l i d f o u nd a t i o n a nd v i b r a nt he a l t h!
Also Available in Original Citrus Blast and Berry Blast Anti-oxidant Formula!
OFFICIAL PRODUCT OF MAXFORMATION LIFE CHALLENGE. BE GREAT!
ATTENTION! ADVANCED LIQUID NUTRITION with a BITE!!
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 24/67
2 WWW.MAXMUSCLE.COM ı AUGUST 2013
By Chelsea Cruz • Photos by JamesPatrick.comCOVERSTORY
Dancing puts the FUN in unctional ftness! Getting ft
does not have to be a chore. Exercise should be just as
un and energizing as it is transorming and challenging.
So can you really dance yoursel slim? The answer isYES, and this is why training like a dancer will keep you
bathing suit ready all year round! Here's why:
1. Dance Your Fat Off! We’re not talking about thatawkward bounce you do at your friend’s cousin’s wedding.We’re talking about full out, full energy, full blast shakin’ what your mama gave you! Like any other type of exercise,you will always get out what you put into it. Whetheryou like hip hop, jazz, ballet, Zumba, modern, ballroom,breakdance or freestyle, dancing can get your heart racingand every muscle in your body fring on all cylinders.
Dancing is such a great fat burner because it is most oftendone in spurts of super high intensity (the length of a song,
routine or piece of choreography), followed by short breaks.Sound familiar? Yup, that’s right, HIIT (High IntensityInterval Training) never sounded so fun!
2. Dancing Builds Muscle! Usually in places you didn’t
even know you had muscles! In the gym you might berestricting your body to a few basic exercises on a singleplane of movement. Even though there is nothing wrongwith those type of exercises, your body is capable of ahuge range of weight-bearing motions on several planes of movement, which allows you to work many muscles at onetime in various combinations and methods.
Dancing and dance conditioning build powerful type 2muscle fbers through explosive jumps, leaps and tricks.Since dancing is essentially plyometrics and calisthenicsdone to music, it tones both large and small muscle groupssimultaneously. Plus, in order to keep proper form, balanceand technique in all styles, dancers must constantly engage
postural and core muscles throughout the routine orworkout.
Move It To Lose It!Top 5 reasons why you should train like a dancer to get your best body ever!
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 25/67
23 AUGUST 2013 ı WWW.MAXMUSCLE.COM
3. Fun is the Key to Consistency.Rome wasn’t built in a day, and aperfect bikini bod will not appearovernight. Your body adapts to whatyou most often challenge it with. If most of your time is spent sitting at adesk, then in a car, then on the couch,your body will adapt accordingly. So if consistently working out is the key to
a sculpted physique, how do you getmotivated enough to keep it up dayafter day? YouhavetomaketnessFUN!Dancing is always fun and always agood workout whether you are feelingmotivated or not. You do not have todrive to the gym, buy equipment orsign up for a two-year contract to getdownwithyourbadself!Dancecanbeyour escape from a stressful day andanoutlettojustbeyou!Soturnupthemusicandstartmoving!
4. Improve Flexibility and PreventInjury. In most exercise programs,stretching takes a back seat tostrength training and cardio. Exercisingis more important than stretching,right?Notsofast.Stretchinglikeadancerimprovesexibility,increases
athletic performance and dramaticallydecreases risk of injury. How is thispossible? Well, if you have tighthamstrings or Achilles tendons, youmay be hindering your body’s full rangeof motion in basic movements likesquatting, walking uphill or running.Limiting your joints’ full range of motion can cause stress in other areas
of the body like the lower back andknees. Over time you could experienceserious problems like tendonitis,sacroiliac joint issues and chronic back or knee pain. Like in any dance class,be sure to do a good warm up, about5-10 minutes, before beginning yourworkout. A dance class or workout isnever complete without a thorough,deep stretch giving special attention tothehamstrings,lowerback,hipexorsand rotator cuff.
5. Enhance Coordination andMind-Body Connection. Harnessingthe power of a strong mind-bodyconnectionwillbenetyouineverypart of your life. Being mindful andaware of your movements throughoutall activities of the day can help reducestress as well as increase agility and
The Dance It Off Workout
balance. Just like a muscle, yourmind becomes stronger the moreyou challenge and use it. Dancingdramatically increases coordination andthe mind-body connection because itrequires simultaneous use of multiplemusclesinaspecicmotionandpattern to a set beat or rhythm. Evensimple dance moves activate, develop
and improve multiple areas of thebrain, including the primary motorcortex, premotor cortex, right frontaloperculum and the superior temporalgyrus, which enhances motor-sensoryfunctionality in all areas of your life.So start dancing, it’s good for yourbrain,too!
So why spend hours on the treadmill
or in the gym repeating the same boring
workout i you could reap all o these
benefts by dancing? I you want thelean legs, tight tummy and the unlimited
energy o a dancer, then look no urther.
The ollowing workout is or you! (No
tights or tutu required).
This exercise routinereveals the secret toachieving a stage-readyphysique. Now you canhave a dancer’s bodywithout stepping underthose bright lights.
First, turn up the volumeo your avorite dance,hip hop or pop playlist.Perorm this workoutas a circuit with high
intensity to maximize thestrength and at-burningbenefts. Go ull blaston each exercise ineach circuit or 20 reps.Repeat each circuit oneright ater another with abreak between circuits.Complete all three circuitsor a total o three times.Try not to rest or morethan 10 seconds betweenexercises. At the end,
be sure to perorm thestretching exercises.
Circuit #1: Lower BodyMuscles Targeted: glutes, adductors, abductors, quadriceps, hamstrings, calves
1. Plié Squat JumpsStep 1: Begin
standing with feet
wider than shoulder
width apart with a
slight turn out in
the legs from your
hips (called second
position). With your
abs and upper bodyengaged, press
through your heels,
lowering your hips
down into a full
squat.
Step 2: Pushing
through your toes,
jump as high as
you can pointing
your toes, landing
softly with bent
knees sinking back
down into the
squat to repeatmotion.1A 1B
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 26/67
4 WWW.MAXMUSCLE.COM ı AUGUST 2013
1. Pushups with ArabesqueStep 1: Begin in pushup position engaging your glutesto slightly lift your left leg off the ground into anarabesque. Perform a standard pushup keeping yourleft leg off the ground. Perform 10 pushups holdingyour left leg in arabesque.Step 2: Perform 10 pushups with your right leg inarabesque.
2. Table Top Hold
Step 1: Begin sitting with legs extended in front of you with palms on the ground directly under yourshoulders. Engaging your glutes and upper body, liftyour hips towards the ceiling and hold position for 3-5
seconds.Step 2: Lower hips down without sitting and repeat.
Circuit #2: Upper BodyMuscles Targeted: shoulders, triceps, pecs, lats, abs, lower back
Circuit #1: Lower Body (cont.)
2. Grand Battement (bat-ma)/Kicks
Step 1: Begin standing with arms extended out to thesides, core engaged, weight in the right leg and lefttoe pointed out in front of you (tendu).Step 2: Keeping both legs perfectly straight, kick yourleft leg as high as you can then slowly lower it back down to starting position. Repeat for 20 kicks on eachleg.
3. Plié Squats in Releve
Step 1: Begin standing in second position with legsturned out from the hip. With upper body and absengaged, sink down into your deepest squat (plié).Lift your heels as high as you can, pushing yourweight onto the balls of your feet (releve).Step 2: Keeping your heels lifted the entire time, liftand lower your body to perform the squats.
4. Single Leg Glute Bridge
Step 1: Begin by lying down with your back on theground, feet at and arms down by your sides.
Step 2: Lift your left leg straight up toward the ceiling
with your toes pointed, keeping your right foot at onthe ground about 6-12 inches from your hips.Step 3: Pushing through your right heel, lift yourhips as high as you can, engaging your glutes andhamstrings.Step 4: Lower your hips back down to tap the groundand repeat for 20 reps. Then switch legs and repeatset with right leg lifted.
Dancingtones &sculpts
whilesizzlingcalories.
2A
3A
1A
4A
2B
3B
1B
4B
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 27/67
25 AUGUST 2013 ı WWW.MAXMUSCLE.COM
1. Plank Posse into Needle
Step 1: Begin in pushup position with your right
leg lifted. Keeping your hips low, tuck your right
knee to your chest tightening your core.
Step 2: Kick your right leg back and up towards
the ceiling stretching into a full needle.
Step 3: Complete 20 reps on each leg
2. Alternating Leg V-Ups
Step 1: Begin in boat pose, with arms reaching
overhead, lower back pressed into the ground,
and legs elongated and hovering 6 inches off
the ground.
Step 2: Reaching to touch your toes, lift yourleft leg and torso simultaneously.
Step 3: Lower back down to boat pose one
vertebra at a time. Repeat exercise on right side
then alternate for 20 reps on each side.
3. Port de Bra Back Extensions
Step 1: Begin lying face down on the ground
with arms extended overhead and legs slightly
bent, lifted off the ground.
Step 2: Engaging your glutes and back, lift your
chest off the ground and lower your arms out
to the side squeezing your shoulder blades
together.
