Prof. Tim Bruysten | Mediadesign Hochschule

Die Welt als Spiel Szenarien für den Gamesmarkt

Bild: Brendan Dolan-Gavitt

Aufbruch

321Landschaften Neue Welt

Aufbruch

1

Magnavox Odyssey, 1972

Exabyte

1018 Byte1 Trillion Byte555.555.555.555.556 Normseitenca. 1.388.888.888.889 gedruckte BücherDeren Stapel würde 185x zum Mond reichen!Die Gesamtheit aller gedruckten Werke wird auf 0,2 EB geschätzt*

„640kb should be enough for anybody…“

„640kb should be enough for anybody…“

Bill Gates, 1981

Loading Digitalization…

1% Finished

Loading Digitalization…

0,1% Finished

http://www.mpg.de/5917127/ferenc_krausz

Landschaften

2

https://www.youtube.com/watch?v=aBCVlIGQ0B4

https://www.youtube.com/watch?v=sUIqfjpInxY

https://www.youtube.com/watch?v=RhIa4KtrqqU

Augmented Reality Augmented Environments Augmented Platforms

Trend of Augmentation

Szenario: The World is not enough

Neue Kooperationen für die Games Industrie Automobilindustrie, (Innen)Architektur, Krankenkassen, …

digital-augmented LARP & Cosplay digital cultural driven identities

Gamification als Universalkleber gestaltete Heldenreisen im Alltag

http://vimeo.com/23164779

https://www.youtube.com/watch?v=4yT2zrIUDjM

http://vimeo.com/64389936

http://vimeo.com/2834270

Smart Tables

Trend of Convenience

Smart TV Smart WatchesTablets

Szenario: Transparent Technology

Second Screens dynamic-, social-, mobile- Controller

Convergent Games Digital-Table-Top

Meta-Development Platform-independent Programming & Design Patterns

https://www.youtube.com/watch?v=32lkdl_jQVo

macrumors.com: "Wild Rumor of Apple EarPods with Biometric Sensors Has Roots in Apple's Research"

http://www.cs.rochester.edu/hci/pubs/pdfs/FoodMood.pdf

Trend of Embodiment

Device Integrated Hidden

Szenario: Harry Potter World

There’s an App for that Everything is a Device with Apps. And App-Stores.

Augmented Humans Invisible Devices augments the capabilities of humans.

Wearables as magical Artifacts, Weapons or Keys While everything is digital and connected…

Everybody is a fakir Controll your body and play against others

https://www.youtube.com/watch?v=4FunXnJQxYU

https://www.facebook.com/f8

http://vimeo.com/87522764

Trend of Platformication

Wallet Garden Platforms Open Web Platforms Everything as a Platform

Szenario: Finite and Infinite Games

Plattform War Who will establish the next Standards?

Blue Ocean! Do not think, something is too weird…

http://www.youtube.com/watch?v=pMFdImwMDRY

https://www.youtube.com/watch?v=wE3fmFTtP9g

https://www.youtube.com/watch?v=tFrjrgBV8K0

Autonomous Systems Robust Robots Humanoid Robots

Trend of Automation

Szenario: Meatspace NPCs

Tamagotchis on Steroids toy-level intelligent robot design

Love & Sex with Robots changing ethics and society

Headshot! Ego-Shooter meets Paintball

http://www.youtube.com/watch?v=_ZyU6po_E74

http://www-05.ibm.com/de/pov/watson/index.html http://www.youtube.com/watch?v=Qv5JVRfYGnU

Social Enterprise Technologien, Trends und Berichte aus der Praxis

Prof. Tim Bruysten | richtwert GmbH | Mediadesign Hochschule

http://apstatsmonkey.com/

Artificial Intelligence

Trend of Intelligence

Predictive Analytics Artificial Poetry

Szenario: Everything Intelligent

Artificial Intelligence on Gamedesign-Level Artificial rendered Mechanics, Strategies, Stories and Maps

Artificial Intelligence for Dialogues NPCs are talking, not playing an audio file or following a script

https://www.youtube.com/watch?v=76lIQtE8oDY

https://www.youtube.com/watch?v=rNRDc714W5I

Brain Reading

Trend of Singularity

Brain Writing

Szenario: Deep Brain Immersion

Ultra-Realistic Game Experiences Computer to Brain Interfaces

Inception as MMORPG Games as Brain to Brain Platforms

Alice in Wonderland as MMORPG Going beyond Physics

Multisensoric Engines Playing with every Sense

Neue Welt

3

WAS IST DAS GEGENTEIL VON SPIEL?

Foto: (c) Sabrina Nicke

LETHARGIE

LETHARGIE

Spiel1

Arb

eit?

Lern

en

?

Gallup Engagement Index

»What if we decided to use everything we know about game design to fix what‘s wrong with reality?«Jane McGonigal, reality is broken, 2011

http://enterprise-gamification.com/index.php/en/education-a-training/71-roadwarrior-how-sap-trains-its-sales-people-on-mobility

http://enterprise-gamification.com/index.php/en/education-a-training/71-roadwarrior-how-sap-trains-its-sales-people-on-mobility

Siehe auch: Wirtschaftswoche 7/2014 vom 10.02.2014, Seite 64ff

Abschlussrate ist zweistellig gestiegen

fold.it

watermarkconsult.net

Digitales Geld

Vernetzung

3D Printing

Dronen

Beacons Bitcoin

Fast Delivery

Home Retail

Arts & Crafts

Bildquelle

Szenario: Gamified Customer Journeys

Neue Komplexität im GamedesignMotivations- & Entwicklungspsychologie

Neue Märkte für GamedesignerVom E-Commerce bis zum Employer-Branding

Neue Akzeptanz für die BrancheBrutto-Sozial-Glück

Fazit

!

Everything is Context Everything is a GameEverything is a Device

Trend of Digitalization

Szenario: Life as a Game

Intercultural Gamedesign Languages, Gestures, Symbols, Story, Monetarization

Interoperable Gamedevelopment More platforms & devices than ever

Integrated Games Complexer Mechanics, Deeper Integration in Social Situations

Alles erst der Anfangdo not play dominated strategies

Prof. Tim Bruysten bruysten@richtwert.eu !www.bruysten.com xing.com/profile/Tim_Bruysten facebook.com/bruysten de.linkedin.com/in/bruysten twitter.com/timbruysten !richtwert GmbH www.richtwert.eu !Mediadesign Hochschule www.mediadesign.de Bild: Brendan Dolan-Gavitt

Danke!