Lean Startup - Einführung für den Lean Startup Circle

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Transcript of Lean Startup - Einführung für den Lean Startup Circle

  • Lean Startup eine Einfhrung Vortrag beim Lean Startup Circle FrankfurtRheinMain am 12.3.2014 Build MeasureLearn
  • Paul Herwarth von Bittenfeld Seit 2003 als Projektleiter, spter als Product Owner und aktuell als ScrumMaster bei //SEIBERT/MEDIA ttig. Scrum Product Owner (CSPO) und Scrum Professional (CSP) Twitter: @pherwarth
  • http://www.flickr.com/photos/betsyweber/6719450919/
  • A startup is an organizationA startup is an organization dedicated to creating somethingdedicated to creating something new under conditions ofnew under conditions of extremeextreme uncertaintyuncertainty. - Eric Ries. - Eric Ries http://www.flickr.com/photos/mikebehnken/5007703932/
  • http://www.flickr.com/photos/myfuturedotcom/6053042920/
  • Der Build Measure Learn-Zyklus http://practicetrumpstheory.com/wp-content/uploads/2009/12/buildmeasurelearn.jpg
  • Minimum Viable Product (MVP)
  • Lean Canvas fr ein Social Media Tool Painful aggregation of data over different services Easy to use One-shop- stop for Social Media Metrics One tracking for all services Personal analytics dashboard Number of Active Users Revenue Scrum team financed by existing business Social Media Heavy User (Twitter, Facebook, ) Small businesses Hosting Development Freemium Micro payments Marketing Performance tweet 1 234 5 67 8 9 "Your business model is your product" - Ash Maurya
  • Beispiele
  • http://www.flickr.com/photos/sea-turtle/5167883243/
  • http://www.flickr.com/photos/eugeniot/7698510122/
  • http://www.flickr.com/photos/fuzzhead/8141369585/
  • Fragen, Erfahrungsaustausch und Feedback gerne via: Twitter: @pherwarth XING LinkedIn Links: Offizielle Website: theleanstartup.com Blog von Ash Maurya: practicetrumpstheory.com Deutsche bersetzungen von Ash Maurya-Artikeln:blog.seibert-media.net