Step 3: Lower back down to starting positionand repeat for 20 reps MS&F
Stretches (not pictured)Do these ater your workout.
1. Standing Forward Bend
(leg hug)
Begin with eet togetherand legs straight, then oldorward bringing your chestto your thighs. Hold or
one minute allowing yourlower back and hamstringsto release (can also beperormed seated).
2. Flat Back Standing
Straddle
Begin standing with eetwider than shoulder-widthapart. Hinge at the hips,olding over with a fat back.Shit your chest towards yourright leg reaching your letarm straight ahead. Holdthis stretch or one minute on
each side.
3. Hip Flexor Arch Back
Begin in a lunge positionwith your right knee restedon the ground. Push yourhips orward and arch back with your arms overhead. Besure that your let knee doesnot protrude past the toes on
your let oot. Hold posi tionor one minute on each side.
3. Posse Handstands
Turned Out Front Foot
Step 1: Kick up into a
handstand extending
your left leg up
towards the ceiling.
Quickly bring your
right foot to softly
tap your left knee
(posse).
Step 2: Reach yourright foot out of
posse position back
towards the ground
to lower back down
from the handstand
to standing position.
Step 3: Complete 10
reps on each side.
4. Single Arm
Side Plank Dips
Step 1: Begin in
a side plank with
your supporting armfully extended and
your feet slightly
staggered.
Step 2: Keeping your
core engaged, lower
then lift your hips
completing 20 reps
on each side.
Circuit #3: CoreMuscles Targeted: rectus abdominus, transverse abdominus, obliques, erector spinae
2
3
1 2
3
4
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 28/67
6 WWW.MAXMUSCLE.COM ı AUGUST 2013
FITNESSGEAR By Amy Schlinger
Rhythm
nation 1
1/Top It OffWarm up at the barre in this Zobha Side CinchHoodie. Tighten the sides or a personalized ft
and put up the hood i you need a little morewarmth. Plus, it’s made o ecoriendly Tencel
jersey! $108 at Zobha.com
2/Down To The Core
Spice up your look or a Zumba, hip hop or jazzsession! The cropped Reebok Dance Short BraTop eatures a tie on the bottom or you to wrap
around your torso in any style you’d like. Andit’s made with PlayDry technology that removes
moisture as you sweat.$40 at Reebok.com
3/Perfect FitThis Danskin Women’s New York City Ballet
Halter Mesh Leotard eatures a shel bra or extrasupport during jetes and ouettes. The shirred
mesh overlay and seam details on the back giveit an ultra-eminine look. $44 at Danskin.com
4/Chafe No MoreThe Acrta Side Cinch Shorts have at seams
and moisture-wicking technology to keep youdry no matter how many times you repeat acombination. And the thick waistband keeps
them rom riding up or slipping down.$24 at LadyFootLocker.com
5/Carry OnAir out your slippers or shoes in the back mesh
pocket o this Lululemon Sand To SavasanaDuel. The water resistant bag can hold up to50 pounds o gear and opens wide or easy
access. It also comes with an adjustable –and removable – shoulder strap.
$148 at LuluLemon.com
6/Feet FirstPerect or those who aren’t set on the
sans shoe option or class, the NikeStudio Wrap Pack will keep yourom slipping on the dance oor
without restricting your oot’s naturalmovements. Slip on the ats postworkout and head to the coeeshop. Bonus: the wrap, ribbon,
and ats come in a mesh bag tokeep things organized.
$110 at Nike.com
2
3
6
Whether you’re practicing ballet, letting loose during Zumba
or toning your muscles in barre class, dance-inspired workouts
are taking center stage. While some studios don’t have a
specifc dress code, many do ollow guidelines. Stick with ourpicks below and we’re sure you’ll be at the head o your class.
5
4
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 29/67
THE ULTIMATE ENDURANCE SUPPLEMENT
Endurance athletes require effective formula-
tions based on sound science to support
exercise demands. EnduroMax, by Max
Muscle Sports Nutrition, is an advanced endur-
ance formula created to meet those demands.
EnduroMax is based on strong scientific
evidence and modeled after the newest Ameri-
can College of Sports Medicine (ACSM)
guidelines for fluid and electrolyte replacement
during exercise. EnduroMax provides the
proper ratio of electrolytes, amino acids,
metabolic cofactors and antioxidants that your
body needs to support optimal performance.
If you are a serious athlete that wants an
advantage over your competition, stop by
your local Max Muscle store today for a
free sample before your next race or event.
AVAILABLE EXCLUSIVELY AT:
LEARN MORE. VISIT ONLINE AT MAXMUSCLE.COM
LIKE US FOR A CHANCE TO WIN FREE PRODUCT!
ATTENTION ENDURANCE ATHLETES!
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 30/67
8 WWW.MAXMUSCLE.COM ı AUGUST 2013
By Kimberly Miller & Julie Xander • Photos by JamesPatrick.comGET ACTIVE
For many years, ballet dancershave long been recognized ortheir lean, slim and graceulphysiques. Once reserved as a
particular type o exercise doneby only a small population oaspiring dancers, ballet techniquehas made its way into mainstreamftness and oers many benefts.Done correctly, ballet is a totalbody workout that promotes betterposture, balance and exibility.
According to Arizona-based American
Council of Exercise (ACE) certied
group tness and dance instructor
Ballet Boot
CampA total body workout to help
you develop a lean, toned
and strong physique.
Julie Xander, “Ballet can be extremely
benecial in helping individuals develop
their core strength and tone muscles.”
A 1996 graduate of Arizona State
University with a degree in exercise
physiology, Xander has taught countlesspeople with very limited experience.
She said that a number of people
who take her classes don’t consider
themselves dancers with some having
never taken a dance class in their lives.
However, once involved they learn
quickly and reap the benets a total
body ballet workout offers.
Designed by incorporating small
controlled movements into a routine,
ballet is something every individual
can participate in at any level. Many
people perform this workout on a barre
(stationary handrail) as well. Pam
White took her rst class from Xander
some time ago. Having participated in
a number of group exercise classes,
White claimed that incorporating balletinto her routine helped change her
physique, strengthened her muscles
and improved her posture immensely.
Experts from the Mayo Clinic have
stated that dance, particularly when
paired with strength bearing exercises
of holding one’s own body weight, can
dramatically improve bone mass and
slow the loss of minerals from bones.
White, having been concerned about
early on-set osteoporosis, found that
incorporating these ballet workouts intoher exercise schedule helped improve
her overall bone density.
The workout shown here can be
done in a dance room or at home on
a at hard surface. Those who have
access to a ballet barre can utilize it
for balance if necessary. This workout
is designed to target a variety of
muscles. When performing the moves,
pay careful attention to going slowly
and isolating each muscles. Doing so
will help you reach your maximum
potential.
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 31/67
29 AUGUST 2013 ı WWW.MAXMUSCLE.COM
EXERCISE #1
EXERCISE #2
Exercise #1Set up: Plié
Action: Passé Begin in a wide stance, toesturned out, pelvis neutral,butt tucked, core engaged.Push from the buttocks andlift straight up into passé(continuing to engage thecore pulling up through
the standing leg. Point theworking toe across thestanding leg). Arms are held inPort de bras (shoulders pullingdown away from the ears andarms rounded in a curvedposition above). Continuemoving from the first positionto the second position.
EXERCISE #3Exercise #3Set up: Grand Plié
Action: Relevé Begin by slowly bendingthe knees, keeping the heelstogether as long as you can,chest open, shoulders back,buttocks tucked and coreengaged until you can’t goany lower. Begin to slowlycome back up, keepingchest open, shoulders back,buttocks tucked and coreengaged until you rise all theway up to relevé. Arms in Portde bras, standing on yourtoes. Continue the exercises.This will work inner thighs,outer thighs, shoulders, back,calves and core.
Exercise #2Set up: Tendu
Action: Arabesque
Begin in first position, heels touching,toes turned out. Stretch the toe straightout in front of you. Arms in Port de
bras (shoulders pulled away from theears, arms above the head). Next,
shift weight on to front leg and pressforward into an arabesque. Keep both
hips square to the floor (that is bothhips are in line and looking directly at
the floor). Hands are facing in towardsthe body, chest is lifting, shoulders
continue to pull down away from the
ears and squeeze back. Continue tomove gracefully between both moves.
Dance, particularly when paired with strength bearing exercises of holding one’s own body
weight, can dramatically improve bone mass and slow the loss of minerals from bones.
A
A
A
B
B
B
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 32/67
0 WWW.MAXMUSCLE.COM ı AUGUST 2013
EXERCISE #4
EXERCISE #5
Exercise #4Set up: Plié Action: Lunge Start in plié position with toesturned out, knees pressing straightout to the sides, buttocks tuckedunder and core engaged. Arms
out to the sides with palms facingforward and slightly cupped,shoulders down away from theears. Next, pivot on outside footcoming into a lunge. Front kneeshould be over the ankle and notpressing over the toes. Arms comeinto Port de bras in first positionin front of the body. Continuemoving from Plié to lunge. Thisis an excellent way to work yourinner thighs, outer thighs, quadsand buttocks.
Exercise #5Set up: Curtsey
Action: Developpe Right leg comes behind left leg.Keeping the knees together,bend the knees but keep yourchest open and shoulder’s back.Follow the arm as if you weregoing to sweep the floor. Openthe arm back out to the side andslowly extend the back leg opento the side. Standing up tall on
opposing leg, buttocks tucked,core engaged, shoulders awayfrom the ears and chest open.Continue from pose to pose. Thisworks the quadriceps, core, outerthigh, hips, buttocks, shouldersand back.
A
A
B
B
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 33/67
Max Muscle Sports Nutrition is proud to introduce
XTINGUISHER, a scientifically-based formula that supports
the muscles production & maintenance of carnosine and
aerobic ATP production. Using XTINGUISHERwill allow youto train harder and longer before muscle fatigue sets in.
• Contains Carnosine Precursors;
Beta-Alanine and Histidine With
Added Creatine, Ribose and
Citrulline Malate
• Train Harder and Longer†
• Supports Explosive Power,
Speed, Intensity, Endurance
and Recovery†
• Powerful Antioxidant That Helps
Delay Fatigue†
• New Low Sugar Formula and
Improved Taste!
AVAILABLE EXCLUSIVELY AT:
LEARN MORE. VISIT ONLINE AT MAXMUSCLE.COM
LIKE US FOR A CHANCE TO WIN FREE PRODUCT!
DELAYS ONSET OF MUSCLE FATIGUE! ATTENTION ATHLETES!
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 34/67
ATTENTION! GLUTA-TRI TRIPLE FUSION TECHNOLOG
MAX GLUTA-MATRIX is an advanced form of
glutamine delivery developed by the Research and DevelopmentTeam at Max Muscle Sports Nutrition. Gluta-Matrix's proprietary
Gluta-Tri Triple Fusion™ technology surpasses what regular
glutamine can do by combining three unique forms of glutamine to
enhance the uptake and absorption of glutamine into the body for
optimal muscle recovery and repair.
The specialized glutamine peptides in Gluta-Matrix have been shown
in studies to be more than 2 times as effective as regular glutamine.*
Gluta-Matrix is flavorless and can be added to any protein drink or
sports beverage to ensure that your body is getting what it needs to
maximize performance.
Gluta-Matrix is turbocharged glutamine!
EXCLUSIVELY AT:
L E A R N M O R E A T M A X M U S C L E . C O MLIKE US FOR A CHANCE TO WIN FREE PRODUCT!
1. Wang Y, Jiang ZM, Nolan MT, et al. T he impact of glutamine dipeptide-supplementation parenteral nutrition on outcomes of surgical patients: a meta-analysis of randomized clinical trials. JPEN J Parenter Enteral Nutr. 2010;34:521-9.
2. Cruzat VF, Tirapegui J. Eff ects of oral supplementation with glutamine and alanyl-glutamine on glutamine, glutamate, and glutathione status in trained rats and subjected to long-duration exercise. Nutrition. 2009;25:428-35.
3. Asprer JM, Llido LO, Sinamban R, et al. Effect on immune indices of preoperative intravenous glutamine dipeptide supplementation in malnourished abdominal surgery patients in the preoperative and postoperative periods. Nutrition. 2009;25:920-5.
*
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 35/67
LIKE US FOR A CHANCE TO WIN FREE PRODUCT!
2012 REMAX World Long Drive Champion Ryan Winther usesCx3 to increase his strength and power. There’s a reason Ryan
holds the world record in club-head speed and ball speed andhits a golf ball farther than anyone else on the planet.
Cx3 is the world's first scientifically engineered creatinefeaturing the proprietary Cx3 Triple Blend a multi-sourceCreatine including two patented forms of creatine plus creatinepyruvate. Peak ATP® and other key synergistic ingredientscomplete a technologically advanced formula that supportsenergy production and muscle growth, increases musclestrength, endurance and improves performance.
So whether you want to smash a golf ball over 400 yds likeRyan or just improve your strength, power and endurance,
try Cx3 and experience the results for yourself…
YOU’VE NEVER HAD CREATINE
LIKE THIS BEFORE.
LEARN MORE. VISIT ONLINE AT MAXMUSCLE.COM
AVAILABLE EXCLUSIVELY AT:
Franchise Opportunities Available.
Ryan Winther2012 World Long Drive Champion,
Team Max Muscle Athlete
NEW!
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 36/67
4 WWW.MAXMUSCLE.COM ı AUGUST 2013
MAXCHAMP By Amanda Freeseman, 2012 MaxForm Life Challenge Champion
Whenever I tell someone
I have had ve left knee
surgeries, I always get the
same shocked reaction.
Most people look at me as almost a
cripple and wonder how I am even
walking, but what they don't know
about me is my perseverance to ght
through my injury and limitations.
My life got turned upside down my
senior year of high school when I tore
my ACL and meniscus in my left knee
during during a volleyball match. Nine
years and ve surgeries later, I am
still not 100 percent recovered and
struggle with my limitations daily. I
have learned to make modications to
my cardio, strength training and diet
so that I am not held back.
When I rst joined the 2011
MaxForm Life Challenge, the only
cardio my knee could handle was
using the recumbent bicycle at a
very low resistance. To get the most
out of the exercise I would pedal as
quickly as I could for short intervals
to get my heart rate up. As I got
stronger and weighed less I was able
to move onto higher impact activities
such as walking on the treadmill and
the elliptical machine. The elliptical
machine was similar to the bicycle for
me in that I increased my RPMs and
the treadmill's incline feature turned
regular walking into a heart-pounding
workout.Towards the last few months of my weight loss, I attempted jogging
outside. This was extremely difcult
for me to do so I modied the
exercise by jogging for only a minuteor so just to get my heart rate up
according to my heart rate monitor,
then I would walk until my heart rate
needed to be increased again.
My other major struggle was lifting
lower body weights. Heavy weight
is not good for
my knee so I
modied every
lift by either
not using
weight at
all (walking
lunges,
squats, step ups) or using very light
weight, all with high repetitions. I also
would modify plyometrics by mock jumping
(squat low and push up fast to jump but
never actually leaving the ground). I always
made sure to stretch and ice my knee after
every workout to prevent more injuries.
Finally, because I knew that I was still
at a disadvantage compared to others,
I made sure to focus on my diet 100
percent. This is one of the main
reasons why I only had a handful
of cheat meals over my 7 month
transformation. I hoped that
I could offset my weakness
by perfecting my diet. In the
end, I feel like my diet and
supplementation were the
biggest factors in my fast
transformation.
The struggles I hadto deal with were not
only physically tough but
mentally as well. I always
worried that I would push
myself too hard to where
I had to have another
surgery and I worried I wasnot working hard enough.
I was lucky to have such
a great support system
of friends and family,
as well as the online
Max Muscle community
(MyMaxMuscle.com) to
help me with words of
encouragement that got
me to where I am
today. MS&F
How I Deal
With Injuries
Find 2012 MaxForm Life Challenge Champion Amanda Freeseman and many others like her on MyMaxMuscle.com.
P h o t o
b y F r a n k F o
n t a n i l l a
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 37/67
AVAILABLE EXCLUSIVELY AT:
• Scientifically designed to bring safe and effective relief to sore and
overworked joints.†
• Max Joint Relief contains the precise amount of Glucosamine and Chondroitin
based on the study done at Boston University School of Medicine.†
• Includes ingredients that have been shown to be very effective in the
treatment of joint problems related to inflamed and sore arthritic joints.†
• Additionally contains MSM, Tumeric and Ginger which have been shown to
have an anti-inflammatory affect on joints.†
Don’t let pain hold you back from your active lifestyle. Now you can do what you love
without any fear of soreness from troublesome joints. Max Muscle introduces MAX JOINT
RELIEF. This product was scientifically designed to provide relief for sore and overworked
joints and contains the precise amounts of Glucosamine Sulfate (1,500 mg) and Chondroi-tin Sulfate (1,200 mg) to support optimal joint movement and flexibility.† MAX JOINT
RELIEF also includes MSM that provides beneficial Sulfur to the joints along with Turmeric
and Ginger for additional support and helps promote a healthy immune response.†
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 38/67
6 WWW.MAXMUSCLE.COM ı AUGUST 2013
Goingfor theBigGoals
MAXRESULTS By Jackie Classen, MMSN Franchisee
Meet a Max Muscle franchisee and
Max Muscle customers who are taking
risks and going for it – no matter what.
Endurance Athletes: What MakesThem Want To Train so Hard?
When my husband rst told me 13years ago that he wanted to compete
in an Ironman Triathlon, I thought he
was nuts. Dan wasn’t an elite athlete.
He was lean but not t by any means.
He was also 36 years old, married, had
a demanding career and we had three
children. How exactly was Ironman
training going to t into all this? Better
yet, why did he want to do this in the
rst place? Where had this even come
from?
Getting into the mind of an endurance
athlete is an interesting project. Whenasked directly why he wanted to do
an Ironman, Dan Classen, six-time
Ironman nisher, replied, “I got bored
with corporate America and was looking
around for something to challenge
myself. I was at a turning point in my life
and the challenge was what I needed”
Scott Jones, who has a master’s in
Exercise Science and is the owner of
www.L2Sevents.com, spends his time
training both elite athletes and non-
athletes and nds that for his clients, the
mental training necessary to competeis a natural byproduct of the physical
training. As people accomplish things
they didn’t think they could physically,they are actually training themselves
mentally.
Dan Classen, franchisee of Max Muscle
Colorado Springs, says for him the
mental aspect of doing an Ironman was
the most challenging part. What helped
him was he broke the race down into
small parts in his mind. He would break
the swim into laps, the bike into loops
and the run into 26 little 1-mile runs.
This way he wouldn’t get overwhelmed
with the whole event and freak out.
It made the competition much more
manageable, he said.
Another secret to Dan’s success?
He wasn’t doing it to win. He did it forhimself – to nish.
Big Smile, Big Dreams,Big Journey Through LifeShannon Rodriquez is the sort of bubbly,
enthusiastic person who lights up a
room. But behind that beautiful smile
hides a woman who in spite of her young
age has seen a lot of sadness and grief.
Shannon was very young when she
had her rst child. In fact, she had two
children by the time she was 18 and four
by the time she was 22. She was dealing
with the challenges of an unhappy
Dan Classen
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 39/67
LEARN MORE. VISIT ONLINE AT MAXMUSCLE.COM
AVAILABLE EXCLUSIVELY AT:
Franchise Opportunities Available.
LIKE US FOR A CHANCE TO WIN FREE PRODUCT!
Anabol Cuts 2 by Max Muscle Sports Nutrition is a
science based dual-action formula designed to
promote body re-composition acceleration through
supporting healthy testosterone levels and hyper
accelerated fat metabolism. Body re-composition
means increasing lean body mass (LBM) while
reducing fat mass (FM) representing a “Build and
Burn” effect. To accomplish this, Anabol Cuts 2
combines the benefits of two powerful complexes,
the Anabolic Response Complex and Xtreme
Thermolytic Acceleration Complex, to facilitate yourbody transformation goals. So start building &
burning more today with Anabol Cuts 2!
BODY RECOMPOSITION
ACCELERATOR
HOT PRODUCT FOR 2013!
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 40/67
8 WWW.MAXMUSCLE.COM ı AUGUST 2013
marriage, attending school, working full
time, struggling with pregnancy weight
gain and trying lots of fad diets and
cardio and in general just trying to make
it in this world and then things got really
tough.When she was 26 years old, she found
herself with four small children, pregnant
with her fth child, her marriage in
shambles and ultimately going through a
divorce, when suddenly and unexpectedly
her 44-year-old mother died of an
aneurysm. This lead to a downward spiral
for her broken hearted father who died
just 6 months later at 46 leaving behind
two teenage sons.
Suddenly, Shannon had lost everyone
and was left with 5 children, no husband,
no parents and two teenage brothers
who needed care. She was already
depressed, overweight, and seriously
stressed. At her highest she says she
weighed 210 pounds.
This is an example of extreme life
stress, the kind that knocks you to your
knees, but if you survive it, you are often
left with a profound awareness that you
are much stronger than you ever thought
you were.
Today, Shannon is an Emergency Room
Trauma nurse and is working on her BSN.
She is happily remarried and manages
a busy house of seven children ranging
from 16 months to 16 years of age and
has decided the time has nally come
when she needs to take care of herself.
As the self-described “Life support
for everyone I care about my entire
life," she nally decided to stop making
excuses and focus on self care, she said.
"I needed structure so I signed up for
Farrell’s eXtreme Bodyshaping Colorado
Springs to help hold me accountable, andI visited Max Muscle Colorado Springs for
nutrition help because I knew I needed a
plan to be successful.”
She is actively carving out “Mommy
Time” this year and it is making a
difference. So far she has lost more than
20 inches all over her body! Shannon has
decided that now is her time to reclaim
her own tness and have the t, strong
body she wants. She realizes she is a role
model not only for her children but for
her patients also and needs to be able to
set a great example.
Heroes Believe It Can Be Done
Heroes certainly don’t have to have super
powers in order to qualify for the job.
While we usually think of our heroes as
Spiderman or Wonder Woman, the best
heroes are everyday people just like us;
they just do wondrous things with what
they have. That’s what makes them so
special.
Rebecca Freeland didn’t really start
out as a hero. In fact, she started out as
many young women do with big plans
for a career and family. On her way
toward this goal, and yet at a young age,
things changed directions when she had
a seriously disabled baby girl and found
herself on her own in a difcult situation.
It was going to be a long road ahead.
First a seizure disorder then an autism
diagnosis, followed by the discovery the
baby was deaf. Providing care for an
infant with these special challenges is a
24-hour job.
The physical demands to care for
this child were extreme. Born out of a
natural need, the young mom realized
working out was a healthy release for
her stress levels. The endorphins she
released after a hard workout helped
her maintain a positive attitude when
life seemed overwhelming, as her body
grew stronger as a result of the physical
exertion she discovered she handled
sleep deprivation better, she was strong
enough to physically lift and carry the
little girl and she was better prepared to
meet the demands of single parenthood,
so she worked out.
The mother also has a bucket list,
a list of things she’d really like to do
“someday.” This list makes her happy and
when she nds a way to do something on
her list, it feels good.
One of the items on Rebecca's list was
to do a tness bodybuilding show. When
she thought about it, the idea seemed
impossible, but intriguing.
Competitors spend hours in the gym
training, they hire coaches and oftentrain with them 5 days a week. They
have to spend time preparing meals,
buy healthy foods and they need certain
supplements. How in the world would
this hero make any of that happen
nancially, physically and mentally?
Against all the odds, Rebecca just
decided to do it and set a goal to do one
before her 35th birthday last year. She
researched and read books, she followed
the pros' online journals and forums.
She worked out at home by getting up
at 4 a.m. to do cardio and modifying
weight-lifting workouts so she could do
them at home late at night. She found
Max Muscle and relied on its top quality
products to help her prepare.
Eventually, the moment came and they
called Rebecca Freeland to the center of
the stage. She walked out in a tiny bikini
and faced an unknown crowd, overcame
serious stage fright and blazed her bright
smile for the judges to see. She had lost
8 percent body fat and 23 pounds and
developed muscles she didn’t think she
even had.
“It felt so good to just be Rebecca for
even a few minutes, not the single mom
of 2 with 5 jobs and a seriously special
needs daughter," she said. "I was just
Rebecca and it was just all about me
and what I had accomplished!” And, with
a smile a mile wide, she added, “It felt
really good!”
Rebecca is a hero because she
followed her dream, she did it anyway.
MS&F
Shannon Rodriquez
Rebecca Freeland(middle)
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 41/67
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 42/67
0 WWW.MAXMUSCLE.COM ı AUGUST 2013
GUYPICKS By Abby Hoeffner
1/ToothpastesAter trying at least a dozen dierent toothpastes, we
ound that Arm & Hammer AdvanceWhite Extreme doesthe best job o liting surace stains and polishing teeth
to a bright, healthy shine. $3.79 at drug stores
2/RinsesThe jury is still out on whether or not whitening rinses
do much to brighten smiles, but since you’re usinga mouthwash anyway, it doesn’t hurt to add onepromising pearly whites to your oral hygiene mix. Welike the taste and ready-to-be-kissed breath let behind
by Listerine’s Whitening Restoring rinse. $6.14 at Target.com
3/StripsCrest Whitestrips – frst sold in 2001 with much success– continues to be the gold standard or over-the-counter
whitening strips. (Year ater year Consumer Reportschooses them as the best). They have a proessionalline too, but or mild everyday stains, we like Crest
Whitestrips 3D Advanced Vivid. $45.99 at drug stores
4/GelsBest or maintaining an already white smile, the
convenience o Go Smile’s On The Go Teeth WhiteningPen is hard to beat. Just brush on and don’t eat or drink
or 20 minutes. $22 at Ulta.com
5/TraysThere are over-the-counter bleaching trays you can mold
at home and fll with the provided whitening solution,which has about three percent hydrogen peroxide.
However, a better option (and our avorite whiteningmethod) is to get custom-ftted trays and proessional
strength whitening gel rom your dentist. The morepowerul gel (15 percent to 43 percent hydrogen
peroxide) gets teeth whiter aster than any drug storebuy. Some dentists oer complimentary trays and
whitening gel as long as you come in or your bi-annualcleanings. Prices vary from $100-$200
6/ In-Ofce ProcedurePhilips Zoom Whitening (not pictured), a laser whitening
procedure, is widely available at dentist ofces andworks wonders on stained and yellow teeth. (Yours
truly experienced a our-shade jump into the blue-whitestratosphere rom my previous creamy-white range.) Butbe prepared, the ater-treatment “zingers” o pain aren’tor the weak and those with sensitive teeth should steer
clear. Cost typically ranges from $400 to $600
The quest for dazzling white teeth shouldn’t be limited to your female
counterpart. You work hard on your body, so don’t let all that effort be
diminished with a lackluster smile. Here we’ve got the lowdown on the
different ways to whiten and our favorite method for each.
Get Your Grin On!
1
2
3
5
4
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 43/67
If you’re a serious athlete, then you know the value of a great
night’s rest as quality sleep is key to recovery and better
performance. Max Muscle Sports Nutrition’s CNS Black (Central
Nervous System Blackout) can help. Created with the highest
quality GABA (Gamma-Aminobutyric Acid) available, CNS Black
not only works to enhance your body’s ability to slip into deeper
sleep, but also diminishes the effects of daily stress and eases
nervous tension. But this product is so much more than those
other GABA formulations on the market today. CNS Black
supports Growth Hormone and Insulin Growth Factor-1 (IGF-1)
Homeostasis, both essential for recovering from intense
workouts and for reducing body fat. CNS Black also contains
L-Arginine HCl (a nitric oxide precursor), L-Theanine (which
produces a calming effect and promotes alpha wave production in
the brain), Mucuna pruriens (Velvet Bean, a precursor to
dopamine), N-Acetyl-L-Tyrosine (NALT) and the tried-and-true
sleep agent, melatonin.
Combining the strongest active ingredients legally available, CNS
Black is your TOTAL answer for quality sleep, improved recovery
and better, stronger athletic performance. Wake up feeling
refreshed and ready for anything!
LEARN MORE. VISIT ONLINE AT MAXMUSCLE.COM
AVAILABLE EXCLUSIVELY AT:
Franchise Opportunities Available.
LIKE US FOR A CHANCE TO WIN FREE PRODUCT!
HOT PRODUCT FOR 2013!
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 44/67
2 WWW.MAXMUSCLE.COM ı AUGUST 2013
BEAUTYPICKS By Lisa Maiorana
1/Pre-WashPlump up hair cuticles with hydrolyzed collagen andprotein to help hair appear more sleek and youthul.
Umberto Beverly Hills Collagen Pre-Shampoo Treatment; $12.99 at Target.com
2/Beach Babe
Get summer style you love without the harsh elementswith a texturing spray that instantly produces sexy,
windblown strands. Sexy Hair Soy Renewal BeachSpray; $19.95 at Ulta.com
3/Mystifed No MoreDouse this Macadamia oil and Murumuru butter
glaze all over dehydrated hair or refective shineand protection. Ojon Restorative Smoothing Glaze;
$26 at Sephora stores
4/Curly-QTreat ringlets with love and drench them in a Maurabutter and Kalahari Melon Seed oil mask that buildsand restores dry locks. Quidad Melt Down Extreme
Repair Mask; $40 at Ouidad.com
5/Total ControlWork a small amount o this vitamin-rich product
onto damp strands and repair damaged tresses byup to 26 percent and protect rom urther breakage.
Aveda Damage Remedy; $26 at Aveda.com
6/High ShineSoothe split ends and protect hair rom UV rays witha concentration that oers superb sheen and seals in
hydration. Apply to wet or dry hair. Purity Design’sPure Water Drops; $22 at (800) 621-4859
7/Double DoseBalance hair’s pH levels with 100 percent veganand antioxidant-rich nutrients derived rom plants.
Perect or all hair types. Bio Follicle Lavender Shampoo, $22, and Conditioner,
$25; at Biofollicle.com
Your Hair
RX1
2
3
5
6
4
Revive sun-damaged hairwith products designed to
smooth, soothe and repair.
7
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 45/67
LEARN MORE. VISIT ONLINE AT MAXMUSCLE.COM
AVAILABLE EXCLUSIVELY AT:
Franchise Opportunities Available.
LIKE US FOR A CHANCE TO WIN FREE PRODUCT!
LipoRED is a targeted fat burner containing the most
powerful legal ingredients available in order to promote the
most efficient fat burning metabolism, elevate the body’s
thermogenic furnace, suppress appetite and provide intense
and extended energy. LipoRED was specifically designed to
attack deep fat stores through multiple pathways by stimulat-
ing both white and brown adipose tissues†. LipoRED is
targeted fat loss designed to help you quickly shred fat to
transform your body into peak physique. LipoRED isavailable exclusively at Max Muscle Sports Nutrition.
A TARGETED
APPROACH TO
FAT BURNING
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 46/67
4 WWW.MAXMUSCLE.COM ı AUGUST 2013
VITALNUTRITION By Matt Cooper, CFNC
From construction workers, painters,
plumbers and everyone in between,
physical demands are a commonality
among many conventionally-labeled “blue-
collar” jobs. For this being such common
knowledge, it comes as a surprise that
or most in these trade industries, physical
ftness, posture, unctionality, stamina and
overall health are not common practices.
In act, an overwhelming majority o men
in the trades neglect to maintain and/
or improve their health and ftness, even
when their jobs depend on it! It doesn't
have to be that way. Let’s examine certain
cases and see what works or whom!
Tricksof theTradeThe Nutrition Blueprint or Blue-Collar
Health, Wellness, Energy & Endurance
David Mulligan, a general contractor and Max Muscleranchisee, knows frsthand the importance o proper
nutrition to be the best he can be in everything he does.
Hydration & EnergyProblem: Physically demanding blue-collar jobs can requently occur not just or a long period o time, but in
sweltering heat or difcult conditions. Many jobs can leave employees without proper hydration, electrolytes or
sufcient sel-produced energy or strength.
Solution: EnduroMax, Pro BCAA. Plumber Rick Williams likes to start his day o with a mix containing amino acids
and electrolytes that he sips on to ensure he has the proper hydration and electrolytes to have the stamina required
to not only maintain his time in the gym, but to then go on and put in a ull day’s work. It also helps that Rick is on a
Max Muscle ully-customized nutrition plan.
In act, he's lost 67 pounds so ar doing a Max Muscle nutrition plan and has dropped rom more than 30 percent
body at to in the teens. "I eel great, sleep better, look better than I did in my 20s and or the frst time in 15 years, I
look orward to taking my shirt o at the beach or pool," Williams said. uu
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 47/67
MORE
GROWTHGHTX is a scientifically-based formula developed by the
Research & Development Team at MMSN to provide the
body with precursors to support healthy levels of Growth
Hormone (GH) and Insulin-Like Growth Factor-1 (IGF-1)
along with neuromuscular optimization and cognitive
enhancement. Mediated by GH and IGF-1 enhancement,
GHTX was formulated to:
• Increase Lean Body Mass and
Muscle Power Output †
• Promote Anabolic Intervention †
• Enhance Rapid Recovery †
GHTX is an effective natural growth hormone
and IGF-1 support product when used on its
own or it can be stacked with any of the
X-SERIESproduct line to maximize your results!
LEARN MORE. VISIT ONLINE AT MAXMUSCLE.COMIN STORES NOW! LIKE US FOR A CHANCE TO WIN FREE PRODUCT!
Franchise Opportunities Available.
IN STORES NOW!
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 48/67
6 WWW.MAXMUSCLE.COM ı AUGUST 2013
Recovery
Problem: Many people in the trades work
jobs that require a day’s labor that extends
beyond the typical eight hours – in fact it’s
almost normality. Twelve hour work days? Not
so uncommon. This creates an issue for those
who often need to hit back-to-back long daysregularly.
Solution: Protein. Insufcient levels of
protein can result in inadequate recovery. For
General Contractor Pat Kiely, a nutrition client
of Max Muscle Marin (Calif.), getting a steady
intake of protein quantities throughout the day is
paramount. Not only does this help with recovery,
but protein powder is a must for general health,
and especially when any degree of physical
activity is involved. For the right type, ask yourlocal nutrition coach.
Energy Drinks & CoffeeProblem: The reality is that energy drinks and coeehave become almost as associated with job sites as nails
and tools. For most positions in the trade industry, job
demands require an early rise. This oten comes with an
over reliance on coee, energy drinks, energy shots and
anything stimulant based, which can lead to adrenalhealth issues. Plus, energy drinks oten contain excesssugar and chemicals, while coee is very acidic. Both
aren’t particularly riendly on the pocket book, either.
Solution: Emerge. Everyone knows Emerge is a antastic weight-loss beverage
that duals as a pre-workout energizer. What people don’t realize is that this
product kills three birds with one stone! Go ahead and use Emerge up to twicea day in place o energy drinks, coee, etc. You’ll never go back! Plumber Peter
Levi fnds that Emerge keeps him jazzed and ready throughout the day, allowing
him reedom rom expensive, unhealthy energy fxes. For those with pre-existing
adrenal damage, try taking Max Muscle’s new ADRX or a period o time, butnot beore consulting with your certifed ftness nutrition coach.
Age & TestosteroneProblem: The same problem that occurs as a star
athlete ages transcends into the trades. When a
person’s body fails them and their means of income
involves tness and physical demands, this cannot
stand. For men, not only does this mean their body
may not be in tip-top shape (a condition to consult
a personal trainer or physical therapist about),
metabolism will have perhaps naturally slowed
(consult a nutrition coach), but for many it means
that testosterone levels will have dropped.
Solution: 2TX, MTX, Max Anabol, Max Tribustack,
ZMA. For Max Muscle franchisee David Mulligan, who
puts an equally-high value on his other business,
Builders of Marin, things people take for granted,
such as energy levels, endurance, strength, lean
muscle, low body fat, recovery, sleep and healthy
immune function are essential for his job as a
general contractor. At age 48, supplementing
2TX into his regimen has proved to give him thenecessary boost to get the job done. He recently
added MTX into the lineup to support his consistent
ZMA use as well. For more information on whether
you may need these products, where to get hormone
levels tested and which of these products may be
right for you, consult your local Max Muscle certied
tness nutrition coach.MS&F
An overwhelming majority of men in the trades neglect to maintain and/or improve their
health and tness, even when their jobs depend on it! But it doesn't have to be that way. Visit
your local Max Muscle store to get your own nutrition blueprint for success!
Photo by Jeff Alexander
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 49/67
MORE TESTMTX has been formulated by the Research & Develop-
ment Team at MMSN to provide men with maximum
testosterone support. MTX ’s innovative and evidence-
based formula is driven by the new premier patented
ingredient Mytosterone® which has been shown in
published rigorous clinical studies to significantly
increase testosterone levels in healthy men. MTX ’s
proprietary formula delivers clinically validated doses of
Mytosterone® along with powerful synergistic ingredients
including D-Aspartic Acid, BioPerine® and Boron.†
• Provides Clinically Validated
Doses of Mytosterone®
• Promotes Significant Increases in
Testosterone Levels†
• Supports Reductions in Serum
Dihydrotestosterone (DHT)†
• Results Within 3 Days†
MTX is an effective natural testosterone support product
when used on its own or it can be stacked with 2TX and
any of the X-Series product line to maximize your results!
LEARN MORE. VISIT ONLINE AT MAXMUSCLE.COM
LIKE US FOR A CHANCE TO WIN FREE PRODUCT!
Franchise Opportunities Available.IN STORES NOW!
IN STORES NOW!
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 50/67
2 WWW.MAXMUSCLE.COM ı AUGUST 2013
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 51/67
0 WWW.MAXMUSCLE.COM ı AUGUST 2013
Copyright Susan Irby, the Bikini Chef ™ 2013By Susan IrbyBIKINIKITCHEN
Susan Irby, the Bikini Chef, is a radio host for Bikini Lifestyles on 790 KABC, an author and specialist in healthy “bikini” cuisine. Follow her at twitter.com/thebikinichef or visit her online at thebikinichef.com.
NutritionalInformationPer Serving: Serving size: 1 packet Calories: 427.5 Fat: 25.7g Saturated Fat: 8.1g Carbohydrates: 19.8g Protein: 29.4g Fiber: 4.3g Sodium: 1,018mg
Outdoor adventures continue as warm weather entices us away from
the computer and television and into the wilderness. Enjoying the
outdoors is a wonderful, invigorating experience and the foods
we eat can be equally as exciting. Get the most out of campre meals by
including nutrients vital to repairing tired muscles and storing up needed
energy for the next day’s adventure.
When it comes to campre cooking, keep it simple with lean proteins cutinto smaller, easy-to-cook portions and nutrient-rich vegetables and starches
that replenish energy stores and keep the metabolism revved to optimal
levels. Incorporate herbs and spices such as turmeric that help relieve joint
pain. A root most often dried and ground to powder form, turmeric is popular
in cooking and commonly associated with curry, a spice blend. Turmeric
is a powerful spice that acts as a natural anti-inammatory, helps prevent
cancers, helps control diabetes, reduces cholesterol and aids in weight loss
due to its ability to help break down fat. Sprinkle a little in your breakfast
eggs, use in vinaigrettes or add a little to marinades and dry rubs for proteins
as demonstrated by this recipe for Campre Chicken.MS&F
Ingredients
• 1poundchickentenders,cutinto1-inchpieces• 1Tbspgroundturmeric• 1cupcookedquinoa• ¼teaspooncayennepepper• 1mediumredonion,halvedandsliced• 2mediumhothouseorsimilar
tomatoes,cutintowedges• 1largeredbellpepper,cutinto½-inch
thickstrips• 1mediumzucchini,sliced• 1mediumyellowsummersquashor
pattypansquash,sliced• 6garliccloves,halved
• ½poundpancetta,roughlychopped• ½poundsummersausage,cutinto1-inchpieces
• 2Tbspfreshoreganoorthymeleaves• 1earfreshyelloworwhitecornkernels• 2Tbspoliveoil• ½teaspoonseasalt• 1teaspoongroundblackpepper• 6double-foldedaluminumfoilsquares,
about12inchesx12inches
Directions1.Inasmallmixingbowl,tosstogetherchickenandturmeric.Setaside.
2.Inaseparatesmallmixingbowl,tosstogetherquinoaandcayennepepperandsetaside.3.Preheatgrilltomedium-highheatorprepareoutdoorcampre.Inalargemixingbowl,combineonion,tomatoes,bellpepper,zucchini,yellowsquash,garlic,pancetta,summersausage,oreganoorthymeandcornandtosstogether.Drizzleoliveoiloverallandaddseasaltandblackpepperandtosswelltocombine.Addchickenmixtureandquinoaandtosswelltocombine.
4.Divideeachmixtureequallyamongstsixaluminumfoilpatches.Formfoilintoapocket-styledesignandfoldedgesoffoiltoclosesecurely.5.Placefoilpacketdirectlyonheatedgrillovermedium-highheatordirectlyontocoalsorrackoveropencampre.Cookfor20-25minutesoruntilchickeniscookedthrough.6.Serveasisorwithasauceonthesidesuchasroastedredbellpepperremouladeorbasilpesto.
Campfre Chicken(Serves 6)
Campfre Grilling
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 52/67
Gluten-FreeGourmet Bars
Why choose Gluten-Free? For better perormance! For better health!ALL humans lack the enzyme needed to ully break down gluten. Bylimiting gluten in your diet the body is more likely to unction at optimallevels and help your body recover more efciently. Go G-Free withNoGii rom Elisabeth Hasselbeck.NoGii.com
Rich decaent
N e w
F l a v o r s !
For Wholesale Inquiries
call 1.800.447.4795
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 53/67
Available at:
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 54/67
53 AUGUST 2013 ı WWW.MAXMUSCLE.COM
nine foods that boost
energy levels
Cashews, almonds, hazelnuts: These nuts are rich in protein, fber and
good-or-you-at to fll
you up and sustain
energy. They also
contain magnesium,
a mineral playing
a key role in
converting sugar
into energy.
VITALnutRItIon By Jennifer Cho Salaff
smaRt CaRBs: They get a bad rap, but
research shows carbohydrates are vital
to boosting energy and mood. The key is
to avoid sweets, which cause blood sugar
levels to spike and then plummet (making
you feel tired and cranky). Pick complex
carbs like whole grains (whole wheat bread
and brown rice, for example) since your body absorbs
them more slowly, keeping your blood sugar andenergy levels stable.
1
Being exhausted may be one of the worstfeelings. But the great news is you can do
something about it with what you eat. The
right foods can boost energy by supplying
calories, pushing your body to burn those
calories and triggering feel-good brain
chemicals. For an afternoon pick-me-up,
consider the following foods.
3
GReen tea: Loaded with antioxidants and catechins,
green tea has been used as a “natural” medicine for
thousands of years. Originating in China, this beverage
can help reduce the risk of heart disease, high blood
pressure and diabetes and is believed to help enhance
your mood. Drink up!
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 55/67
4 WWW.MAXMUSCLE.COM ı AUGUST 2013
Dark, leafy greens: There’s a reason why your
mother always told you to eat your greens! Experts say
they are the No. 1 food you can eat regularly to improve
your health. That’s because they’re chock full of ber,
vitamins and minerals that may help protect you from heart
disease, diabetes and, in some cases, cancer. Pick from kale,
spinach, collards and Swiss chard – all of which are also goodsources of omega 3s.
lean MeaTs: Lean cuts of beef, pork,
turkey and chicken are excellent sources of
protein that include the amino acid tyrosine,
which can help you feel more aler t and focused.
4
9salMOn: Tis succulent fsh is rich in omega 3atty acids, which may protect against depression and
be good or the heart. Research has also shown that
salmon can improve overall brain health.
Dark berries: Not
only are they delicious,
dark berries (like
blueberries, raspberries
and blackberries) are alsoloaded with cell-protective
antioxidants and fber,
which can control your
blood sugar levels to avoid
a dip in energy.MS&F
5
veenergy-draining
foods toavoidFried Foods
Yes, everything in moderation.But keep in mind that it’s
harder for your body toprocess foods like French
fries or beer-battered sh and
chips. That’s because yourinternal organs pull bloodaway from your extremities
to digest these fatty foods,resulting in lower energy levels
overall.
Alcohol
A glass of red wine can
actually slow down yourbody’s central nervous system,
causing you to feel drainedand depleted.
Energy DrinksThey may help in the shortterm with a boost of sugar and
caffeine, but energy drinkswill ultimately leave you in the
dust. Your blood sugar levelswill drop lower than before,
making you feel pooped. If you need to wet your whistle,
opt instead for water.
PastaEating too much pasta can zap
your energy levels and leaveyou feeling sluggish. That’s
because this starchy food cancause a sudden drop in yourblood sugar levels.
Fatty Red MeatIt takes your body a lot longerto digest red meat than almost
any other food, which meansthat prime rib dinner may
leave you feeling less thanspry.
avOcaDO: The good-or-you-at, also known as
oleic acid, in avocados
can help lower cholesterol
and keep insulin levels
steady, helping you
concentrate better.
suppleMenTs: Vitamin
supplements may help to increase
energy levels and are a great way
to boost an already balanced,
nutritious diet. Supplementsincluding omege-3s, vitamin D,
CoQ10, vitamin C and B-vitamins
can aid in fghting atigue.
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 56/67
LEARN MORE. VISIT ONLINE AT MAXMUSCLE.COMLIKE US FOR A CHANCE TO WIN FREE PRODUCT!
Franchise Opportunities Available.
FLAVOR!
ULTIMATE
FLAVOR!THE ULTIMATE WORKOUT SUPPLEMENT NOW AVAILABLE IN DELICIOUS MANIC MANGO!
NEW!
FBX is the culmination of quality ingredients, research and testing. The R & D Team at MM Sports Nutrition focused on blasting you
muscles with greater blood flow while increasing cellular fluid & glycogen levels. The end result is what we believe to be the finest
Nitric Oxide Boosting, Creatine Supplying, Energy & Intensity enhancing pre-workout supplement drink mix ever developed.†
ALSO AVAILABLE IN BERRY BLAST, ORANGE, PINK LEMONADE AND TROPICAL PUNCH FLAVORS!
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 57/67
6 WWW.MAXMUSCLE.COM ı AUGUST 2013
CUTTINGEDGE Jennier Lee, Max Muscle Franchisee
As a very weight-conscious woman, if someone
had told me that I’d be using a product everyday (twice a day actually) that had the words
“weight gain” printed on the bottle, I would
have told them they were absolutely crazy. However,
for the past several years, Max ACM (Advanced
Carbohydrate Matrix) has been an integral part of my
training regime. It’s helped to improve my training
performance and endurance and it helps me recover
and stay healthy.
Oh, and my weight? It’s right where I want it to be.
As a long distance runner, Max ACM is a necessity for
my training needs every single day. It is fuel for your
body and I can tell you frst hand that it will make you
a better athlete.
The Carbs You Need
DID YOU KNOW?Women and men can both use Max ACM
without unwanted weight gain. It will actually
assist in muscle growth and with a properly
designed diet will help to reduce your body at.
It will increase your strength immediately and
help to add muscle!
Max ACM is real fuel . Caeinated pre-
workouts are good to use on occasion but
caeine does not replace the needed uel rom
carbohydrates. I you’re fnding you’re hitting
a plateau with your workouts, incorporate Max
ACM with CX3 and watch as your workouts get
better and better.
To Be a Better AthleteMax Muscle's Max ACM (Advanced
Carbohydrate Matrix) fuels your workouts
and helps you come out on top.
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 58/67
57 AUGUST 2013 ı WWW.MAXMUSCLE.COM
What is Max ACM?Max ACM is a carbohydrate powder.
It’s composed of three types of
carbohydrates, each providing a
specic benet for sports performance.
Waxy Maize (amylopectin) is a starch
that passes through the stomach
quickly, making it a fast-digesting
carbohydrate. Because of the high
molecular weight, waxy maize is also
ideal for carbohydrate (glycogen)
loading.
Maltodextrin is an easily digested
short chain of glucose units. It’s a good
intermediate energy source frequently
used for fueling during endurancetraining and in sports drinks.
Trehalose has a much lower
molecular weight than waxy maize or
maltodextrin. It has a slower digestion
and absorption time, providing lasting
fuel for the body. Another benet
of trehalose is that it aids in the
absorption of other nutrients, making
it ideal to add to protein, amino acids
and creatine.
How To Use Max ACM
Max ACM can be used for pre-, intra-and post-workout, for carbohydrate
loading and for healthy weight gain.
As a Pre-Workout Drink
Fueling with carbohydrates before
your workout is important, but not
just any kind of carbohydrate will
do. Carbohydrates that digest very
quickly can cause an athlete to
experience something called “rebound
hypoglycemia.” Rebound hypoglycemia
will normally hit 20 to 30 minutes into
the workout. You may feel lightheaded,
get cold sweats, tired legs and/
or a sick feeling in your stomach.
It’s caused by low blood sugar and
can occur after consuming a high
carbohydrate/high sugar pre-workoutsnack. Max ACM provides sustained
fuel that lasts throughout the entire
workout. Max ACM can be taken by
itself before any workout. It can also
be mixed with CX3, Pro BCAA, Full
Blown Extreme and/or Triple Whey.
As an Intra-Workout Drink
Hard training sessions or long training
sessions will require the use of
carbohydrates during the workout. The
carbohydrates you consume during
workouts will actually help to promote
protein synthesis, as well as to help
you push yourself to higher levels of
performance. ACM can be mixed with
Pro BCAA for added benet.
As a Post-Workout Drink
Carbohydrates post workout is a
necessity. Max ACM provides the quick
absorbing carbohydrate you need to
assist in recovery. Post workout, Max
ACM will help to:
• Lower cortisol levels
• Speed protein synthesis
• Improve immunity• Fight muscle damage
• Fight inammation
• Replenish glycogen
Carbohydrate Loading
Endurance athletes’ normal diets are
generally high in carbohydrates, but
a few days before a big event most
athletes will load up on carbs to make
sure they are fully glycogen loaded
to avoid bonking, or hitting the wall.
Max ACM makes carb loading easy,
and since it doesn’t contain any fat or
protein you don’t need to worry about
getting too many calories pre-race,
which can cause digestion problems.
A general rule for endurance athletes
is to get 4 to 6 grams of carbohydrate
per pound of body weight during the
carb loading phase. Add Max ACM
to yogurt, oatmeal, pancakes or just
drink it with snacks and meals for the
additional carbs you’ll need.
For Weight Gain For hard gainers, Max ACM will assist
in consuming additional calories. Add
it to milk, yogurt, oatmeal, protein
shakes, fruit and/or juice to easily
increase the calories you’re consuming.
Serious Athletes Use ItMost people are thrilled to just nish
a “Tough Mudder,” but not Tyler Nash.
Tyler is training for his second “World’s
Toughest Mudder.” And this year, he’s
training to win it.
Tyler was referred to Max Muscle
by his running coach, Brent Bowers,
for help with proper nutrition. He
signed up for a custom-designed Max
Meal Plan and started to incorporate
Max Muscle products designed for
endurance. Tyler’s training consists
of more than 10 hours per week. His
workouts include an average of 60
miles per week of running, CrossFit,
core workouts and weight-training
workouts. His caloric intake is high
and is made up of nearly 60 percentcarbohydrates. He uses 1 to 2 scoops
of Max ACM before training and 2 to 3
scoops with protein after training. As
an endurance athlete, maintaining low-
body fat and low weight is essential,
and so as you might expect, many
endurance athletes shy away from
products that contain too many carbs.
What they don’t understand is that the
carbohydrate in Max ACM will make
them a better athlete.
Tyler understands this completely.
His training has improved sinceincorporating the product and he said,
“I have better energy levels and I don’t
bonk during workouts like I did before.
It’s also easy to take and doesn’t upset
my stomach during workouts.”
Max ACM fuels his training, assists
in recovery and before events, ensures
that he is glycogen loaded and ready
to push through to the end. According
to Tyler, “Max ACM is also helping
me recover and work harder on days
when I have two workouts to nish.”
MS&F
Tyler Nash’s meal planincludes the following for each workout:
Pre-Workout Shake
• 1 to 2 scoops ACM
• 1 scoop CX3
• 5 to 10 grams protein
Post-Workout Shake
• 2 to 3 scoops ACM
• ¼ scoop CX3
• 20 to 30 grams protein (1 scoop
Max Pro or 1½ to 2 scoops Max
ARM)
• 1 scoop Max Glutamine
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 59/67
NATURALLY
SLIM(with Max Liqui Carn)
• Efficiently Burns Fat for Optimal Weight Loss†
• Provides Energy for Muscles During Exercise†
• 1250mg of Active L-Carnitine per Serving†
• Supports Accelerated Fat Metabolism†
• 100% Natural, Safe & Effective†
• Available in 16 OZ & 32 OZ
• Tastes Delicious!
EXCLUSIVELY AT:
LEARN MORE AT MAXMUSCLE.COM
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 60/67
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 61/67
0 WWW.MAXMUSCLE.COM ı AUGUST 2013
Mytosterone Found Superiorfor Testosterone SupportTestosterone (T) levels decline as men age that can have
dramatic eects on overall health and physical perormance.
Mytosteronel, a patented matrix supplying Saw Palmetto
Berry Extract (Serenoa repens) and Astaxanthin Extract
(Haematococccus pluvialis), has been reported to inhibit
the enzyme 5-alpha reductase (5AR) and aromatase (AER),
the two major enzymes that regulate serum T increases and
concomitant decreases in DHT resulting in anti-aromatase
mechanisms. To investigate this clinically, 42 healthy
males ages 37 to 70 years were divided into two groups o
21 and dosed with either 800 mg/day or 2,000 mg/day o
Mytosterone or 14 days. Blood samples were collected on
days 0, 3, 7 and 14 and assayed or T, DHT and estrogen.Both dose groups showed signifcant increases in T and
decreases in DHT within three days o treatment with
Mytosterone. Between group statistical analysis showed no
signifcant dierence, indicating the
eect was not dose dependent and that
800 mg/per day is equally eective as
2,000 mg/day or increasing T and
lowering DHT. Blood levels o estrogen
decreased signifcantly in the 2,000
mg/day dose group but not in the
800 mg/day dose group indicating adose dependent decrease in estrogen
levels. (Fru A, Anderson ML. J Int
Soc Sports Nutr. 2008; 5:12) MMSN
Featured Product: MTX
SCIENCENEWS By Dr. Phil Harvey, PhD, RD, FISSN, FACN
The intake of whey protein isolate(WPI) is known to reduce high-fat
diet induced body weight gain and
body fat. However, the molecular
mechanisms are not fully understood.
To this end, scientists from the
Teagasc Food Research Centre in
Ireland fed mice for 8 weeks diets
containing 10 percent energy as fat
(low-fat diet) or 45 percent energy
as fat (high-fat diet) enriched with
either 20 percent energy as caseinor WPI. They found the high-fat diet
increased body fat mass, plasma leptin
(hormone that regulates fat metabolism) levels, meal number,
respiratory exchange rate (RER), metabolic (VO2 and heat)
and locomotor activities compared with the low-fat diet.
The high fat diet increased the hypothalamic tissue mRNA
expression of the leptin receptor and insulin receptor. In
contrast, WPI reduced fat mass and reduced meal size in
the high-fat fed mice. These researchers concluded that in
comparison with casein, the effects of WPI on energy intake
and hypothalamic and adipose tissue gene expression may
thus represent a state of reduced susceptibility to weight gain
on a high fat diet. (McAllan L, Keane D, Schellenkens H, et
al. Br J Nutr. 2013; 4:1-13) MMSN Featured Product:
ISOX and ISO Extreme
Whey Protein IsolateShown To CounteractEffects of High-Fat Diets
Omega-3 Fatty AcidsMay Slow the Aging ProcessShorter telomeres have been associated with poor health behaviors, age-related diseases, and
early mortality. Telomere length is regulated by the enzyme telomerase, and is linked to exposure
to pro-inammatory cytokines and oxidative stress. Researchers from The Ohio State University
conducted a double-blind four-month trial, which included 106 healthy sedentary, overweight,
middle-aged and older adults who received 2.5g/day omega-3 PUFAs, l.25g/day omega-3 PUFAs,
or placebo capsules that mirrored the proportions of fatty acids in the typical American diet.
Supplementation signicantly lowered oxidative stress as measured by F2-isoprostanes. Although
group differences for telomerase and telomere length were non-signicant, telomere length
increased with omega-3 PUFA ratios. The data suggests that lower omega-6:omega-3 PUFA
ratios can impact cell aging. The triad of inammation, oxidative stress and immune cell aging
represents important mechanisms that may be ameliorated through nutritional interventions.
(Kiecolt-Glaser JK, Epel ES, Belury MA, et al. Brain Behav Immun. 2013; 28:16-24) MMSN
Featured Product: Essential Omega. MN Featured Product: Omega 3 PLUS
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 62/67
GOLD
SILVER
The Max Muscle Authorized Third Party Program ensures Max Muscle customers that the brands that appear on this
page have passed the requirements in place to become authorized to be sold inside Max Muscle store locations
nationwide. As a consumer you should demand that the products you are ingesting to help you accomplish your
health & fitness goals do what they claim to do and adhere to the current Good Manufacturing Practice requirements
that have been put in place by the Food & Drug Administration.
• HIGH PERFORMANCE NUTRITION •
• SOMADYN NUTRITION • EVOGEN •
• BLENDER BOTTLES •
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 63/67
2 WWW.MAXMUSCLE.COM ı AUGUST 2013
WHAT'SHOT
A ReAl Jem
Let your inner creative out with the alluring multi-purpose Naast Tot (pictured here in Blue Jewel). Features include a high-grade top buckle to clamp
in a yoga mat or it can be used or your helmet, gloves or whatever else youcan’t leave home without. Compartments keep your water cool, your laundry
separate and phone protected. $89 at FitMarkBags.com
BYe BYe SUGARY
FRUIT JUICe
I you've sworn o juice orthe whole amily becauseo all the sugar lurkingwithin, the new lO FruitBvrag is a lowcalorie, low carb, lowsugar and low glycemicjuice alternative that tastesdelicious! Made withpermium ruit juices andnaturally sweetened withblue agave nectar andand a touch o Stevia,this beverage is perectater workouts or any timeo day! For details, visit LOFruitBeverage.com.
GO PROMax Muscle's newest elite
protein to hit the supplementindustry is Gourt Pro,
boasting 40g o high qualityprotein per serving along
with 5 g creatine, glutamine,glycine, vitamins, minerals
and essential ats. This is onepower-packed protein that
will help you get to the nextlevel o your ftness goals!
COMING SOON to a Max Muscle store near you.
THe GOOD CARBS
Max Muscle Spor ts Nutrition’s max ACm (Advancd Carbohydrat
matrix) with triple carb matrixtechnology will provide you with 40go pure, high molecular waxy maize
starch, maltodextrin and trehalosecarb-ohydrate. Max ACM supportsglycogen loading, weight gain and
athletic perormance. Learn more by visiting MaxMuscle.com.
BOOST eNDURANCe
Endurance athletes require eectiveormulations based on sound
science to support their exercise
demands. enduromax , modeledater American College o Sports
Medicine (ACSM) guidelines, willprovide the uid, uel, electrolytes,amino acids, metabolic co-actorsand antioxidants your body needsduring exercise to support optimal
perormance. Visit MaxMuscle.comfor more information.
PRe-WORkOUT ANABOlIC
ACTIvATOR
Muscle Meds' No Bu pre-workout ormula triggers a highlyanabolic state o extreme power,intensity, energy and enduranceto uel your workouts. NO BULLcontains eNOXIDE, a patented
REAL nitric oxide super-molecule,plus other powerul actives to
supercharge your training. Realpumps, real power and real
results – that’s NO BULL!
Visit MuscleMedsRx.com.
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 64/67
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 65/67
QUEST PROTEIN BARSHIgH PROTEIN | AmAzINg TASTE | NO JUNk
20 PROTEIN | 2-6 AcTIvE cARBS | NO SUgAR AddEd
Twitter.com/QuestNutrition
Facebook.com/QuestNutrition
(888) 212-0601
www.QuestNutrition.com
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 66/67
Franchise Opportunities Available.
LIKE US FOR A CHANCE TO WIN FREE PRODUCT!
LEARN MORE. VISIT ONLINE AT MAXMUSCLE.COM
Q U
A L
I T Y
I N G RED I E N T
S
F R E S H N ESS G
U A R
A N
T E E
D
There is a reason why MaxPro has been the #1 Selling Protein
in the Max Muscle Chain for over twenty years. Max Pro still remains one of the purest protein powders on the market.
MaxPro’s proprietary Super Protein Concentrate™ delivers a
unique multi-source blend of the highest quality Whey Protein
Concentrate (WPC), Whey Protein Isolate (WPI) and Potassium
Caseinate. New MaxPro users always seem surprised when
they notice better results compared to the protein powder
they used to use. We never are and the reason is simple,
MaxPro delivers on its label claim. Millions of satisfied MaxPro
users can attest to this and that’s the true test of the quality of
MaxPro. Try a free sample of one of MaxPro’s seven award
winning flavors at your local Max Muscle store and start
getting better results today!
• Advanced Multi-Source Protein Featuring Multi-Fractional Whey Proteins, Isolates and Casein.
• Provides 30 Grams of High Quality Protein Per Serving.
• Protein-to-Carbohydrate Ratio (Per Serving) : 15:1
• Rich in Naturally Occurring Essential Amino Acids, Branched-Chain Amino Acids (BCAAs) and Glutamine.
A vailable in 7 Award Winning Flavors!
Max Muscle’s Top Selling Protein For Over 20 Years! *
*Based on Sales in Max Muscle Store Locations
8/22/2019 AUGUST 2013 MAX SPORTS & FITNESS
http://slidepdf.com/reader/full/august-2013-max-sports-fitness 67/67
24 HOUR CLEANSEfor your 24 hour life.
This 24 Hour System is a complete full day cleansing stack to promote healthy intestinal function, eliminate harmful